Unlike the Christmas holiday season, the gifts we shower on our beloved for Valentine's Day all have to get there on the same day, or risk becoming St...
View articleDissatisfaction with the numerous online career offerings will lead to the rise of "career networks," sites that aggregate training, assessment, and p...
View articleAll 130 newspapers owned by the Thomson Corp. of Toronto are for sale. A huge Internet opportunity waiting to be seized. Who has the credibility to he...
View articleThe State of Michigan is preparing to file suit against onlineadvertising leader DoubleClick, which is also thesubject of informal inquiries by the Ne...
View articleSephora.com, Louis Vuitton Moet Hennessy's beautyproducts site, has handed advertising duties to Lloyd (+Co), dropping DDB New York for an agency it s...
View articleChris has some advice for email marketers. He likes to see a person's name in the address line, an evocative subject line, a sense of humor. It's alwa...
View articleWe've all been impulse buyers. How often do you go to the supermarket for milk and bread and come out with a cartload of groceries? The overflowing sh...
View articleDoes the term "SIG" draw blank stares in the online advertising world? Not if Bill McCloskey can help it. Read all about the fledgling rich media org ...
View articleWireless devices and Internet appliances are high on the hype meter. Justifiably so, as consumers will surely benefit from being able to order flowers...
View articleOnline advertising leader DoubleClick is the subject of aninformal inquiry by the New YorkState Attorney General's office, in addition to the Federal ...
View articleGfn.com, the Gay Financial Network, onThursday launched a broad-based advertising campaign that involvesplacements in mainstream business and entertai...
View articleAdRelevance, Media Metrix' advertising measurementcompany, on Wednesday said it's starting to gather information and performanalysis on the burgeoning...
View articleFinally, ad agency managers have woken up to the realization "We've gotta be doing interactive!" This should be great news. Except that for many of th...
View articleDocuments filed with the Securities andExchange Commission this week reveal that online advertising giant DoubleClick is cooperating with a Federal Tr...
View articleWhat's the first, easiest piece of advice you can give an e-commerce start-up? Start an email newsletter, right? Best way to get top-of-mind awareness...
View article24/7 Media and NetZero on Wednesday struck a marketingdeal that calls for the advertising firm to sell ads on the free ISP andsend out e-mail marketin...
View articleAmerica Online and Time Warner Wednesday started whatmay be the first of a great number of cross-promotions, making CNN Interactive the premier broadc...
View articleFlashbase, a start-up that's beendeveloping Web-based solutions for small online businesses, on Wednesdayexpanded its services into automated online s...
View articleOne of the things people don't often get about the digital world is its... well, digitalness. Often, web marketers think of the web as just another me...
View articleWith Valentine's Day this week, Ann talks about something near and dear to her heart: site publishing. Pity the much-maligned site publishers. They ha...
View articleWeb marketers have a love/hate relationship with search engines. Those with high rankings and lots of traffic just love 'em. But for most sites, the c...
View articleBack in 1994, GeoCities came on the scene as a viable ad vehicle with a compelling model for advertisers. An idea whose time had almost come. The comm...
View articleAfter a strong holiday season, the top Internet retailers saw online shopping levels decline in January, according to e-tailer rankings by PC Data Onl...
View articleHealthcare is a huge and rapidly growing application for the Internet. A recent Jupiter Communications study claims that online health advertising wil...
View articleDoes the First Amendment grant you the freedom you think it does? As reported in Feed Magazine, speech is only free from government interference and s...
View articleAfter a spectacular 67 percent increase in 1999, revenues in the US Internet services market will increase another 29 percent in 2000 and flirt with t...
View articleIWeb.com, the developer of a newadvertising format that helps ISPs generate revenue, on Tuesday forgedpartnerships with 24/7 Media and iSyndicate, to ...
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