Online video's growth will not replace other mediums, but rather they too will catch the wave as videos become the dominant form of consumption. Read ...
View articleNew research demonstrates that social video recommendations significantly impact traditional brand metrics. Enjoyment of a video correlates positively...
View articleWoohoo, Android users can join the "cool kids club" as Twitter's Vine app has finally come to Google's operating system. Read More...
View articleWhether you use Twitter's Vine app to take customers behind the scenes of your brand, demonstrate new products/services, run competitions, or simply s...
View articleCreating native apps requires time and developer resources. Determining where to apply both usually comes down to a "most bang for your buck" question...
View articleAlthough videographers understand the benefits of using slow motion, an effect in film-making whereby time appears to slow down, marketers will want t...
View articleYahoo is reportedly looking to buy video-streaming service Hulu. And it isn't alone. Yahoo has submitted a bid in the range of $600 million to $800 mi...
View articleBuzzFeed today announced plans to beef up efforts to create more viral video content, with the creation of a social video lab and a content deal with ...
View articleConsumers watched 13.2 billion online video ads last month, reaching an all-time high, according to a new report by comScore. Read More...
View articleConde Nast Entertainment (CNE) has expanded its digital video network with the addition of Wired to its range of titles. Read More...
View articleEntering into a joint venture with sports video producer CineSport, will give Van Wagner Sports and Entertainment the opportunity to take a shot at th...
View articleJack Link’s “Messin’ with Sasquatch” TV spots - which usually show 20-something outdoorsy types playing practical jokes on a Big Foot character - have...
View articleOld Spice has launched a digital video campaign that will see the company leverage YouTube to sell its latest shave gels. Read More...
View articleNow armed with the right tools - for producing and delivering digital video - marketers can fine-tune not only the messages but also the channels they...
View articleYouTube is launching a pilot program for a small group of partners that will offer paid channels on YouTube with subscription fees starting at $0.99 p...
View articleIntegrating video into physical stores via tablets is still a largely unexplored road, and there are definitely some areas to consider. Read More...
View articleYouTube has released its leadership board listing the top 10 most watched video ads in April. Leading the way with over 44 million views in less than ...
View articleYouTube has announced new functionality, including an email notification system, alerting users when the video is done processing, and the ability to ...
View articleAd inventory is exploding, with more and more content providers eager for a cut of the growing online video advertising market getting into the space....
View articleIntel launched a five-month series of time lapse photography and slow motion videography contests, supported by TrueView ads and Promoted Channels. Th...
View articleBrightRoll will use comScore's validated Campaign Essentials (vCE) product suite to better show digital video campaign insights. Read More...
View articleWith 1 billion people visiting YouTube worldwide every month, virtually any audience that content creators or advertisers want to reach is on YouTube....
View articleThe pizza chain has launched Domino's Live, a platform that allows customers to watch a 12-hour-a-day feed from one of its locations. Read More...
View articleLast week, Hyundai apologized for an ad that featured a man attempting to commit suicide in his garage with exhaust fumes from one of its SUVs. A week...
View articleIs there a better way to get the subject matter expertise out of the small business owner's head and transformed into great content on her website and...
View articleWhat began as a small company in Utah turned into a multi-million dollar success story, thanks in part to YouTube. Orabrush is now one of the top subs...
View articleAdobe announced the general availability of Adobe Primetime, a publishing and monetization platform for programmers and pay-TV service providers. Read...
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