Affiliate marketers want benchmarking information and ask questions like: Do I have enough affiliates? Am I growing fast enough? Am I driving enough r...
View articleThe untimely death of the explosive dot-com job market has been greatly exaggerated. Quality employees are as important as ever to the success of grow...
View articleClickZ has been somewhat contrarian in its approach to business. It never took a dime of venture capital. It isn't heading toward an IPO. It's cash-fl...
View articleBefore a television commercial is aired, it undergoes thorough testing to ensure every second is effective and the advertiser's message is understood ...
View articleMany of the Web's largest sites use multimedia content, but a report from Forrester Research found that broadband users will eventually favor sites th...
View articleJupiter's report about the future of online advertising is basically a "good news/bad news story." The good news for marketers is that online ad spend...
View articleThe dramatic growth in e-business is causing demand for colocation space and Web hosting in Europe to become a hot commodity. Read More...
View articleIn today's search engine environment, one must perform periodic daily, weekly and monthly maintenance to stay listed in the engines. This can become r...
View articlePick one: Napster is the liberator of those unfairly oppressed by high CD prices. Or, Napster is the end of intellectual property and copyright. Those...
View articleNow that email threatens to supplant snail mail, the U.S. Postal Service has plans that place email squarely in the middle of the hottest issue raging...
View articleThe Internet is transforming the way consumers interact with brands. As the number of web pages on the Internet continue to escalate at astronomical l...
View articleSuddenly, just how much bang you can get for your promotional buck matters. While publicity with its cachet of credibility and enormous reach still qu...
View articleInternet start-ups have some business practices not typically found in the analog business world - like the concept of "stealth mode." This is the act...
View articleAll of the emphasis on winning and retaining customers has paid off for someone. Revenues in the CRM application market are on the rise, according to ...
View articleOne of the things that's lacking on so many corporate web sites is a personal touch that humanizes the site. Many times a founder is associated with t...
View articleTotal online sales increased by less than 1 percent in July of 2000, from $4.01 billion in June to $4.03 billion, according to the NRF/Forrester Onlin...
View articleIf youve ever tried to get a merchant credit card account so you can accept MasterCard, VISA, etc., you know how impossible this can be if you're not ...
View articleWhen you get permission from people to send them a newsletter or email from time to time, make sure you're prepared. Because one of the fastest ways t...
View articleThere are an infinite number of B2B models that can be implemented as companies of all sizes try to figure out how to use the web to generate greater ...
View articleWe already know we need to place emphasis on service and value in order to get that loyalty momentum going, meaning that things like timely delivery o...
View articleAndy recently got asked: "Why is ClickZ profitable while Salon is not? You both provide edgy and entertaining online content for intelligent readers. ...
View articleWe often hear about the benefits of an affiliate program: excellent return on investment, branding, etc., but the costs that go against these benefits...
View articleIt's official: A woman's place is online. A recent study by Media Metrix and Jupiter Communications tells us that the population of women on the Inter...
View articleWhy is much of the stuff we see on our screens so boring? Open up Microsoft Outlook and you see gray on gray, clip- art icons, and a hint of blue. Ope...
View articleOne-third of Web businesses are in the b-to-b space, according to a report by ActivMedia Research, but online sales aren't often the goal of their onl...
View articleSean's in hot water for shopping offline then buying online after a salesperson helped him decide on a cell phone. The service wasn't enough to close ...
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