Latinos: The Social Technology Platform
Marketing

Latinos: The Social Technology Platform

14y Giovanni Rodriguez

Latinos: The Social Technology Platform

What social-technology marketers can learn from the world of software development. Read More...

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47 Ways to Buy and Place Online Display Ads
Media

47 Ways to Buy and Place Online Display Ads

14y Hollis Thomases

47 Ways to Buy and Place Online Display Ads

With new attention focused on display advertising, take advantage of the opportunities for buying and placing this form of online advertising. Part on...

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SEO Matures in North Asia; Key Trends for 2012
Asia

SEO Matures in North Asia; Key Trends for 2012

14y Andy Radovic

SEO Matures in North Asia; Key Trends for 2012

Key trends for 2012 in Japan and Korea: social influencing SEO, mobile, and behavioral shift to local. Read More...

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Zappos Runs '12 Days of Twitter' for Holidays
Social

Zappos Runs '12 Days of Twitter' for Holidays

14y Christopher Heine

Zappos Runs '12 Days of Twitter' for Holidays

Though @Zappos account collects cobwebs. Read More...

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Lars Bastholm to Lead Latest Incarnation of Cheil in U.S.
Marketing

Lars Bastholm to Lead Latest Incarnation of Cheil in U.S.

14y Douglas Quenqua

Lars Bastholm to Lead Latest Incarnation of Cheil ...

Bastholm left Ogilvy in May, seeking a more hands-on job. He found what he was seeking in Cheil. Read More...

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AT&T Taps Will Arnett for Social Video Campaign
Media

AT&T Taps Will Arnett for Social Video Campaign

14y Lisa Lacy

AT&T Taps Will Arnett for Social Video Campaign

As "Internet attorney Kent Wesley," Arnett will convince your loved ones you deserve a new smartphone. Read More...

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Groupon's Big Deal: Worldwide Trip for $10K and $20K
Marketing

Groupon's Big Deal: Worldwide Trip for $10K and $20K

14y Christopher Heine

Groupon's Big Deal: Worldwide Trip for $10K and $2...

Flights to stop at Paris, Beijing, and other international destinations. Read More...

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Google Puts Out Welcome Mat for Co-Op Advertisers
Marketing

Google Puts Out Welcome Mat for Co-Op Advertisers

14y Douglas Quenqua

Google Puts Out Welcome Mat for Co-Op Advertisers

A bid to capture more tourism dollars by supporting multi-party ad buying. Read More...

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Recognition, Relationship, and Reward
Email

Recognition, Relationship, and Reward

14y Jeanne Jennings

Recognition, Relationship, and Reward

Trends and benchmarks in open rate by message type. Read More...

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6 Tips for Developing Content That Is SEO (and User) Friendly
Search

6 Tips for Developing Content That Is SEO (and User) Friendly

14y Ron Jones

6 Tips for Developing Content That Is SEO (and Use...

These tips should help you take your content development to a higher level and at the same time help you to become more visible. Read More...

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The Engagement Experience: Now Engineered by Marketers
Automation

The Engagement Experience: Now Engineered by Marketers

14y Stephanie Miller

The Engagement Experience: Now Engineered by Marke...

What if we set a goal for ourselves that every email message or social interaction has the potential to change someone's life? Read More...

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The Art of Mobile Multitasking
Marketing

The Art of Mobile Multitasking

14y Jeremy Lockhorn

The Art of Mobile Multitasking

What are consumers doing on their mobile devices while watching TV? Read More...

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Should Brands Play Offense or Defense With New gTLDs?
Marketing

Should Brands Play Offense or Defense With New gTLDs?

14y Susan Kuchinskas

Should Brands Play Offense or Defense With New gTL...

ICANN plans to start taking applications for generic top-level domains one month from today. Read More...

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Why Millennials Are Bored With Sexy Cars
Automotive

Why Millennials Are Bored With Sexy Cars

14y Joan Voight

Why Millennials Are Bored With Sexy Cars

How digital tech is turning American car culture upside down. Read More...

