Sports Illustrated App Reveals Swimsuit Videos
Media

Sports Illustrated App Reveals Swimsuit Videos

14y Susan Kuchinskas

Sports Illustrated App Reveals Swimsuit Videos

Mobile app for iOS and Android offers videos of the 19 shoots. Read More...

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What Will 2012 Bring to TV? The Over The Top Upstarts
Media

What Will 2012 Bring to TV? The Over The Top Upstarts

14y Andrew Solmssen

What Will 2012 Bring to TV? The Over The Top Upsta...

Will Apple, Google, or Amazon topple legacy TV providers? A look at the upstarts' strengths and limitations. Read More...

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Constant Contact Purchases CardStar, Moves Into Mobile
Email

Constant Contact Purchases CardStar, Moves Into Mobile

14y Christopher Heine

Constant Contact Purchases CardStar, Moves Into Mo...

Longtime SMB marketing services provider continues to diversify. Read More...

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Mobile Devices Have Eclipsed the Desktop Experience; Get Over It
Media

Mobile Devices Have Eclipsed the Desktop Experience; Get Over It

14y Andrew Solmssen

Mobile Devices Have Eclipsed the Desktop Experienc...

Devices differentiate themselves in many different ways. Here's how. Read More...

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Xbox Shelves Dance App at Last Minute
Media

Xbox Shelves Dance App at Last Minute

14y Christopher Heine

Xbox Shelves Dance App at Last Minute

App has to wait till next year to deck the halls. Read More...

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Update: Xbox Holidays App Cuts A Rug
Media

Update: Xbox Holidays App Cuts A Rug

14y Christopher Heine

Update: Xbox Holidays App Cuts A Rug

The Xbox app launch was delayed at the last minute. Read More...

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Rants and Anti-Rants From Top-Grossing App Developers
Media

Rants and Anti-Rants From Top-Grossing App Developers

14y Rob Weber

Rants and Anti-Rants From Top-Grossing App Develop...

App development remains difficult because of these five factors. Will they ever be remedied? Read More...

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It's Like a Big iPad! Look for 2012 to Be the Year of the TV App
Media

It's Like a Big iPad! Look for 2012 to Be the Year of the TV App

14y Andrew Solmssen

It's Like a Big iPad! Look for 2012 to Be the Year...

What's the opportunity in TV apps for marketers? Part one in a two-part series. Read More...

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App Marketing: Native Apps vs. Web Apps, or How About a Hybrid?
Media

App Marketing: Native Apps vs. Web Apps, or How About a Hybrid?

14y Rob Weber

App Marketing: Native Apps vs. Web Apps, or How Ab...

Four factors to consider when trying to decide what type of app you should develop. Read More...

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Ford Mustang Rides Social App For Sales Leads
Automotive

Ford Mustang Rides Social App For Sales Leads

14y Christopher Heine

Ford Mustang Rides Social App For Sales Leads

Media plan includes Facebook and Twitter ad buys. Read More...

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How the Other 20% Live: What Do BlackBerry Users Do for Apps?
Media

How the Other 20% Live: What Do BlackBerry Users Do for Apps?

14y Andrew Solmssen

How the Other 20% Live: What Do BlackBerry Users D...

Seven suggestions for how RIM can gain ground in the app world, or at least halt the slide. Read More...

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Yahoo Unveils LiveStand Tablet Platform, Plus New Ads
Media

Yahoo Unveils LiveStand Tablet Platform, Plus New Ads

14y Zachary Rodgers

Yahoo Unveils LiveStand Tablet Platform, Plus New ...

LiveStand offers publishers a slick publishing and monetization platform. Read More...

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Tips on Growing Your App Business Using Actionable Insights
Media

Tips on Growing Your App Business Using Actionable Insights

14y Rob Weber

Tips on Growing Your App Business Using Actionable...

Four ways you can use your data for actionable insights that will have a major impact on your app business. Read More...

