O2O and Indonesia's E-Commerce Scene
Asia

O2O and Indonesia's E-Commerce Scene

11y Safitri Sri

O2O and Indonesia's E-Commerce Scene

Brands in Indonesia are beginning to use offline to online (O2O) for encouraging sales both online and offline. Read More...

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Could Aaron Paul's Off-Color Parody of the Yo App Entice Brands?
Media

Could Aaron Paul's Off-Color Parody of the Yo App Entice Brands?

11y Emily Alford

Could Aaron Paul's Off-Color Parody of the Yo App ...

Actor Aaron Paul, of "Breaking Bad" fame, released his own app modeled after this year's controversial Yo app, but instead of sending a simple "Yo," t...

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Fruit of the Loom Shares Rules of Underwear Giving
Marketing

Fruit of the Loom Shares Rules of Underwear Giving

11y Emily Alford

Fruit of the Loom Shares Rules of Underwear Giving

Banner ads and pre-rolls for Fruit of the Loom's new holiday campaign link to a quiz that helps customers decide which of their friends and family sho...

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What’s your marketing moment of 2014? (Poll)
Media

What’s your marketing moment of 2014? (Poll)

11y Huw Jenkins

What’s your marketing moment of 2014? (Poll)

Here at .rising we've whittled down our favourite moments, from the biggest fails to the most intelligent social responses. Help us find the best mark...

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3 reasons to take another look at your social media strategy
Disruptive MarTech

3 reasons to take another look at your social media strategy

11y Katy Menczer

3 reasons to take another look at your social medi...

Are you making the best use of your social channels? Check out this three-step guide to avoid the common gaps that many companies have in their social...

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Hot this week: Traditional marketing's death, data and trends
Headline News

Hot this week: Traditional marketing's death, data and trends

11y Huw Jenkins

Hot this week: Traditional marketing's death, data...

What are the stories you need to know about from the world of digital marketing this week? Check out our round-up of the hottest .rising headlines ove...

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The 25 best films of 2014: A video countdown
Video

The 25 best films of 2014: A video countdown

11y Huw Jenkins

The 25 best films of 2014: A video countdown

Take a look at a beautiful video countdown of the 25 best films of 2014. Find out which ones you've missed, and what you need to catch-up on. Put your...

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3 Reasons Why Employees Want to Tell Your Story
Community Management

3 Reasons Why Employees Want to Tell Your Story

11y Russ Fradin

3 Reasons Why Employees Want to Tell Your Story

Getting your employees to promote your brand is a great way to boost engagement with consumers. Here are three reasons why they should want to speak u...

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How (and Whether) to Respond to an RFP
Marketing

How (and Whether) to Respond to an RFP

11y Kevin Lee

How (and Whether) to Respond to an RFP

When on the hunt for a long-term strategic marketing partner, it's important to know how best to go about looking for someone to join your team. Read ...

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Haymarket Network's Analytics & Data Manager, Daniel Smulevich @ Digital Marketing Show
Insights

Haymarket Network's Analytics & Data Manager, Daniel Smulevich @ Digita...

11y Huw Jenkins

Haymarket Network's Analytics & Data Manager, ...

Haymarket Network's Analytic's & Data Manager, Daniel Smulevich talks to .rising about the future of data and how barrier-less industry conference...

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Marketing’s Secret Weapon: Your Birthday
Ecommerce

Marketing’s Secret Weapon: Your Birthday

11y Jeanniey Mullen

Marketing’s Secret Weapon: Your Birthday

One of the most powerful ways to connect with consumers is to market to them on their birthdays. Are you taking advantage of this? Read More...

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Communicating Content Marketing in Asia
Asia

Communicating Content Marketing in Asia

11y Jon Wade

Communicating Content Marketing in Asia

When communicating content marketing terms to clients, the key is to keep it simple. Read More...

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Fox Strengthens Video Ad Capabilities With LiveRail Partnership
Display Advertising

Fox Strengthens Video Ad Capabilities With LiveRail Partnership

11y Yuyu Chen

Fox Strengthens Video Ad Capabilities With LiveRai...

Fox Television Stations has partnered with Facebook-owned LiveRail to deliver better and more relevant video ads across its owned-and-operated propert...

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Coca-Cola China Partners With eYeka for Creative Crowdsourcing
Asia

Coca-Cola China Partners With eYeka for Creative Crowdsourcing

11y Sophie Loras

Coca-Cola China Partners With eYeka for Creative C...

