With the Oscars just around the corner, we thought we’d get into the act as well! We want to recognize the most influential people in marketing ...
View articleNew report by WBR Insights and Valitor finds retailers across the EU are struggling with consumer personalization efforts. Read More...
View articleEmotional connection is more than twice as valuable to brands than customer satisfaction. But how can they connect with people on a deeper, human leve...
View articleConvertr CEO Emma Bowkett calls for an open marketing ecosystem and details how to win back the customer’s trust. Read More...
View articleComputer vision platform, Resonai, is bringing augmented reality to physical spaces, including movie theaters, shopping malls and retail. Read More...
View articleDataRobot's SVP of Marketing, Bill Hobbib, discusses how to evaluate opportunities that are good for AI, and offers best practices for implementing an...
View articleArm Treasure Data's new report looks into how retailers will leverage data in the new year to build a better customer experience. Read More...
View articleDynamic Yield's Mukund Ramachandran discusses the importance of establishing an optimal content cadence in line with your organization’s personalizati...
View articleKenshoo’s GM of Ecommerce discusses how being an API Partner in Walmart’s new digital ad ecosystem improves the sponsored ad experience on Walmart.com...
View articleMailchimp's Gene Lee discusses how seamless customer experience will not be achieved without collaboration and integrated workflows, and how designers...
View articleIBM Watson Advertising announced the launch of IBM Advertising Accelerator with Watson, a solution aimed at helping advertisers find and convert the r...
View articleEcommerce marketing automation strategies to help increase your store sales, expand the client base, enhance customer retention and be more profitable...
View articleThe Blockchain Working Group of the IAB Tech Lab releases new document, which better evaluates blockchain solutions within the digital advertising eco...
View articleWe spoke to SAP’s Alicia Tillman about the importance of customer experience, the changing role of the CMO and how to win back the trust of the custom...
View articleGlobal Head of Marketing at ViSenze, Cheryl Guzman Ng says 2020 will certainly be a year where brands shift their focus to the power of the consumer. ...
View articlePopular marketplace in Latin America drove a 30% increase in conversions after optimizing the customer journey. Read More...
View articleCustomer success community platform inSided's CEO Robin van Lieshout, provides the key trends for the SaaS market in 2020. Read More...
View articleProductsup's Marcel Hollerbach shows how retailers and brands can strategically utilize AR, rather than succumbing to the technology in the name of a ...
View articleLinqia playbook suggests always-on approach to influencer marketing, backed up with solid analytics, as the way forward. Read More...
View articleConversational AI specialists Nuance Communications' CTO Joe Petro, provides key trends for the technology sector to look out for in 2020. Read More...
View articlePegasystems has dusted off its crystal ball to share its 2020 predictions highlighting the key trends affecting businesses as they look ahead and adva...
View articleWe spoke to Mike Anderson, co-founder and CTO at Tealium, about how data regulations are affecting marketers—and what this means for the overall consu...
View articleHow to take advantage of the most profitable time of the year? iZooto's Shrikant R Kale shows how to leverage push notifications to drive post-holiday...
View articleWhat does the future hold for social media? Here are the key trends to follow for another successful year in social media marketing for your brand. Re...
View articleOpenText's Nali Giliana highlights five key trends that will influence customer experience in 2020. Read More...
View articleBrands will gradually shift towards augmented experience as a way of reaching consumers, as more industries such as fitness, beauty and retail begin i...
View articlePayment as a service API platform Modulr's Edwin Abl, discusses his professional journey and weighs in on the changing role of the CMO debate. Read Mo...
View article