NBC Unveils Online Video Marketplace
Media

NBC Unveils Online Video Marketplace

20y Ryan Naraine

NBC Unveils Online Video Marketplace

A syndication play launches with content partners CNET, Washingtonpost.Newsweek Interactive, About.com, A&E network and others. Read More...

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Execs & Accounts for September 13, 2006
Media

Execs & Accounts for September 13, 2006

20y Kevin Newcomb

Execs & Accounts for September 13, 2006

Organic snags AKQA's Alencar; Molecular picks Santo to head New York office; GettingHired names Uva as VP of online media sales. Read More...

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Mango Launches Three-Pronged Mobile Platform
Media

Mango Launches Three-Pronged Mobile Platform

20y Enid Burns

Mango Launches Three-Pronged Mobile Platform

MangoMOBILE debuted at CTIA Wireless this week with a multi-platform offering to serve mobile campaigns. Read More...

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Anti-Spyware Programs Snare Ad Cookies, Google Cookies Evade All
Media

Anti-Spyware Programs Snare Ad Cookies, Google Cookies Evade All

20y Kate Kaye

Anti-Spyware Programs Snare Ad Cookies, Google Coo...

A new report indicates anti-spyware software is detecting ad cookies, and while Yahoo's ad conversion tracking cookies were caught by six programs, no...

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Omniture Adds Optimization Tools for Social Media, Emerging Technologies
Media

Omniture Adds Optimization Tools for Social Media, Emerging Technologies

20y Kevin Newcomb

Omniture Adds Optimization Tools for Social Media,...

The latest release of the SiteCatalyst Web analytics platform adds technology and best practices guidelines for emerging Web technologies. Read More...

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Well-Seasoned SEO
Search

Well-Seasoned SEO

20y P.J. Fusco

Well-Seasoned SEO

It's never too late to help heighten search engine visibility, now and even during the holiday sales season. Read More...

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Should I Stay or Should I Go?
Data insights

Should I Stay or Should I Go?

20y Anna Papadopoulos

Should I Stay or Should I Go?

When do you sever ties with your behavioral-targeted plan? Read More...

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Three Strategies Answer E-Mail's New Challenges
Email

Three Strategies Answer E-Mail's New Challenges

20y Stefan Pollard

Three Strategies Answer E-Mail's New Challenges

E-mail's hardly dead, but new challenges mean new strategies for your campaign to succeed. Read More...

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Using the Entire Marketing Toolbox
Marketing

Using the Entire Marketing Toolbox

20y Dave Evans

Using the Entire Marketing Toolbox

You can't integrate if there's just one element in a campaign. Read More...

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Next-Level B2B E-Mail Campaigns
Media

Next-Level B2B E-Mail Campaigns

20y Karen Gedney

Next-Level B2B E-Mail Campaigns

Having mastered entry-level e-mail, Pavilion Technologies set its sights on integration, accountability and visibility. Read More...

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If I Were A Trademark...
Media

If I Were A Trademark...

20y Rebecca Lieb

If I Were A Trademark...

I was mucking around the Web doing some research for my column this week when stumbled on a company that's been buying my name as a keyword on Google'...

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Vodka Maker Bottles Top 100 Absolutes
Media

Vodka Maker Bottles Top 100 Absolutes

20y Enid Burns

Vodka Maker Bottles Top 100 Absolutes

Absolut Vodka's irreverent advertising is using CGM to potentially run a few future campaigns Read More...

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InfoSpace Inks Chipmunks, Moose & Squirrel, More for Mobile
Media

InfoSpace Inks Chipmunks, Moose & Squirrel, More for Mobile

20y Rebecca Lieb

InfoSpace Inks Chipmunks, Moose & Squirrel, Mo...

InfoSpace is licensing characters for its mobile platform like crazy. The company announced two deals today Read More...

