How to design a complete immersive AR experience
AR & VR

How to design a complete immersive AR experience

7y Phill Dodd

How to design a complete immersive AR experience

Tips from an AR expert on how to plan, build, and perfect an immersive AR experience. How to keep users engaged, prototype, and make something awesome...

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Predictions for mobile in 2019: Top 8 trends to watch this year
Mobile

Predictions for mobile in 2019: Top 8 trends to watch this year

7y Sven Lubek

Predictions for mobile in 2019: Top 8 trends to wa...

Wondering what's in store for mobile marketing this year? Here are our top eight predictions for mobile in 2019. Messenger ads, parallel bidding, and ...

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10 marketers share their top predictions for marketing in 2019
Digital Marketing

10 marketers share their top predictions for marketing in 2019

7y Courtenay Worcester

10 marketers share their top predictions for marke...

We asked ten marketing leaders, "What are your top predictions for marketing in 2019?" Here are the ten upcoming trends they think you should keep an ...

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Metricstory: Helping ecommerce companies find the needle in the data haystack
Disruptive MarTech

Metricstory: Helping ecommerce companies find the needle in the data haysta...

7y Tessa Judge

Metricstory: Helping ecommerce companies find the ...

Q&A with Joshua Gebhardt, co-founder of Metricstory. We talk with him about the idea behind their intelligent analytics platform and where they're...

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Martech news roundup: Amazon acquires CloudEndure $250M, an egg beats Kylie Jenner, new Intel AI products
Disruptive MarTech

Martech news roundup: Amazon acquires CloudEndure $250M, an egg beats Kylie...

7y Kimberly Collins

Martech news roundup: Amazon acquires CloudEndure ...

We review the top news in martech from the week of December 31, 2018–January 7, 2019. Read More...

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Digital transformation: What it is and why it matters in 2019
Digital Transformation

Digital transformation: What it is and why it matters in 2019

7y Brandyn Morelli

Digital transformation: What it is and why it matt...

Digital transformation could be in the running for "buzzword of the year." And yet, it's something businesses take very seriously. Here's a primer for...

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Voice commerce 2019: Will this be the year it catches up to voice search?
Voice

Voice commerce 2019: Will this be the year it catches up to voice search?

7y Mike O'Brien

Voice commerce 2019: Will this be the year it catc...

Amazon has sold more than 100 million Alexa devices, showing that voice search has never been hotter. Voice commerce isn't as popular; could that chan...

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How to streamline marketing localization in 7 steps    
Content

How to streamline marketing localization in 7 steps    

7y Matt Harris

How to streamline marketing localization in 7 step...

Localization is a crucial piece of a larger personalization effort. Here's a strategy for localizing marketing content in seven concrete steps. Read M...

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Does Netflix's "Bandersnatch" foreshadow the future of video content?
Content

Does Netflix's "Bandersnatch" foreshadow the future of video content?

7y Mike O'Brien

Does Netflix's "Bandersnatch" foreshadow the futur...

Black Mirror's "Bandersnatch" episode provides viewers with a unique experience and Netflix with a ton of data. Will more interactive content follow s...

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Chatbots for customer experience: How AI-assisted chat helps people
Chatbots

Chatbots for customer experience: How AI-assisted chat helps people

7y Andy Larisch

Chatbots for customer experience: How AI-assisted ...

Chatbots can—and should—be used to create more intelligent customer experiences. Here's how you can blend AI with the ingenuity of your human sales ag...

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Marketing AI products: When advertising a robot, think like a human
AI & Automation

Marketing AI products: When advertising a robot, think like a human

7y Keith Messick

Marketing AI products: When advertising a robot, t...

If you’re planning on marketing AI products in 2019, first challenge yourself and your team to answer these three questions about your approach. Read ...

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Weekly martech review: Moesif lands $3.5M for API analytics, influencer marketing, Amazon new viewability standard
Disruptive MarTech

Weekly martech review: Moesif lands $3.5M for API analytics, influencer mar...

7y Kimberly Collins

Weekly martech review: Moesif lands $3.5M for API ...

We review the top news in martech from the week of December 31, 2018–January 7, 2019. Read More...

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How content automation will impact the way we work
Content

How content automation will impact the way we work

7y Rebecca Lieb

How content automation will impact the way we work

For marketers, the need to produce more content, better content, enough content -- is only increasing. Content automation with AI can change how we wo...

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Global Commerce Review 2018: Takeaways from changing purchasing habits
Ecommerce

Global Commerce Review 2018: Takeaways from changing purchasing habits

7y Tereza Litsa

Global Commerce Review 2018: Takeaways from changi...

