Scenario Planning in a Volatile World: Independent Founders on Building Resilience
Shoptalk 2025

Scenario Planning in a Volatile World: Independent Founders on Building Res...

9m ClickZ

Scenario Planning in a Volatile World: Independent...

At ShopTalk Fall, Bushbalm and LAMIK Beauty shared how independent founders are reshaping supply chains and betting on human connection to build resil...

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Scenario planning is about designing operations that bend—not break—when disruption hits
Shoptalk 2025

Scenario planning is about designing operations that bend—not break—when di...

9m ClickZ

Scenario planning is about designing operations th...

Inside the key takeaways at Shoptalk Fall Day 1 Zihan Lyu September 18, 2025 Hi there, After a first day focused on resilience and real-world exe...

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The Heart of Growth: Leading with Purpose in a Performance World
session recap

The Heart of Growth: Leading with Purpose in a Performance World

9m ClickZ

The Heart of Growth: Leading with Purpose in a Per...

Unilever CMO Esi Eggleston Bracey at Smartly Advance shared how purpose, AI, and culture fuel growth, from Vaseline Verified to Dove’s body confidence...

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Signal to Story: How Creative Drives Advertising Performance with Spotify
session recap

Signal to Story: How Creative Drives Advertising Performance with Spotify

9m ClickZ

Signal to Story: How Creative Drives Advertising P...

Spotify, Smartly, MassiveMusic, and AG1 leaders at Smartly Advance shared how sonic branding, scaled creativity, and storytelling fuel advertising per...

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Advertising Reimagined: Why Real Relationships Matter More Than Ever
session recap

Advertising Reimagined: Why Real Relationships Matter More Than Ever

9m ClickZ

Advertising Reimagined: Why Real Relationships Mat...

Snap CEO Evan Spiegel at Smartly Advance: why trust, creative velocity, personalization, and AR define the future of advertising and brand relationshi...

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The Future of Pharma Has Arrived: Advertising at the Speed of Science
session recap

The Future of Pharma Has Arrived: Advertising at the Speed of Science

9m ClickZ

The Future of Pharma Has Arrived: Advertising at t...

Pfizer CMO Susan Rienow and Adobe’s Anil Chakravarthy reveal how AI, storytelling, and purpose are reshaping pharma marketing at Smartly Advance. Read...

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Advertising for Good: The Role of AI in Shaping Responsible Innovation
session recap

Advertising for Good: The Role of AI in Shaping Responsible Innovation

9m ClickZ

Advertising for Good: The Role of AI in Shaping Re...

At Smartly Advance, leaders from Amazon, Meta, YouTube, TikTok, and Pinterest shared how AI can drive growth while embedding responsibility and trust....

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The New Era of Advertising: What’s Now, What’s Next
session recap

The New Era of Advertising: What’s Now, What’s Next

9m ClickZ

The New Era of Advertising: What’s Now, What’s Nex...

At Smartly Advance, leaders from Uber, Fox, and Magnolia Bakery shared how AI, creativity, and accountability define the new era of advertising. Read ...

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Smartly Advance Opens in New York with a Call for Reinvention
session recap

Smartly Advance Opens in New York with a Call for Reinvention

9m ClickZ

Smartly Advance Opens in New York with a Call for ...

Smartly CEO Laura Desmond opened Advance 2025 in New York with a call for AI-driven reinvention, urging marketers to act decisively in the AI era. Rea...

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Revolutionizing Attribution in an Omnichannel Environment
eTail 2025

Revolutionizing Attribution in an Omnichannel Environment

9m ClickZ

Revolutionizing Attribution in an Omnichannel Envi...

    At eTail Connect West, marketing leaders debated how to measure impact in an omnichannel world. From last-click bias to the upper-funne...

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eTail Connect West is on!
eTail 2025

eTail Connect West is on!

9m ClickZ

eTail Connect West is on!

Here's what's shaping Day 1 Zihan Lyu September 15, 2025 Hi there, eTail Connect West kicks off today in San Diego with leaders from reta...

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eTail Connect West kicks off tomorrow - are you AI-ready?
eTail 2025

eTail Connect West kicks off tomorrow - are you AI-ready?

9m ClickZ

eTail Connect West kicks off tomorrow - are you AI...

Here’s your 24-hour guide to making it count in San Diego Zihan Lyu September 14, 2025 Hi there, eTail Connect West opens its doors tomorrow and&...

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What Lowe’s, Wayfair & Macy’s Are Bringing to Chicago
Shoptalk 2025

What Lowe’s, Wayfair & Macy’s Are Bringing to Chicago

9m ClickZ

What Lowe’s, Wayfair & Macy’s Are Bringing to Chic...

Key Topics Shaping the Shoptalk Fall 2025 Agenda Zihan Lyu September 07, 2025 Hi there, Shoptalk Fall is almost here – and so are retail’s ...

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How brands and agencies are using AI and new tech
Newsletters

How brands and agencies are using AI and new tech

9m ClickZ

How brands and agencies are using AI and new tech

PLUS: Amazon’s vision for a full-funnel retail media future Read More...