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A Video Guide for Your Mobile Device
Media

A Video Guide for Your Mobile Device

20y Rebecca Lieb

A Video Guide for Your Mobile Device

Just what you've been hoping for -- a programming guide for your phone. The SmartVideo Entertainment Program Guide launches today from Action Engine C...

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WhittmanHart Acquires DNA Studio
Media

WhittmanHart Acquires DNA Studio

20y Zachary Rodgers

WhittmanHart Acquires DNA Studio

Nine-year-old DNA is strong in video, having produced sites for every major Hollywood studio. Read More...

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Windows Live Search Comes Out of Beta
Media

Windows Live Search Comes Out of Beta

20y Kevin Newcomb

Windows Live Search Comes Out of Beta

Windows Live is live, replacing MSN Search in 47 markets worldwide. Read More...

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Miva Puts Text Ads In Site Content
Media

Miva Puts Text Ads In Site Content

20y Kevin Newcomb

Miva Puts Text Ads In Site Content

A new in-line text ad will feature site navigation and pay-per-click ads when users mouse over specially underlined words in a site's content. No opt-...

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Report: Mobile Video Market Jumps 45 Percent
Media

Report: Mobile Video Market Jumps 45 Percent

20y Ryan Naraine

Report: Mobile Video Market Jumps 45 Percent

Second quarter statistics from mobile industry watcher Telephia peg the market for mobile video content at 3.7 million subscribers. Read More...

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McGruff Takes Byte out of Cybercrime
Media

McGruff Takes Byte out of Cybercrime

20y Enid Burns

McGruff Takes Byte out of Cybercrime

The crime-fighting dog puts his magnifying glass to the Internet to raise awareness about cyber crime. Read More...

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Facebook Listened; You Should, Too
Marketing

Facebook Listened; You Should, Too

20y Mark Kingdon

Facebook Listened; You Should, Too

Three important lessons for working in consumer-controlled marketing. Read More...

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Destination Marketers Shift Their Digital Spend
Media

Destination Marketers Shift Their Digital Spend

20y Hollis Thomases

Destination Marketers Shift Their Digital Spend

The future of DMO and CVB online marketing calls for a blend of tactics, both on and off the Web site. Read More...

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NBCU Puts iVillage Plans Into Action
Media

NBCU Puts iVillage Plans Into Action

20y Zachary Rodgers

NBCU Puts iVillage Plans Into Action

Looks like NBC Universal is preparing to act on its plans for iVillage, which it acquired earlier this year Read More...

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ESPN.com Launches Sports Video Gaming Section, GameTap Sponsors
Media

ESPN.com Launches Sports Video Gaming Section, GameTap Sponsors

20y Zachary Rodgers

ESPN.com Launches Sports Video Gaming Section, Gam...

ESPN has launched a special coverage area for sports-oriented video games, sponsored by subscription-based gaming portal GameTap Read More...

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The Times, They Are A-Chan... Oh, Never Mind
Media

The Times, They Are A-Chan... Oh, Never Mind

20y Zachary Rodgers

The Times, They Are A-Chan... Oh, Never Mind

The New York Times and Time Magazine have separately launched new mobile editions, and both initiatives are sponsored by Microsoft Windows Mobile Read...

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Right Media to Power Private Ad Exchanges
Media

Right Media to Power Private Ad Exchanges

20y Kevin Newcomb

Right Media to Power Private Ad Exchanges

A white-label version of its auction-based ad marketplace is now available for large publishers. Read More...

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Execs & Accounts for September 11, 2006
Media

Execs & Accounts for September 11, 2006

20y rumo

Execs & Accounts for September 11, 2006

Agency.com launches pro bono work for WTC Memorial Foundation; iCrossing promotes three; McClatchy Interactive consolidates operations. Read More...

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Early Online Political Ads Not Just for Raising Cash
Media

Early Online Political Ads Not Just for Raising Cash

20y Kate Kaye

Early Online Political Ads Not Just for Raising Ca...

Political advertisers are using podcasts, IM icons, e-mail newsletters and Web ads to raise awareness and inspire civic engagement. Read More...

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