Google’s Android Makes Market Share Strides in Third Quarter
Media

Google’s Android Makes Market Share Strides in Third Quarter

15y Jack Marshall

Google’s Android Makes Market Share Strides in Thi...

Apple stands still as Google enjoys strong growth in Android handsets. Read More...

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5 Challenges Facing Application Developers Today
Analytics

5 Challenges Facing Application Developers Today

15y Bryan Eisenberg

5 Challenges Facing Application Developers Today

Not all obstacles are insurmountable. Read More...

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Holiday App Store Traffic Is Insane, Don't Miss Out
Marketing

Holiday App Store Traffic Is Insane, Don't Miss Out

15y Rob Weber

Holiday App Store Traffic Is Insane, Don't Miss Ou...

Tips for promoting your app during and after the Christmas holiday shopping season. Read More...

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Google Expands Android Ad Formats After Strong Handset Sales
Data insights

Google Expands Android Ad Formats After Strong Handset Sales

15y Jack Marshall

Google Expands Android Ad Formats After Strong Han...

Company extends video ads to Android devices as rumors of a video-based Apple iAd swirl. Read More...

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The Future Is TV on Your TV...Over the Internet
Marketing

The Future Is TV on Your TV...Over the Internet

15y Sean Carton

The Future Is TV on Your TV...Over the Internet

The revolution's waiting for a set of tools and standards that allow anyone to create streaming video content that can be streamed through set-top box...

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Android Sales Outpace iPhone in August
Data insights

Android Sales Outpace iPhone in August

15y Jack Marshall

Android Sales Outpace iPhone in August

Google's mobile operating system is rapidly gaining ground on Apple's iPhone OS, according to Nielsen. Read More...

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Rivals Beat Apple to iAd-like Executions on iPad
Data insights

Rivals Beat Apple to iAd-like Executions on iPad

15y Jack Marshall

Rivals Beat Apple to iAd-like Executions on iPad

Interactive campaigns for brands including Infiniti and Visa are already live on Apple's iPad devices. Read More...

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What Apple's New App Guidelines Mean for Mobile Marketers
Media

What Apple's New App Guidelines Mean for Mobile Marketers

15y Rob Weber

What Apple's New App Guidelines Mean for Mobile Ma...

Three key points from the App Store Guidelines you should take note of, and one thing to dream about. Read More...

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RIM Launches Mobile Ad Service for BlackBerry Developers
Media

RIM Launches Mobile Ad Service for BlackBerry Developers

15y Jack Marshall

RIM Launches Mobile Ad Service for BlackBerry Deve...

Developers will be able to sell their in-app inventory to ad networks that are RIM partners. Read More...

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The Future Shopper
Analytics

The Future Shopper

15y Bryan Eisenberg

The Future Shopper

Instead of companies worrying about keeping ahead of their competition, they should be worried about keeping pace with their customers. Read More...

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The Difference Between an iPhone and iPad App
Asia

The Difference Between an iPhone and iPad App

15y Darren Yan

The Difference Between an iPhone and iPad App

As the popularity of iPads continue to rise, here are three tips on how to maximise its features to enhance app experience for consumers. Read More...

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Report: Apple's iAd for Developers Yields Poor Results
Media

Report: Apple's iAd for Developers Yields Poor Results

16y Jack Marshall

Report: Apple's iAd for Developers Yields Poor Res...

Some developers say iAds cost too much and result in lower ROI than ads in rival networks. Read More...

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Mapping Marketing Tactics to Stages of the Purchase Funnel
Marketing

Mapping Marketing Tactics to Stages of the Purchase Funnel

16y Augustine Fou

Mapping Marketing Tactics to Stages of the Purchas...

Marketers must get back to basics when determining what tactic works best to win over online consumers. Read More...

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Apple and Google Continue Smartphone Growth in Europe
Data insights

Apple and Google Continue Smartphone Growth in Europe

16y Jack Marshall

Apple and Google Continue Smartphone Growth in Eur...

