Instant banner update technology is getting hotter. Both Darwin Digital andTotalNEWS are releasing applicationsfor updating banners with news and fres...
View articleSimon and Schuster's Red Rocket , acommerce site for learning-based games and toys, hired IN2 in New York City as its interactive agencyof record. Rea...
View articleZULU-tek reported it received an investment from Enhanced Services Co.Inc., which will allow it to tap into Internet advertising and marketingtechnolo...
View articleYa' gotta love the newspaper business, which was dragged kicking andscreaming into the electronic age as fat cat publishers finally began tosee Intern...
View articleMarketing issues with a specific focus on the needs and interests ofadvertisers will be among the topics at an upcoming conference on the mergingworld...
View articleEngage Technologies and Aptex Software formed a strategic partnershipto blend their complementary technologies. Read More...
View articleThe Silver Company inSeattle, WA was hired to provide interactive advertising salesrepresentation for Gay.com , an internet chat network operatedexclu...
View articleAmerica Online Inc. filed suit against apornographic spammer accused of using the AOL tradename, and said it may seekfederal legislation to put spamme...
View articleMEG Communications developed a newpromotional game, Gobbler Rock!, for Rayovac. Read More...
View articleEddie Bauer Inc. appointed i-traffic inc. as its agency of recordfor online advertising, alliances, and customer acquisition. Read More...
View articleNew York City-based NetStakes, an interactive promotions company, said itchanged its corporate name to Webstakes to achieve maximum leverage for its W...
View articleNeural Applications Corp. reported it willcustomize its intelligent online ad targeting solution as a plug-in toMicrosoft Site Server 3.0, Commerce Ed...
View articleAccrue Software releasedAccrue Insight 2.0., an update to its network-based Web site analysissolution. Read More...
View articleMarket research firm ActivMedia Inc. reported onlineadvertisingis creating a faster, more focused, and dynamic method to reach customers whohave perso...
View articleBellevue, WA-based Asymetrix Learning Systems Inc. , foundedby Microsoft co-founder Paul Allen, contracted with Imagio in Seattle for both PR andadver...
View articleTHINK New Ideas Inc. said it will handlethe advertising and marketing for the launch of four new Panasonic Interactivegaming titles. Read More...
View articleCondéNet, a unit of Advance Publications, said it will launch CNCurrency.com , a digital version ofCondé Nast Currency, a 90-page financial supplement...
View articleNew Century Network , the onlinenetwork of newspaper sites, changed its strategy again, dropping itscontent development effort to refocus exclusively ...
View articleAtlanta-based Grizzard Communications Group reportedit hasbeen retained by a group of Christian and church-related Web publishers andopt-in newsletter...
View articleThe Internet Advertising Bureau (IAB) announcedit selected its 1998 officers, established its headquarters in New YorkCity, andfilled the newly create...
View articleInternet advertising network ADSmart unveiled a new Web advertising strategy that focuses on six key affinitygroups and representative sites within th...
View articleIronlight Digital and Novo Media Group said they plan to mergeby the end of March, creating a large, full service digital agency. Read More...
View articleThe Ad Age Group's Business Marketing magazine went online with its ranking of the200 most effective business-to-business Web sites across all busines...
View articleContinental Airlines has named Blue Marble AdvancedCommunications Group as its first interactive agency of record. Read More...
View articleTop marketing executives will gather in March at "The Marketing Landscape ofthe Internet: The 1998 Conference" to share insights into how business isp...
View articleMacromedia Inc. is launching an ad-backedentertainment Web site featuring online games, interactive comic strips, andanimated shorts. Read More...
View articleLycos Inc. said increased adrevenues helped push second quarter (ended Jan. 31) revenues to $12.6 million,representing an increase of 35% over the pre...
View articleA technology market researcher, citing a recent international survey of nearly2,000 respondents that he says highlights fundamental weaknesses in theI...
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