ClickZ Forum members continued to chew on rich media and pondered what information sales reps should reveal to competitors. I-Advertising kicked aroun...
View articleMost consumers in developed markets have access to a mind-numbing mix of media sources. Through the barrage of ads and attention demanding gimmicks, w...
View articleWeb promotion and search engine optimization service BeFirst.com and VirtualVineyard renewed andexpanded their working agreement. Financial arrangemen...
View articleDirect marketer MySoftware Co. said it will acquireMarketHome Inc., an e-mail campaignmanagement company in a $15 million all-stock transaction. Read ...
View articleOpt-in e-mail marketing firm NetCreations Inc. launched a newaffiliate program for its PostMasterDirect.com network. Read More...
View article24/7 Media Inc. said that over the pasttwo months it has booked $13 million in direct marketing packages for its24/7 new Direct service, which the com...
View articleIncreasingly, it isn't English, and Computer Economics says languages from the Asia Pacific and Latin American regions will lead the way. Read More...
View articleThe development and adoption of Internet appliances will explode during the next 12 months, according to the report "Internet Appliances and Universal...
View articleAustralian enterprises continue to adopt the Internet at a steady pace, according to www.consult, an Australian research firm. The firm's findings are...
View articleMessageMedia Inc., a provider ofe-mail-based customer relationship and direct marketing services, signed adeal with Yahoo! Inc. to deliver personalize...
View articleDepending on what kind of ears you have, you can hear one of two things. You can hear chaos and conclude that nobody knows what they're talking about....
View articleA great deal has been written recently about how the Internet is shifting the balance of power from the seller to the buyer. Easy access to informatio...
View articleShop till you drop? No way. Say good-bye to long lines, congested parking lots and the turmoil of tugging your tikes from store to store. Instead, jus...
View articlePeopleWeb Communications Inc. a providerof free online services and Internet interaction tools, signed newadvertisers including CoolSavings, FLIRT.com...
View articleWithin the next six months, e-commerce software will be purchased by nearly half, or 46.7 percent, of US organizations, according to a study by Comput...
View articleThe @dVENTURE Network, a division of VentureDirect Worldwide, signed touse DoubleClick's DART(Dynamic Advertising Reporting and Targeting) technology ...
View articleLages & Associates, a high-tech publicrelations firm, has been selected by emaildirect Inc. as its publicrelations agency of record. Read More...
View articleBeyond Interactive was selected by NewsPage.com, a provider of personalizednews and information to business people on the Web, for an online campaignd...
View articleOpt-in e-mail marketing company NetCreations Inc. entered apartnership with MySoftware Co., a provider of Internetdirect marketing services, to make N...
View articleIt was a light week on both I-Advertising and Online Ads, which was okay because Richard Hoy's ClickZ Forum debuted. ClickZ Forum charter members wres...
View articleWe've all seen the increased use of print, television and radio advertising for web sites. Web banners used to be a great way to drive traffic, and in...
View articleSo you've selected an independent sales organization to handle the revenue generation, but have you considered the financial implications? Faced with ...
View articleThe amount of commerce conducted over the World Wide Web will top $1 trillion by 2003, according to a report by International Data Corp. (IDC). Read M...
View articleThe growth of e-commerce and the Internet in general has pushed Web-based application to their limits and beyond according to a study by Newport Group...
View articleNick gives you a small thought for the day. Why not take advantage of the fact that you can choose the time at which your email messages are delivered...
View articleRightPoint Software delivered v.2.5 ofits Real-Time eMarketing Suite, an application for real-time one-to-onemarketing. Read More...
View articleAdKnowledge said that Organic Media,the interactive media division of online business builder Organic, selected the AdKnowledge System toexecute ad ca...
View articleReal Media will partner with ntl, a U.S. company that operates Britishnetworks across fiber optic, broadband coax and copper, broadcast, satelliteand ...
View article