Nokia continues to lose ground as the number of devices running Apple, Google, and RIM operating systems grow. Read More...

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Apple Clears Way for Google's Ads on Its Devices
Media

Apple Clears Way for Google's Ads on Its Devices

16y Jack Marshall

Apple Clears Way for Google's Ads on Its Devices

Move may have come in reaction to regulatory scrutiny. Read More...

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Why You Need to Really Care About Touchscreens
Marketing

Why You Need to Really Care About Touchscreens

16y Gary Stein

Why You Need to Really Care About Touchscreens

Touchscreens are the most welcome of all technologies, in that they don't make things more complex or force us to try to learn how to use them. Read M...

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Of Mice and Change
Analytics

Of Mice and Change

16y Jack Aaronson

Of Mice and Change

We are so concerned with moving the online consumer to the mobile channel that we forget we're assuming that consumers are online/Web customers first....

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Mobile Ad Net Upheaval: Apple Shuts Quattro, Millennial Looks to Sell
Media

Mobile Ad Net Upheaval: Apple Shuts Quattro, Millennial Looks to Sell

16y Jack Marshall

Mobile Ad Net Upheaval: Apple Shuts Quattro, Mille...

Apple is closing its Quattro mobile ad network to focus on the iAd, while Millennial is reportedly in acquisition talks with handset manufacturer RIM....

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Mobile Ad Firms Capitalize on iAd Delays
Data insights

Mobile Ad Firms Capitalize on iAd Delays

16y Jack Marshall

Mobile Ad Firms Capitalize on iAd Delays

Boosted by Apple's presence in the space, mobile ad companies are hoping to capitalize on Apple's slow rollout of its first iAd campaigns. Read More...

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Mobile Ads Fund Free Text and Voice Services From Pinger
Media

Mobile Ads Fund Free Text and Voice Services From Pinger

16y Jack Marshall

Mobile Ads Fund Free Text and Voice Services From ...

Mobile ad growth allowed the company to launch free ad-supported text-messaging, and it plans same for voice services. Read More...

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Best Buy Hits Snag With 'Despicable Me' Mobile App
Data insights

Best Buy Hits Snag With 'Despicable Me' Mobile App

16y Lisa Lacy

Best Buy Hits Snag With 'Despicable Me' Mobile App

Some users have complained the experience doesn't work. Read More...

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Google Launches Location-based Mobile Ads
Local

Google Launches Location-based Mobile Ads

16y Jack Marshall

Google Launches Location-based Mobile Ads

AdWords addition include expandable, embedded maps. Read More...

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Apple Launches iAd Product for Application Developers
Media

Apple Launches iAd Product for Application Developers

16y Jack Marshall

Apple Launches iAd Product for Application Develop...

New product could help developers sell more software and boost ad revenues. Read More...

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Creating an Effective App Distribution Plan
Marketing

Creating an Effective App Distribution Plan

16y Rob Weber

Creating an Effective App Distribution Plan

Insight on how to increase mobile app distribution based on Android, BlackBerry, and iOS application research with consumers Read More...

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Apple Store SEO 101
Search

Apple Store SEO 101

16y Ron Jones

Apple Store SEO 101

Principle-based tips to help you stand out in the App Store's search engine. Read More...

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Early U.S. iPad Users are Mostly Male, Aged 21 to 44
Audience

Early U.S. iPad Users are Mostly Male, Aged 21 to 44

16y Jack Marshall

Early U.S. iPad Users are Mostly Male, Aged 21 to ...

Yahoo has released demographic data on visitors to its properties from the Apple device three months after its U.S. launch. Read More...

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Apple To Face Regulatory Probe Over iAd Mobile Ad Product
Data insights

Apple To Face Regulatory Probe Over iAd Mobile Ad Product

16y Jack Marshall

Apple To Face Regulatory Probe Over iAd Mobile Ad ...

Regulators will examine Apple's behavior in the mobile ad space following the FTC's scrutiny of Google's AdMob acquisition. Read More...

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