One brand is making its customer-generated reviews easier to sort and search - and more relevant and easier to share with friends. Consider these resu...
View articleSponsorships of some iPad apps are running between $75,000 and $300,000. Read More...
View articleNew category may buffer companies' official pages from bizarre third-party fan pages that associate with their brands. Read More...
View articleOver a million dedicated apps were downloaded during the device's first day on the market. Read More...
View articleThe forces reshaping the media landscape and bringing real-time bidding discussions to the forefront have little to do with "real time" anything. Read...
View articleImage search optimization provides new ways to market your business. Start with these basic principles. Read More...
View articleTesting may seem pointless at times. But it's a long-term investment in your e-mail marketing program. Read More...
View articleSearches for MySpace continue to dip, losing out to social media competitors. Read More...
View articleBMW is launch sponsor, and local advertisers include Brooklyn Brewery and the tri-state Land Rover dealers. Read More...
View articleA ClickZ review shows that one advertiser's copy mentions users' age while another mentions their city in an apparent violation of the social network'...
View articleMobile has not been universally embraced by political consultants - and has even raised some hackles among those who see it as a costly distraction. R...
View articleHub features signature retail products and selected products from partners. Read More...
View articleShouldn't we broaden the definition of search marketing to include all forms of marketing, media, and advertising that capture consumers who have expr...
View articleHow businesses are honoring their loyal customers with Foursquare rewards. Read More...
View articleWhile some marketers dwell on the iPad's inability to handle Flash, they are missing the bigger picture. Read More...
View articleChandlee to focus on establishing sales channels in emerging markets. Read More...
View articleCompany has added a former political campaign manager to its sales team, and its once-top political sales guy is now focused on advertising industry o...
View articleSix months after a revamp, the site's heightened focus on food, pop culture, and film content appears to be paying off. Read More...
View articleHow Sprint, CBS, and others tap cross-media marketing opportunities. Read More...
View articleDo you need the new book "Social Media Metrics"? Here are some straightforward facts to help you decide. Read More...
View articleDebunking the laws of singularity, unpredictability, success, failure, hype, acceleration, and resources. Last in a three part series. Read More...
View articleEncourages publishers to join Chitika network instead. Read More...
View articleOpenX will provide its ad exchange platform, and Orange will sell the concept to publishers and media buyers. Read More...
View articleOnline video and search help drive market growth despite economic difficulties. Read More...
View articleAnimal and cooking shows join Next New Creators program for independent producers. Read More...
View articleAnd why not treat advertisements as content and sell our "behavioral services" as a benefit to Web site visitors? Read More...
View article