Deltathree.com Signs Exclusive Ad Deal with CBS.com
Media

Deltathree.com Signs Exclusive Ad Deal with CBS.com

27y Beth Cox

Deltathree.com Signs Exclusive Ad Deal with CBS.co...

Deltathree.com signed an deal making itthe exclusive advertiser of Internet telephony services on the CBS.com site for two years. Read More...

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Online Brokerages to Lead Finance Sector
Marketing

Online Brokerages to Lead Finance Sector

27y Michael Pastore

Online Brokerages to Lead Finance Sector

The online brokerage market will lead the financial services sector in growth, raising the asset pool to more than $3 trillion by 2003, but the financ...

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IP Telephony: Nearly 3 Billion Minutes of Use by 2000
Audience

IP Telephony: Nearly 3 Billion Minutes of Use by 2000

27y Michael Pastore

IP Telephony: Nearly 3 Billion Minutes of Use by 2...

The worldwide Internet protocol (IP) telephony market will explode from 310 million minutes of use in 1998 to 2.7 billion by the end of 1999, accordin...

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24/7 Europe Acquires Ad Sales Operation in Finland
Media

24/7 Europe Acquires Ad Sales Operation in Finland

27y Beth Cox

24/7 Europe Acquires Ad Sales Operation in Finland

Europe said it has acquired theleading online ad sales company in Finland, Netbooking. Read More...

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Net.B@nk Plans National Radio Campaign
Media

Net.B@nk Plans National Radio Campaign

27y Beth Cox

Net.B@nk Plans National Radio Campaign

Internet-only banking operation Net.B@nk will launch its first nationalradio advertising campaign on Sept. 6. Read More...

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Introducing... Negotiating The Buy
Media

Introducing... Negotiating The Buy

27y Ann Handley

Introducing... Negotiating The Buy

The interactive media space is a minefield. There's no defined pricing. Ad models are all over the board. And measurement's a mess. Don't you just wis...

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MSN LinkExchange Partners with eTranslate
Media

MSN LinkExchange Partners with eTranslate

27y Beth Cox

MSN LinkExchange Partners with eTranslate

eTranslate and MSN LinkExchange signedan agreement to help small businesses build relationships with internationalcustomers by globalizing their Web s...

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IM's Office Place
Media

IM's Office Place

27y Dana Blankenhorn

IM's Office Place

Dana will admit it. He's not an Instant Messenger (IM) maven. He may not have enough friends, and not enough of those friends have IDs he can remember...

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Imaginon Begins Campaign for Webzinger 7.0
Media

Imaginon Begins Campaign for Webzinger 7.0

27y Beth Cox

Imaginon Begins Campaign for Webzinger 7.0

ImaginOn Inc. launched a nationwide adcampaign to promote the new version of its automated Web "research engine"WebZinger 7.0, which is set to be avai...

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PennMedia.com Syndicates Newsletter Content
Media

PennMedia.com Syndicates Newsletter Content

27y Beth Cox

PennMedia.com Syndicates Newsletter Content

Ad-backed opt-in newsletter company PennMedia.com formed a newslettersyndication division to provide its newsletter content to marketers. Read More...

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FasTV.com Will Use Engage Profiles
Media

FasTV.com Will Use Engage Profiles

27y Beth Cox

FasTV.com Will Use Engage Profiles

Profile marketing company Engage Technologies Inc. signed a deal withvideo site FasTV.com to target its video offerings tosite visitors based on their...

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AdKnowledge Plans IPO
Media

AdKnowledge Plans IPO

27y Beth Cox

AdKnowledge Plans IPO

Web ad management company AdKnowledge filed for an initial publicoffering that could raise as much as $57.5 million. Read More...

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Flycast Acquires E-Mail Management Firm InterStep
Media

Flycast Acquires E-Mail Management Firm InterStep

27y Beth Cox

Flycast Acquires E-Mail Management Firm InterStep

Ad network Flycast Communications Corp. has acquired InterStep, a provider of targeted e-mailmanagement and delivery services, in a deal valued at abo...