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Measuring Conversion in Mobile Marketing
Asia

Measuring Conversion in Mobile Marketing

15y Darren Yan

Measuring Conversion in Mobile Marketing

Are cross-media strategies such as featuring QR code or apps in print media effective? Read More...

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How Android Holds Up Against iOS
Media

How Android Holds Up Against iOS

15y Rob Weber

How Android Holds Up Against iOS

A look at how the Android operating system impacts user acquisition for apps. Part two in a two-part series. Read More...

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IAB Proposes Standard for In-App Ads
Media

IAB Proposes Standard for In-App Ads

15y Susan Kuchinskas

IAB Proposes Standard for In-App Ads

An attempt to overcome incompatible APIs that create hassle for advertisers and others. Read More...

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'Foursquaropoly' Wins Advertisers' Attention
Media

'Foursquaropoly' Wins Advertisers' Attention

15y Christopher Heine

'Foursquaropoly' Wins Advertisers' Attention

Buzz quickly mounts for a mobile app that hasn't even been released. Read More...

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Pandora Ad Revenues Boosted by Brands Like Honda, BOA
Display Advertising

Pandora Ad Revenues Boosted by Brands Like Honda, BOA

15y Christopher Heine

Pandora Ad Revenues Boosted by Brands Like Honda, ...

Half of $58 million in Q2 ad sales derived from mobile, helped by brands like Lowe’s and Farmer’s Insurance. Read More...

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Games Still Dominate Mobile App Ad Impressions
Data insights

Games Still Dominate Mobile App Ad Impressions

15y Nina Boys

Games Still Dominate Mobile App Ad Impressions

Games drew more ad impressions than Facebook and other social apps on Millennial Media’s network in July. Read More...

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How User Acquisition Differs Based on Operating System: iOS vs. Android
Media

How User Acquisition Differs Based on Operating System: iOS vs. Android

15y Rob Weber

How User Acquisition Differs Based on Operating Sy...

A look at how the iOS operating system impacts user acquisition for apps. Part one in a two-part series. Read More...

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Apple to Restrict iPhone Trackers Used in Ad Targeting
Media

Apple to Restrict iPhone Trackers Used in Ad Targeting

15y Jack Marshall

Apple to Restrict iPhone Trackers Used in Ad Targe...

In its mobile operating system, Apple will remove access to unique device identifiers. Read More...

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Glam Media Rolls Out Mobile Ad Offering
Media

Glam Media Rolls Out Mobile Ad Offering

15y Jack Marshall

Glam Media Rolls Out Mobile Ad Offering

Lexus and Macy's among launch brands in effort to rival Apple. Read More...

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Your Operating System Is Now an App
Media

Your Operating System Is Now an App

15y Andrew Solmssen

Your Operating System Is Now an App

The app-ification of computing - fad or for realz? Read More...

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What's New in Behavioral Targeting for Mobile Advertising
Media

What's New in Behavioral Targeting for Mobile Advertising

15y Rob Weber

What's New in Behavioral Targeting for Mobile Adve...

A look at the challenges and potential opportunities. Read More...

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How to Build the Sustainable Mobile App
Asia

How to Build the Sustainable Mobile App

15y Darren Yan

How to Build the Sustainable Mobile App

How do brand owners ensure its sustainability in a crowded app market? Consider these three factors. Part one in a two-part series. Read More...

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Confessions of an Angry Birds Addict
Asia

Confessions of an Angry Birds Addict

15y Mandeep Grover

Confessions of an Angry Birds Addict

Four lessons digital marketers can learn from this blockbuster game. Read More...

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Smartphone Web Ads Still a Priority for Mobile Marketers
Data insights

Smartphone Web Ads Still a Priority for Mobile Marketers

15y Jack Marshall

Smartphone Web Ads Still a Priority for Mobile Mar...

Ad buyers are less concerned with rich media ads and tablet devices. Read More...

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