Talking Goog on CNBC at 7:00 EST Tonight
Media

Talking Goog on CNBC at 7:00 EST Tonight

20y Rebecca Lieb

Talking Goog on CNBC at 7:00 EST Tonight

I'll be joining Variety's Michael Wolfe for a little debate on CNBC's "On the Money" tonight at 7:00 EST. The topic is Google's contextual video adver...

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Dirty E-mail Politics in the Big Easy
Media

Dirty E-mail Politics in the Big Easy

20y Kate Kaye

Dirty E-mail Politics in the Big Easy

If you're riveted by dirty politics, you'll dig this tale of e-mail intrigue reported by PoliticsLA.com (an affiliate of regional news network NewsHor...

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Is "The New York Times" Too Big?
Marketing

Is "The New York Times" Too Big?

20y Mark Kingdon

Is "The New York Times" Too Big?

Changing media consumption patterns make people more elusive than ever. Read More...

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VitalStream Acquires Streaming Ad Firm Eonstreams
Media

VitalStream Acquires Streaming Ad Firm Eonstreams

20y Kate Kaye

VitalStream Acquires Streaming Ad Firm Eonstreams

The audio and video content delivery network will offer pre-roll, mid-roll and post-roll audio and video ads through the all-stock acquisition. Read M...

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Google Launches Contextual Video Ads
Media

Google Launches Contextual Video Ads

20y Kevin Newcomb

Google Launches Contextual Video Ads

Google will begin showing "click-to-play" video ads on partner sites in its content network, the company announced last night on its Inside AdWords bl...

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24/7 Adds Rich Media Tools
Media

24/7 Adds Rich Media Tools

20y Kevin Newcomb

24/7 Adds Rich Media Tools

Rich Media Foundry removes compatibility issues between vendors in the supply chain to simplify campaign management for publishers. Read More...

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Klipmart to Be Tacoda's Preferred In-Page Video Ad Provider
Media

Klipmart to Be Tacoda's Preferred In-Page Video Ad Provider

20y Kate Kaye

Klipmart to Be Tacoda's Preferred In-Page Video Ad...

Tacoda continues its foray into video advertising through the partnership. Read More...

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Sounding Your Brand
Marketing

Sounding Your Brand

20y Martin Lindstrom

Sounding Your Brand

Use the power of sound for an innovative way to build your brand. Read More...

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What Agencies Need to Know About Local
Media

What Agencies Need to Know About Local

20y Hollis Thomases

What Agencies Need to Know About Local

Local is a great opportunity, but have the tools and infrastructure developed enough? Read More...

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Another New Video News Distribution Play
Media

Another New Video News Distribution Play

20y Kate Kaye

Another New Video News Distribution Play

It looks like online news video footage has another distribution outlet in ClipSyndicate, a firm reported on by The New York Times today Read More...

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CNET Ups its Podcast Count
Media

CNET Ups its Podcast Count

20y Enid Burns

CNET Ups its Podcast Count

CNET has a number of regular podcasts on its new CNET Podcast Central site Read More...

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MySpace Hooks Up With Nylon Magazine
Media

MySpace Hooks Up With Nylon Magazine

20y Rebecca Lieb

MySpace Hooks Up With Nylon Magazine

Nylon Magazine 's seventh annual "Music Issue" hopes to enhance interaction with its readers by incorporating URLs for the MySpace profiles of the ban...

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Duct Tape Podcast: All Duct Tape, All the Time
Media

Duct Tape Podcast: All Duct Tape, All the Time

20y Rebecca Lieb

Duct Tape Podcast: All Duct Tape, All the Time

And you thought you knew duct tape. Henkel Consumer Adhesives is relaunching "Tape Talk," a podcast dedicated to all things duct tape Read More...

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Best and Worst Ways to Grow an E-Mail List
Email

Best and Worst Ways to Grow an E-Mail List

20y Jeanne Jennings

Best and Worst Ways to Grow an E-Mail List

How to grow your house e-mail list -- without spending a lot of time, money, or resources. Read More...

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Analyzing Search Behavior for SEO
Search

Analyzing Search Behavior for SEO

20y Shari Thurow

Analyzing Search Behavior for SEO

Search behavior involves more than the querying process, the behavior most search engine optimizers focus on. Read More...

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TV Spots Are Dead
Marketing

TV Spots Are Dead

20y Jeremy Lockhorn

TV Spots Are Dead

Stop shooting TV spots. Right now. I'm serious. Read More

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Mercent Unveils Retail Analytics Tools
Media

Mercent Unveils Retail Analytics Tools

20y Kevin Newcomb

Mercent Unveils Retail Analytics Tools

The platform ties online ad spend on search, shopping portals, and transactional marketplaces to retail-specific business results. Read More...

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Voxant to Launch News Video Distribution Network
Media

Voxant to Launch News Video Distribution Network

20y Kate Kaye

Voxant to Launch News Video Distribution Network

The new Viral Syndication Network will allow blogs and other Web sites to feature ad-supported news video clips, articles, still images and video tran...

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Sony, iVillage Partnership Deemed Success for Online Courses
Media

Sony, iVillage Partnership Deemed Success for Online Courses

20y Pamela Parker

Sony, iVillage Partnership Deemed Success for Onli...

Educational efforts aren't solely for B2B marketers. Read More...

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Execs & Accounts for May 22, 2006
Media

Execs & Accounts for May 22, 2006

20y Rebecca Lieb

Execs & Accounts for May 22, 2006

Johar jumps to MRM from Tribal DDB, dng lures Aragones from VW, and PinPoint Interactive launches mobile division. Read More...

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A Bigger, More Blended Industry
Marketing

A Bigger, More Blended Industry

20y Gary Stein

A Bigger, More Blended Industry

How interactive agencies operate in the near future will be affected by the influx of new employees. Read More...

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About Unveils New Video Ad Units and Player
Media

About Unveils New Video Ad Units and Player

20y Kate Kaye

About Unveils New Video Ad Units and Player

The publisher plans to add hundreds of new originally-produced video clips using a new system from Brightcove. Read More...

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Oodle Rumored to Soon Power UK's Sun Classifieds
Media

Oodle Rumored to Soon Power UK's Sun Classifieds

20y Kate Kaye

Oodle Rumored to Soon Power UK's Sun Classifieds

Classifeds aggregator Oodle announced its UK launch earlier this week, and UK marketing site mad.co.uk has reported that, "The Sun is tying up with Oo...

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Hachette Launches "Shock"
Media

Hachette Launches "Shock"

20y Rebecca Lieb

Hachette Launches "Shock"

Hachette will launch "Shock" on May 30, with mobile content available in late June Read More...

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Think Organic, Act Paid
Paid Search

Think Organic, Act Paid

20y Kevin Lee

Think Organic, Act Paid

Want your PPC search campaigns to kick competitors out of the running? Five tips to making your ads more relevant than the organic results in every en...

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The Case for Online Video Ratings, Revisited
Media

The Case for Online Video Ratings, Revisited

20y Ian Schafer

The Case for Online Video Ratings, Revisited

The same advertisers buy both TV and online video. Ultimately, they'll want to compare performance and impact. How do we do that when measurement meth...

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Winstar's Video Network to Launch Ads Soon
Media

Winstar's Video Network to Launch Ads Soon

20y Kate Kaye

Winstar's Video Network to Launch Ads Soon

Focusing first on site-specific ad sales representation, the Interactive Video Network will launch pre-roll spots for Warner Bros. on CGM site Vmix st...

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