Introducing the Self-Service Generation
Automation

Introducing the Self-Service Generation

14y Stephanie Miller

Introducing the Self-Service Generation

A new trend of consumer intelligence. Read More

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Finders Are Now Seekers: How Local Has Changed the Game
Local

Finders Are Now Seekers: How Local Has Changed the Game

14y Gregg Stewart

Finders Are Now Seekers: How Local Has Changed the...

Marketers must evolve their marketing strategy and execution plans to leverage the consumer migration from traditional media vehicles to local online ...

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Amex Aims for Jack White Cred on Twitter, YouTube
Media

Amex Aims for Jack White Cred on Twitter, YouTube

14y Kate Kaye

Amex Aims for Jack White Cred on Twitter, YouTube

Multi-channel effort promotes tonight's Jack White concert livestream directed by Gary Oldman. Read More...

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Zynga's Ad Revenue Climbs to $28.2M, up 117%
Social

Zynga's Ad Revenue Climbs to $28.2M, up 117%

14y Team ClickZ

Zynga's Ad Revenue Climbs to $28.2M, up 117%

Social game developer sees total revenue reach $320.1M during Q1 2012. Read More...

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Google AdWords for Video Improves YouTube Targeting
Media

Google AdWords for Video Improves YouTube Targeting

14y Jonathan Allen

Google AdWords for Video Improves YouTube Targetin...

Aims to bring analytical power of paid search to video content. Read More...

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'Optimize': A Practical Guide to Content Marketing
Marketing

'Optimize': A Practical Guide to Content Marketing

14y Anna Maria Virzi

'Optimize': A Practical Guide to Content Marketing

Internet marketer Lee Odden's book offers invaluable advice for creating, socializing, and optimizing content. Read More...

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Google AdWords Video Launches, Facebook Misses Q1
Paid Search

Google AdWords Video Launches, Facebook Misses Q1

14y Kevin Lee

Google AdWords Video Launches, Facebook Misses Q1

Keeping track of changes in search and social. Read More...

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Booking.com Adds Urgency to Purchases With Real-Time Shopping Data
Analytics

Booking.com Adds Urgency to Purchases With Real-Time Shopping Data

14y Jack Aaronson

Booking.com Adds Urgency to Purchases With Real-Ti...

Use knowledge you already have about what people are doing on your site to create real-time notices that add urgency to users' shopping process. Read ...

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What Sells the Digital Magazine?
Media

What Sells the Digital Magazine?

14y Jeanniey Mullen

What Sells the Digital Magazine?

Is it the cover or the contents? Read More

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Techno + Health: The Future Is Here
Asia

Techno + Health: The Future Is Here

14y Mandeep Grover

Techno + Health: The Future Is Here

How fitness apps and are helping me to lead a healthier life. Read More...

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Glam Exec: Mobile Ad Sales Growing Fastest
Media

Glam Exec: Mobile Ad Sales Growing Fastest

14y Christopher Heine

Glam Exec: Mobile Ad Sales Growing Fastest

In Q&A, Jason Rosenthal also compares vertical online advertising to cable TV. Read More...

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Xerox CMO Not Sold on Twitter and Pinterest
Media

Xerox CMO Not Sold on Twitter and Pinterest

14y Kate Kaye

Xerox CMO Not Sold on Twitter and Pinterest

Christa Carone, CMO at Xerox said a new Twitter ad test has resulted in some negative reactions from clients. Read More...

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Facebook Video Visitors Down 8%, Yahoo's Up 8%
Data insights

Facebook Video Visitors Down 8%, Yahoo's Up 8%

14y Anna Maria Virzi

Facebook Video Visitors Down 8%, Yahoo's Up 8%

ComScore's online video rankings put Google sites at No. 1 with 146 million unique viewers. Read More...

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5 European Nations Love Their Sports Sites
Audience

5 European Nations Love Their Sports Sites

14y Christopher Heine

5 European Nations Love Their Sports Sites

Turkish and Irish consumers lead the pack, comScore says, reading about sports online almost as much Americans. Read More...

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GOP Gears Up Digital Team for Election Season
Marketing

GOP Gears Up Digital Team for Election Season

14y Kate Kaye

GOP Gears Up Digital Team for Election Season

Party hopes corporate execs from ShareThis and Rockfish help it compete with Democrats in 2012. Read More...

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Top Digital Challenges of Marketers Today
Marketing

Top Digital Challenges of Marketers Today

14y Augustine Fou

Top Digital Challenges of Marketers Today

Eight digital marketing challenges and how to overcome them. Read More...

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What Brands Can Learn From Bookseller Campaigns
Media

What Brands Can Learn From Bookseller Campaigns

14y Tessa Wegert

What Brands Can Learn From Bookseller Campaigns

Insights from Internet-based book promotions that we can apply to our own launch campaigns. Read More...

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Windows Phone 7: When Will Consumers Decide It's Time?
Media

Windows Phone 7: When Will Consumers Decide It's Time?

14y Andrew Solmssen

Windows Phone 7: When Will Consumers Decide It's T...

There's a real opportunity for developers to stand out from the crowd and get recognized with a breakthrough app on Windows Phone 7. Read More...

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The Most Loyal Customer Is the Email Subscriber
Email

The Most Loyal Customer Is the Email Subscriber

14y Dave Hendricks

The Most Loyal Customer Is the Email Subscriber

If you want to maintain a steady business, you need to develop and nurture your email list - the best source of current and future business for your c...

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Deciding to Make a Change
Marketing

Deciding to Make a Change

14y Anna Papadopoulos

Deciding to Make a Change

How do you know when it's time to move on from your current job? Read More...

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7 Reasons to Launch a Corporate Speaking Program
Marketing

7 Reasons to Launch a Corporate Speaking Program

14y Peter Evans

7 Reasons to Launch a Corporate Speaking Program

Position yourself and your organization at a higher level of dialog where you can interact more strategically with your clients. Read More...

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How to Stand Out From the E-commerce Crowd in China
Asia

How to Stand Out From the E-commerce Crowd in China

14y Francis Kwok

How to Stand Out From the E-commerce Crowd in Chin...

In contrast, online and offline retailers in Hong Kong and international brands have been smart about targeting customers. Read More...

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Kraft Mobile App Downloads Triple Since Dropping Fee
Media

Kraft Mobile App Downloads Triple Since Dropping Fee

14y Christopher Heine

Kraft Mobile App Downloads Triple Since Dropping F...

CPG exec dishes on mobile strategy and Shopkick. Read More...

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NBC's Chuck Todd: Obama Beating Romney in Digital
Marketing

NBC's Chuck Todd: Obama Beating Romney in Digital

14y Christopher Heine

NBC's Chuck Todd: Obama Beating Romney in Digital

Political analyst speaks with ClickZ about the web and this fall's election. Read More...

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Microsoft Weighs Ad Options for Skype
Media

Microsoft Weighs Ad Options for Skype

14y Anna Maria Virzi

Microsoft Weighs Ad Options for Skype

At NewFront 2012, Microsoft also promotes Xbox as live TV ad complement. Read More...

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BrightTag Gets $15 Million in VC
Display Advertising

BrightTag Gets $15 Million in VC

14y Anna Maria Virzi

BrightTag Gets $15 Million in VC

Ad tag management firm's clients include the Gap and the Obama campaign. Read More...

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Social Customer Care and WOM Marketing: A Match Made on the Web
Social

Social Customer Care and WOM Marketing: A Match Made on the Web

14y Dave Evans

Social Customer Care and WOM Marketing: A Match Ma...

In a medium where anyone can say anything, how is a brand supposed to manage its image? Read More...

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