San Francisco-based Narrowline , provider of abusiness-to-business online advertising exchange, named Sarah Nolan aspresident and CEO. Read More...
View articleM&M/Mars, in association with New York agency InterActive , launched its Center forMillennium Hype, a new section on the M&M's Studios Web Site that h...
View articleOgilvyOne Worldwide in New York namedGeorge Pace, 35, as associate director of interactive services. Read More...
View articleIntelliQuest Information Group Inc. formed a strategic alliance with Media Metrix , The PC Meter Company, tomeasure and report technology buyers' Web ...
View articleBoston-based Miller/Shandwick Technologies is launching its next generationinteractive Web site as partof its new "Defining the Future of Technology" ...
View articleNew York City-based Kokopelli New Media , a Web site developmentagency and multimedia design house was named to develop a new business-to-business Web...
View articleNetRatings , a Milpitas-CA-basedonline market research and analysis firm, is demonstrating its OnlineObserver at Internet Showcase in San Diego. Read ...
View articleNarrative Communications Corp. signed a strategic reseller agreement with streaming media solution company InterVU Inc. , which will resell Enlivenhos...
View articleABC News Internet Ventures and InfoSpace said that the directoryservice's classifieds are now available on ABC Local Net, a network of ABCaffiliates o...
View articleSan Francisco-based Imagine Media has acquired ICONOCAST , an e-mail list and Web sitefor Internet advertisers and marketers. Read More...
View articleInternet Profiles Corp. (I/PRO) launchedNielsen I/PRO Dispatch, calling it "the first online stewardship systemdesigned specifically for advertising a...
View articleAdKnowledge Inc. rolled out MarketMatchPro, calling it a complete Web campaign management solution for ad agenciesand advertisers. Read More...
View articleSandler New Media in New Yorkdesigned a fourth quarter interactive advertising campaign for Moet & Chandon champagne with creative agencyFrierson & Me...
View articleEmployment site CareerMosaic in New YorkCity announced five new strategic alliances designed to "furtherdistribute brand awareness globally and in nic...
View articleIndian advertising agencies need to wake up to the challenges posed by globaleconomic trends and emerging interactive technologies like the Internet,a...
View articleDoubleClick Inc. isintroducing a new feature for its DART technology that allows clients todeliver demographically targeted ads based on a Web site's ...
View articleBerkeley, CA-based CyberGold Inc. , the "pay forattention" marketing company, made a serious of personnel changes. Read More...
View articleThe Children's Advertising Review Unit (CARU) of the Council of Better BusinessBureaus said that kids site Bonus.com is "the first newmedia company to...
View articleOgilvyOne Worldwide in New Yorklaunched the IBM Virtual Pass & Play Game on the NFL official Super Bowl Web site builtand hosted by IBM. Read More...
View articleDigital agencies Razorfish and Avalanche Systems said they haveformed a new partnership, and Razorfish, part of Omnicom's CommunicadeNetwork,has taken...
View articleAtlanta-based PARADIGMInteractive said that First TennesseeBank signed on for research, planning, and placement of Internetadvertising for 1998. Read ...
View articleMatchLogic Inc. , an onlineadvertising management services firm, and InterVU Inc. , specialist inmanagement and distribution of video banners and mult...
View articleCompetitive Media Reporting (CMR) and Jupiter Communications said theyare entering into a strategic alliance in which Jupiter's AdSpend Data Reportwil...
View articleInvestment bank Hambrecht & Quist and LinkExchange , acooperative advertising network, launched "WebCensus," a quarterlystudy of Web attitudes and usa...
View articleWired Digital Inc. and Millward BrownInteractive said that Wired Digital's online properties now offer"first-of-its-kind" online brand effectiveness r...
View articleAdOne Classified Network Inc. said it will host its First Annual Affiliates Meeting, on Feb. 4 at theInteractive Newspapers '98 conference in Seattle....
View articleChicago-based newspaper consortium Classified Ventures has acquired VisualProperties, which through its Apartments Plus serviceis a provider of intera...
View articleMost online marketing efforts will fail if planners continue to follow theircurrent strategies, according to a new report from Jupiter Communications'...
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