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AOL Names Jim Norton to Head Sales
Display Advertising

AOL Names Jim Norton to Head Sales

14y Zachary Rodgers

AOL Names Jim Norton to Head Sales

A new role will consolidate oversight of AOL's direct sales and allow revenue chief Ned Brody to focus on partnerships. Read More...

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Social Marketing in Asia Pacific - Know Your Audience
Marketing

Social Marketing in Asia Pacific - Know Your Audience

14y Anna Maria Virzi

Social Marketing in Asia Pacific - Know Your Audie...

Marketers from global and regional brands share best practices on connecting with diverse fans, friends, and followers. Read More...

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Using Attributes for Navigation: The Good and the Horrible
Analytics

Using Attributes for Navigation: The Good and the Horrible

14y Jack Aaronson

Using Attributes for Navigation: The Good and the ...

Some examples of attributes that shine, and some that don't. Read More...

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Don't Be a Scrooge This Holiday Season, Have a Mobile Presence
Media

Don't Be a Scrooge This Holiday Season, Have a Mobile Presence

14y Craig Hagopian

Don't Be a Scrooge This Holiday Season, Have a Mob...

Three mobile marketing must-haves for the holidays. Read More...

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Manage Your PPC Search the Steve Jobs Way
Paid Search

Manage Your PPC Search the Steve Jobs Way

14y Kevin Lee

Manage Your PPC Search the Steve Jobs Way

Six things you can "tweak" in a paid search campaign. Read More...

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What Should Online Retailers Wish for This Holiday Season?
Social

What Should Online Retailers Wish for This Holiday Season?

14y Cathy Halligan

What Should Online Retailers Wish for This Holiday...

Success in understanding social referral traffic will determine the future winners and losers in e-commerce. Read More...

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2012: The Year of Big KISSes and Lots of HUGS
Media

2012: The Year of Big KISSes and Lots of HUGS

14y Jeanniey Mullen

2012: The Year of Big KISSes and Lots of HUGS

If you remember to "keep it simple stupid" and "have underlying grassroots sentiment" you will drive revenues and readers like you have never seen bef...

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RS Components: Social Media Drives Conversion But Don't Try to PR the Platforms
Asia

RS Components: Social Media Drives Conversion But Don't Try to PR the Platf...

14y Adaline Lau

RS Components: Social Media Drives Conversion But ...

How social media can assist in the lead generation process. Read More...

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ClickZ Holiday Social Showdown: Round One Winners
Social

ClickZ Holiday Social Showdown: Round One Winners

14y ClickZ News Staff

ClickZ Holiday Social Showdown: Round One Winners

Big brands like Coke, Target, and Verizon are cut, as eBay, Converse and others stay alive! Read More...

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19 Brands Get New Twitter Pages in Time For Holidays
Social

19 Brands Get New Twitter Pages in Time For Holidays

14y Christopher Heine

19 Brands Get New Twitter Pages in Time For Holida...

Coke, Dell, Best Buy, Amex, and other big names are the lucky launch partners. Read More...

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Virgin America's Google Offer Caps a Very Digital 2011
Marketing

Virgin America's Google Offer Caps a Very Digital 2011

14y Christopher Heine

Virgin America's Google Offer Caps a Very Digital ...

Flight vouchers sold out within hours today. Read More...

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Senators Press ICANN on Generic Top-Level Domains
Data insights

Senators Press ICANN on Generic Top-Level Domains

14y Susan Kuchinskas

Senators Press ICANN on Generic Top-Level Domains

Advertisers and senators criticize a plan to remove restrictions on gTLDs this spring, but ICANN is unfazed. Read More...

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Twitter Unveils Mobile Ads And Better Brand Pages
Social

Twitter Unveils Mobile Ads And Better Brand Pages

14y Christopher Heine

Twitter Unveils Mobile Ads And Better Brand Pages

Marketing implications of the site's overhaul. Read More...

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