The organization, which promotes travel to Philadelphia, has chosen several residents to produce content for its Instagram and Pinterest pages. Read M...
View articleKool-Aid has updated its pitcher spokesman Kool-Aid Man and added a new Facebook page and YouTube channel as part of a wider campaign. Read More...
View articleCIC CEO Sam Flemming advises marketers how to navigate the dynamic social scape. Read More...
View articleFive behaviors that can lead to digital hoarding and how you can overcome them. Read More...
View articleTo avoid an abbreviated Sunday celebration on May 5, the Mexican beer brand is pushing DosdeMayo.com. Read More...
View articleThe promotion asks consumers to submit text and/or photo examples of the items Krazy Glue has fixed. Read More...
View articleWhat's the reason for this marriage between TV and search? Read More...
View articleCoca-Cola is a good example of adapting a global brand for a country-specific audience. Read More...
View articleIn the "Clue"-inspired 100th episode of USA's Psych series, fans will be able to vote on how the episode ends. Read More...
View articleThe initiative, The Great Eggo Waffle Off, is intended to demonstrate waffles are appropriate any time of day. Read More...
View articleLove them or hate them, hashtags are reportedly coming to Facebook - sometime - and most marketers couldn't be happier. Read More...
View articleHow three apps are looking at different ways of thinking about and leveraging check-ins and people's interests wherever they are. Read More...
View articleThe new app, Albumatic, is a startup concept that lets you create photo albums in real time that your friends can contribute to. Read More...
View articleThe most valuable part of social media is driving recommendations and natural and authentic social mentions from your customers. Read More...
View articleThe popular cookie makes its first appearance at SXSW to showcase its new on-the-go packages and has created its own "grab and go" studio that will gi...
View articleThe Guardian has launched a campaign with both a real-world and social component, asking U.S. readers to weigh in on four political debates. Read More...
View articleThe brand has engaged an eager fan base of Millennials to push its latest product on Facebook, Twitter, and YouTube. Read More...
View articleCalifornia coffee chain The Coffee Bean and Tea Leaf is using digital technology to help it respond to customers on a micro-local level. Read More...
View articleTint's founder Tim Sae Koo explains how his company helps brands create social hubs on their websites. Read More...
View articleAs 2013 starts shaping up, never has social media mattered so much. And it's Asia that is seeing the most exciting changes. Read More...
View article"It's a friendly place you can go and hang out": NWF'S Danielle Brigida shares how the 77-year-old conservation group got social. Read More...
View articleThree key trends that set the stage for social-mobile to leapfrog the desktop experience, and why brands should refocus their marketing lens to accomm...
View articleIn this Thursday panel at SES London, experts provided tips and examples on how to better engage mobile users. Read More...
View articleCompanies in the region are coming to terms with the value of earned media and the importance of having a social marketing strategy. Read More...
View articleThe goal: optimized content that attracts, engages, and converts. To get there? Lee Odden shares his formula for making a great content marketing stra...
View articleHonda is supplementing a TV spot for its 2013 Civic with a social program focused on innovation. Read More...
View articleImages are the key to breaking through the clutter of social media. Here are three main opportunities for marketers to take advantage of this trend. R...
View articleThis year, two brands - Puffs Facial Tissues and Macy's - are pushing social Valentine's Day promotions with charitable angles. Read More...
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