How does the rise of mobile usage affect retailers? What can we learn from global commerce 2018 about what the future of ecommerce will look like? Rea...

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Influencer marketing 2019: Seven key stats you need to know
Digital Marketing

Influencer marketing 2019: Seven key stats you need to know

7y Tereza Litsa

Influencer marketing 2019: Seven key stats you nee...

Influencer marketing is growing into a very profitable industry. How will it change in 2019 and how can marketers keep up with the latest trends? Read...

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Brands as publishers: What makes Casper, Airbnb and Red Bull outstanding content marketers
Content

Brands as publishers: What makes Casper, Airbnb and Red Bull outstanding co...

7y Mike O'Brien

Brands as publishers: What makes Casper, Airbnb an...

People would rather learn about a brand through content than ads. Creating their own publications, Airbnb, Barneys and Casper take that and run with i...

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Best of 2018: Marketing technology news and trends
Disruptive MarTech

Best of 2018: Marketing technology news and trends

7y Kimberly Collins

Best of 2018: Marketing technology news and trends

Roundup of our fan favorite pieces on marketing technology from 2018. Feat: rapidly growing startups, big name acquisitions, trends in martech, and mo...

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What does the future hold for influencer marketing?
Social & Community

What does the future hold for influencer marketing?

7y Mike O'Brien

What does the future hold for influencer marketing...

The influencer marketing landscape has changed tremendously over the past few years. Going into 2019, how will it continue to evolve? Read More...

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Best of 2018: Digital transformation trends and case studies
Digital Transformation

Best of 2018: Digital transformation trends and case studies

7y Kimberly Collins

Best of 2018: Digital transformation trends and ca...

Roundup of our fan favorite pieces on digital transformation from 2018. Feat: future of retail, trends in ecommerce, rise of customer experience, and ...

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The state of mobile payments going into 2019 and beyond
Mobile

The state of mobile payments going into 2019 and beyond

7y Mike O'Brien

The state of mobile payments going into 2019 and b...

Adoption of mobile payments in the U.S. is slowly but steadily increasing, something that can be accelerated as more Amazon Go stores pop up. Read Mor...

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Best of 2018: Emerging technology news and trends
Emerging Technology

Best of 2018: Emerging technology news and trends

7y Kimberly Collins

Best of 2018: Emerging technology news and trends

Roundup of our fan favorite pieces on emerging technology from 2018. AI-powered content, industries using AR, chatbots in marketing, Magic Leap and mo...

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Don’t forget your brand loyalists during the holidays
Ecommerce

Don’t forget your brand loyalists during the holidays

7y Amit Sharma

Don’t forget your brand loyalists during the holid...

Before the holidays are over, ask yourself: Are we paying enough attention to our brand loyalists? How Barbie, Trader Joes, and others keep their focu...

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Best of 2018: Digital marketing tips and trends
Digital Marketing

Best of 2018: Digital marketing tips and trends

7y Kimberly Collins

Best of 2018: Digital marketing tips and trends

Roundup of our fan favorite pieces on digital marketing from 2018. Feat: social good, email marketing, display ads, social media, mobile ad formats, m...

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ClickZ's 2018 holiday season recap
Ecommerce

ClickZ's 2018 holiday season recap

7y Mike O'Brien

ClickZ's 2018 holiday season recap

Now that the 2018 holiday season is over, we're looking back at some of the past few weeks' biggest trends, from mobile commerce to ecommerce in Wyomi...

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4 expert predictions for demand generation in 2019
Content

4 expert predictions for demand generation in 2019

7y Pius Boachie

4 expert predictions for demand generation in 2019

Deliberate content marketing, revamped email newsletters, small companies taking on giants, martech automation, and other demand generation 2019 trend...

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Eight tools to save time with social media automation
Disruptive MarTech

Eight tools to save time with social media automation

7y Tereza Litsa

Eight tools to save time with social media automat...

Social media automation can help your team save time while focusing on more strategic tasks. Here are eight tools you can use. Read More...

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Blockchain for ad tech: an anti-fraud panacea or placebo?
Blockchain

Blockchain for ad tech: an anti-fraud panacea or placebo?

7y Ivan Guzenko

Blockchain for ad tech: an anti-fraud panacea or p...

A lot of buzz has been devoted to blockchain in ad tech this year, but marketers are still uncertain how to separate what’s real and what’s not. Read ...

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Ecommerce trends 2019: What online sellers should embrace
Ecommerce

Ecommerce trends 2019: What online sellers should embrace

7y Chris Lueck

Ecommerce trends 2019: What online sellers should ...

AR/VR will be more integrated in shopping. Subscription services will out-perform traditional. Dynamic commerce for personalized customer experience R...

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