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View articleTraditionally minded Scion car dealers in the San Francisco Bay Area found upticks in leads thanks to new targeted digital campaigns. Read More...
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View articleWhen it comes to programmatic platforms, quality premium mobile video's supply is a limiting factor. Read More...
View articleLindsay Gabler, we tip our hats to you. Check out this great video from Mashable, which sees Gabler explain how she handled taking charge of all of th...
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View articleCapitalizing on the buzz surrounding Pharrell Williams' hat, Arby's wins the award for the most retweeted tweet of the Grammy night. Read More...
View articleThe phases of building an online marketing funnel, with examples from major online travel portals in China. Read More...
View articleThe site, which says it is sponsored by Ajax Spray n’ Wipe Easy Lift Out Wipes, allows users to remove likes and followers on Facebook and Twitter. Re...
View articleThe co-CEOs of Isobar U.S. discuss the importance of innovation in marketing and advertising, and how it ties up with their daily work, including thei...
View articleFacebook remains the gorilla in social media, but retail-friendly networks could soon spell trouble for the company. Read More...
View articleOlay’s "Your Best Beautiful" campaign asks women to share "their best beautiful moments and stories" with the hashtag #BestBeautiful. Read More...
View articleDevice fragmentation, and its effect on the way consumers connect with material, will have a huge impact on marketing strategies in the coming months....
View articleThe start of the year is a good time to analyze the "health" of your email marketing programs and execute changes that will help them become more effe...
View articleSocial media can be used to flip the sales and marketing funnel and prompt customers to do much of the marketing and sales for your brand. Read More...
View articleCRM software shouldn't be expected to boost revenue or fix sales, but instead can be an ideal complement to an already existing great sales engine. Re...
View articleThe first three quarters of 2013 saw a massive 32.4% surge in display internet advertising compared to the same time in 2012, hinting at the incredibl...
View articleDid you grow up in the Spice Girls-loving, neon tracksuit-wearing, POG-playing era that was the '90s? If so, Internet Explorer is fighting to get you ...
View articleTalking to customers can be incredibly useful -- here's how to combine analytics and user research for better testing in five steps. Read More...
View articleAOL's $90.7 million acquisition of Gravity to personalize ads and editorial is good news. But is it good enough to enable it to compete with the likes...
View articleThe clothing retailer will roll out ShopBeacon in 100 of its "top-performing" locations to "provide [its] customers with the best mobile shopping expe...
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