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What's The Buzz?
Marketing

What's The Buzz?

27y John Day

What's The Buzz?

On the ClickZ Forum they're delving ever deeper into the nuances of email marketing. What works best, e-zine ads or regular old list rental? I-Adverti...

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Queen of The World
Media

Queen of The World

27y Dana Blankenhorn

Queen of The World

The truth is out and Dana is admitting he's always been an Esther Dyson fan. She has her critics, and sometimes her critics have a point, but not many...

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SelfCare.com Signs Marketing Pact With AOL
Media

SelfCare.com Signs Marketing Pact With AOL

27y Beth Cox

SelfCare.com Signs Marketing Pact With AOL

Women's health site SelfCare.com signed a marketing/placementagreement with America Online. Read More...

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Excite@Home Promotes Its High-Speed Service
Media

Excite@Home Promotes Its High-Speed Service

27y Beth Cox

Excite@Home Promotes Its High-Speed Service

Excite@Home began a multi-million dollarlocal market@Home advertisingcampaign promoting the fast and "always on" nature of the cable Internetservice. ...

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New Analytics Added to InterWatch Electronic
Media

New Analytics Added to InterWatch Electronic

27y Beth Cox

New Analytics Added to InterWatch Electronic

nterWatch Electronic, an Internet vehicle for accessing InterMedia Advertising Solutions'(IAS)InterWatch Ad Expenditure service, has been beefed up wi...

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Mining For Gold
Marketing

Mining For Gold

27y Cliff Allen

Mining For Gold

Every time a web visitor clicks a link to see another page, several pieces of data are stored in your web server's log files. This data can be used to...

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Money Talks!
Analytics

Money Talks!

27y Jeff Moore

Money Talks!

Money talks and savvy web users listen. Finance is one of the killer apps for the Internet among service industries. Thanks to the Internet's wealth o...

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800.COM Plans $25 Million Brand Campaign
Media

800.COM Plans $25 Million Brand Campaign

27y Beth Cox

800.COM Plans $25 Million Brand Campaign

Consumer electronics retailer 800.COM Inc.said it plans to launch a $25million advertising campaign later this year and has selected the SanFrancisco ...

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O&M Launches $17M MotherNature.com Campaign
Media

O&M Launches $17M MotherNature.com Campaign

27y Beth Cox

O&M Launches $17M MotherNature.com Campaign

Natural products retailer MotherNature.com launch a $17 millionTV, print and radio advertising campaign created by Ogilvy & Mather. Read More...

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Alloy Online Launches TV Campaign
Media

Alloy Online Launches TV Campaign

27y Beth Cox

Alloy Online Launches TV Campaign

Generation Y content and commerce site Alloy Online Inc. began its first-everbroadcast ads, featuring two irreverent television spots designed to bran...

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Topica
Email

Topica

27y Michael Pastore

Topica

Topica features a number of services for e-mail list owners, including hosting and promoting lists. Read More...

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A Campaign from Outer Space
Media

A Campaign from Outer Space

27y Beth Cox

A Campaign from Outer Space

Online health, beauty and wellness store more.com will debut a new televisioncommercial featuring the MIR cosmonauts, shot in space before their landi...

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Whom Do You Serve: Customers Or Advertisers?
Marketing

Whom Do You Serve: Customers Or Advertisers?

27y Nick Usborne

Whom Do You Serve: Customers Or Advertisers?

If your online business depends on relationships with your customers, ask yourself this question: Are the relationships you create built on the needs ...

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Dealing With Price Pressure
Media

Dealing With Price Pressure

27y Janet Ryan and Nancy Whiteman

Dealing With Price Pressure

There's huge pricing pressure out there because of all that unsold inventory. Just taking a firm stance won't help. You need to clearly demonstrate, e...

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