Coca-Cola is using crowdsourcing platform eYeka to find fresh content and test brand awareness in China. Read More...

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McVitie’s launches “cutest ever Christmas ad”
Acquisition

McVitie’s launches “cutest ever Christmas ad”

11y Huw Jenkins

McVitie’s launches “cutest ever Christmas ad”

Stand aside Sainsbury’s and John Lewis, McVittie’s has launched its first Christmas offering in decades, complete with a flurry of cute animated anima...

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Yieldify's VP Partnerships and Sales, Oliver Jones @ Digital Marketing Show
Events & Awards

Yieldify's VP Partnerships and Sales, Oliver Jones @ Digital Marketing Show

11y Huw Jenkins

Yieldify's VP Partnerships and Sales, Oliver Jones...

Yieldify's VP of Partnerships and Sales, Oliver Jones talks to .rising about expanding data to make more sophisticated inferences from the humble cook...

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What's Next for Twitter Advertisers: Video, SEO, & Expanded Audience
Social

What's Next for Twitter Advertisers: Video, SEO, & Expanded Audience

11y Larry Kim

What's Next for Twitter Advertisers: Video, SEO, &...

In the coming year, look for a focus on native video, SEO, and syndication from the social media platform. Read More...

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3 Ways Brands Are Using Online Video for Holiday Campaigns
Media

3 Ways Brands Are Using Online Video for Holiday Campaigns

11y Tessa Wegert

3 Ways Brands Are Using Online Video for Holiday C...

This season, WestJet, the famed New York Rockettes, and Burberry are using powerful video strategies for their holiday campaigns. Read More...

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A Beginner’s Guide to Programmatic Media
Media

A Beginner’s Guide to Programmatic Media

11y Charlie Smith

A Beginner’s Guide to Programmatic Media

Programmatic shows no signs of slowing down, so it's time we understand exactly what it means for us as marketers. Read More...

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8 Steps to Uncover Content Ideas Like a Journalist
Marketing

8 Steps to Uncover Content Ideas Like a Journalist

11y Aubrey Beck

8 Steps to Uncover Content Ideas Like a Journalist

Coming up with new content marketing ideas month after month can be difficult, so here are eight ways to brainstorm like a pro. Read More...

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First Month of a Start-Up: CMO's Top 10
Analytics

First Month of a Start-Up: CMO's Top 10

11y Parth Mukherjee

First Month of a Start-Up: CMO's Top 10

This is the fifth instalment of a five-part series on start-up marketing, and delves into the top 10 achievements the CMO should now be able to tick o...

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HSBC Leads Hong Kong Bankvertising Sector With Animated Video Campaign
Asia

HSBC Leads Hong Kong Bankvertising Sector With Animated Video Campaign

11y Sophie Loras

HSBC Leads Hong Kong Bankvertising Sector With Ani...

HSBC has taken a leap into mobile and video content with an interactive video offering. Read More...

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Ted Baker Increases Holiday Engagement With Instagram Game
Ecommerce

Ted Baker Increases Holiday Engagement With Instagram Game

11y Mike O'Brien

Ted Baker Increases Holiday Engagement With Instag...

For its new holiday campaign, the British fashion label invites consumers to follow a series of clues to find hidden elves in a "choose your own adven...

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Adblock Plus Now Blocks Facebook Read Receipts
Social

Adblock Plus Now Blocks Facebook Read Receipts

11y Dave Neal

Adblock Plus Now Blocks Facebook Read Receipts

Users can now prevent Facebook from telling senders that they saw their messages. Read More...

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Facebook Partners With ESET to Fight Malware
Social

Facebook Partners With ESET to Fight Malware

11y Dave Neal

Facebook Partners With ESET to Fight Malware

Facebook has joined forces with antivirus firm ESET to offer users the ability to scan for viruses and malware. Read More...

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Twitter Enhances Controls to Lock Out Trolls and Stop Abusive Posts
Social

Twitter Enhances Controls to Lock Out Trolls and Stop Abusive Posts

11y Dave Neal

Twitter Enhances Controls to Lock Out Trolls and S...

Twitter users have been given quicker and easier options for blocking offensive content on the social network. Read More...

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 Love data? Then you’ll love this
Headline News

 Love data? Then you’ll love this

11y Katy Menczer

 Love data? Then you’ll love this

If data is totally your bag, check out the new Global Review of Data-Driven Marketing. Compiling insights from over 3,000 professionals in 17 markets,...

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