UPDATE: On the eve of Microsoft's billion-dollar-XP launch, blue-chip companies spanning the entire technology sector affirms support for the highly-a...
View articleThe tech sector is suffering from what amounts to a hangover after wild overspending in 2000, according to Forrester Research, and the effects should ...
View articleInternet access via a set-top box is still a relatively new feature, especially in North America, but Cahners In-Stat predicts the market for Internet...
View articleMarketing dollars are in short supply. Consider ways to tighten your own belt -- before someone tightens it for you. Read More...
View articleNearly half of automobile dealerships in the United States are using the Internet topurchase used vehicle inventory, according to a study by Q2 Brand ...
View articleHoliday e-commerce will reach record levels in 2001, despite economic uncertainty, according to Nielsen//NetRatings and Harris Interactive. But outsid...
View articleThe majority of Canadian businesses now have a Web presence, but most of them are not using the Internet to its full marketing potential, according to...
View articleThis week, Philip examines a condition he calls Tech Fatigue Syndrome. Find out the causes, cures, and potential implications on your marketing strate...
View articleThe two companies have made a marriage of retail presence andsoftware prowess. Read More...
View articleWho's serving your ads? Well, considering the current environment, the answer to that question could change from day to day. Catch up on the down-and-...
View articleOverall business IT spending is expected to fall more than 12 percent from 2000 estimates, according to Cahners In-Stat. It would be the first such de...
View articleUPDATE: The embattled interactive shop aims to branch out into a new area -- one already dominated by well-known players. Read More...
View articleThe burst of the Internet bubble and fears of a worldwide recession haven't stopped European businesses from investing in e-commerce, according to an ...
View articleHowever, companies and consumers are reluctant to view wireless marketing projects favorably, after the early hype about the medium. Read More...
View articleHow can we create better B2B email? Let's go back to basics and review the fundamentals of good writing. We'll use two frameworks: AIDA and the five W...
View articleThe bottom-feeder advertising becoming increasingly visible on the Web poses a risk to everyone in the industry. Read More...
View articleThe troubles being experienced by some broadband providers aren't indicative of the future of broadband, according to a report by Jupiter Media Metrix...
View articleAs the Web portal reels from slipping ad revenue, it aims to make good on its promise of "personalized and compelling" campaigns for clients. Read Mor...
View articleThe use of the Internet to pay bills is growing, but so is the use of several electronic payment methods. A survey by the Yankee Group found it's the ...
View articleIn economic times like these, you should look to your existing customers for revenue. They already have a relationship with you. You spent money to fi...
View articleWarning: The following article contains material potentially hazardous to your health. If of a conservative or risk-averse nature, please consult a br...
View articleWith an offer to buy an e-mail marketer, the Dallas-based firm continues to see a lucrative market in Web services. Read More...
View articleYou want to ensure your project succeeds. Youwant it to be cost-efficient. OK, then you need a new and better management method. Read More...
View articlePeople may think they want unlimited choices, but what they really want is for Web site designers to make decisions on their behalf. Read More...
View articleWhat's make or break for your CRM implementation, and what's icing on the cake? Last week, I discussed what you want. This week -- what you need. Read...
View articleShoppers who use multiple channels -- store, catalog and online -- tend to spend more and be more loyal, according to a Shop.org study. But it remains...
View articleRemember "shovelware"? Well, that's just what you're creating with your online ads, unless you're taking advantage of the special qualities of the med...
View articleFiguring out which customers should be your priorities may be as simple as looking in your backyard. Read More...
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