The behavioral targeting firm has replaced four of its board members who have stepped down as a result of differences with the CEO. Read More...
View articleWomen were a target of display ads in the last two months of the election season. Read More...
View articleLargely as a result of media furor surrounding firms like Phorm and NebuAd, events -- including a mock parliamentary debate -- have focused on behavio...
View articleRecognizing the need for big thinking, Undertone Networks hired Alan Schanzer, creating a new chief strategy officer position for the digital ad indus...
View articleMyspace grabs MTV man, AbelsonTaylor expands its interactive, direct-to-consumer practice; EyeWonder and Akamai partner to stream Microsoft Silverligh...
View articlePlus four digital marketing pros join the Experts roster. Read More...
View articleA gadget freak gets audience insight during holiday visits with friends and family. Read More...
View articleWhere to find clues to understand a Web site visitor's intent. Second of two parts. Read More...
View articleWhat if your e-mail includes the wrong subject line, omits the sender line, or has bad links? First in a two-part series. Read More...
View articleDuring the holiday season, Starbucks Coffee will donate five cents from the purchase of select beverages to help finance AIDS programs in Africa. A de...
View articleThis post was written by Douglas Quenqua The coming year in advertising is predicted to be, if nothing else, unpredictable Read More...
View articleCourtney Holt's LinkedIn page says he's still EVP Digital, Music Group at MTV Networks, but the music industry vet was just named the new president of...
View articleSearch Engine Marketing Professional Organization ( SEMPO ) chair Dana Todd will ring the opening NASDAQ bell on Cyber Monday, December 1 Read More...
View articleThe group signalled interest in developing best practices for behavioral targeting, mobile advertising, and advertising to children. Read More...
View articleTo raise awareness of a Cyber Monday sale, data storage firm SanDisk talks up its promotions on social channels. Read More...
View articleNetwork finds success with sponsors eager to reach Hispanic users on mobile devices. Read More...
View articleWebTrends hires VP of marketing; Adobe selects YuMe to serve ads; Revenue Science adds senior account exec. Read More...
View articleWhy e-mail marketing offers a bright spot despite the economic downturn. Read More...
View articleA list of tools and events that search engine marketers should be thankful for this year. Read More...
View articleThe new government being formed by President-Elect Obama's team provides great insight into creating expectations for transparency and interaction. Re...
View articleHow the president-elect can use technology to bypass news media to make direct appeals to the public. Read More...
View articleIs it true an iPhone app is released every time a phone rings? Well maybe not, but it almost seems that way Read More...
View articleAnother downward trending forcast, this time from eMarketer Read More...
View articleAs firms eye (and buy into) the Russian market with increasing speed, China's looking good, too Read More...
View articleE-mail marketing elves have gone into high gear for the holiday shopping season. Here's a sample of pitches that landed in my inbox this morning: Read...
View articleThree days to go before Black Friday. And, retailers and Black Friday Web sites are bulking up on their paid search advertising. A Google search for "...
View articleMicrosoft's in-game ad network and a game publisher serve up ads in games, starting with the Saints Row franchise. Read More...
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