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Amazon’s vision for a full-funnel retail media future
Analytics

Amazon’s vision for a full-funnel retail media future

9m ClickZ

Amazon’s vision for a full-funnel retail media fut...

In this exclusive interview ahead of Retail Media Pioneers, Rudolf Schneider of Amazon Advertising shares how his team is evolving retail media strate...

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How to get your brand cited by LLMs?
Newsletters

How to get your brand cited by LLMs?

10m ClickZ

How to get your brand cited by LLMs?

PLUS: The new rules of marketing for entrepreneurs Read More...

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Retail leaders weigh AI’s impact on discovery
Newsletters

Retail leaders weigh AI’s impact on discovery

10m ClickZ

Retail leaders weigh AI’s impact on discovery

PLUS: Liquid Death CMO breaks down viral marketing Read More...

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The 3 pillars of retail agentic AI success
eTail 2025

The 3 pillars of retail agentic AI success

10m ClickZ

The 3 pillars of retail agentic AI success

PLUS: A challenge for you – treat 2025 as a year of intentional experimentation Zihan Lyu August 17, 2025 Hi there, In this edition, we’re s...

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The Architecture of Belonging: How Thriving Brand Communities Are Built
eTail 2025

The Architecture of Belonging: How Thriving Brand Communities Are Built

10m ClickZ

The Architecture of Belonging: How Thriving Brand ...

Modern brand communities aren’t built on follower counts – they’re engineered for belonging. From guardrails and exclusivity to co‐creation and ...

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Where to Meet Your Customers on Social: The Real Playbook from ASICS, Honest Company, Global Healing, and Pair Eyewear
eTail 2025

Where to Meet Your Customers on Social: The Real Playbook from ASICS, Hones...

10m ClickZ

Where to Meet Your Customers on Social: The Real P...

Social media success in 2025 isn’t about being everywhere, it’s about showing up where it counts. In this ClickZ coverage from the Social Commerce �...

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Modernizing an Icon: How Samsonite Is Winning Over a New Generation Without Losing 115 Years of Heritage
eTail 2025

Modernizing an Icon: How Samsonite Is Winning Over a New Generation Without...

10m ClickZ

Modernizing an Icon: How Samsonite Is Winning Over...

Samsonite’s David Oksman shares how a century-old brand stays relevant for Gen Z and Millennials blending heritage with innovation, AI-driven personal...

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Strategies for Profitable Growth in an Era of Economic Uncertainty
eTail 2025

Strategies for Profitable Growth in an Era of Economic Uncertainty

10m ClickZ

Strategies for Profitable Growth in an Era of Econ...

At eTail Boston, leaders from Halo Collar, SMAC Entertainment, Beachwaver, Amourprints, IKEA, MNTN, and RTB House shared actionable strategies for dri...

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The TikTok Shop Playbook: From Trend to Transaction
eTail 2025

The TikTok Shop Playbook: From Trend to Transaction

10m ClickZ

The TikTok Shop Playbook: From Trend to Transactio...

MaryRuth’s CRO Jay Hunter and Director Catalina L share their TikTok Shop playbook at Etail Boston showing how to turn discovery into instant conversi...

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The Customer Odyssey: Why Journey Mapping is Only the Start
eTail 2025

The Customer Odyssey: Why Journey Mapping is Only the Start

10m ClickZ

The Customer Odyssey: Why Journey Mapping is Only ...

Retail leaders at Etail Boston shared why customer journey mapping is never done and how real-time alignment drives loyalty. Lee Arthur August 12, 202...

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The CFO–CMO rift that’s slowing growth
eTail 2025

The CFO–CMO rift that’s slowing growth

10m ClickZ

The CFO–CMO rift that’s slowing growth

Inside the key takeaways at eTail Boston Day 1 Zihan Lyu August 12, 2025 Hi there, A big start to eTail Boston! From boardroom-level alignment be...

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Using AI for Content Generation: From Idea to Shelf at Machine Speed
eTail 2025

Using AI for Content Generation: From Idea to Shelf at Machine Speed

10m ClickZ

Using AI for Content Generation: From Idea to Shel...

Jenna Flateman Posner explores what happens when AI moves beyond simply “creating content” and starts working as an active participant in retail opera...

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From Fragmented Signals to Unified Decisions: Inside eTail Boston’s Attribution Strategy Debate
eTail 2025

From Fragmented Signals to Unified Decisions: Inside eTail Boston’s Attribu...

10m ClickZ

From Fragmented Signals to Unified Decisions: Insi...

At eTail Boston, senior marketing leaders unpacked the real-world challenges of cross-channel attribution, from marketplace blind spots to finance ali...

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AI in Retail: Execution Speed as the Real Differentiator
eTail 2025

AI in Retail: Execution Speed as the Real Differentiator

10m ClickZ

AI in Retail: Execution Speed as the Real Differen...

AI is reshaping retail execution. Discover how leading brands use it to speed creative, clean data, and prepare for AI-native commerce. Lee Arthur Aug...

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