AT&T Puts Ratings and Reviews on Facebook Page
Social

AT&T Puts Ratings and Reviews on Facebook Page

15y Douglas Quenqua

AT&T Puts Ratings and Reviews on Facebook Page

AT&T customers can now rate products directly on the brand's Facebook presence, and can "like" or comment on others' reviews. Read More...

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Carl's Jr. and Hardee's Launch Location-Based Rewards App
Media

Carl's Jr. and Hardee's Launch Location-Based Rewards App

15y Jack Marshall

Carl's Jr. and Hardee's Launch Location-Based Rewa...

Fast food chains launch their own location-based mobile rewards app, sidestepping existing services such as FourSquare and Facebook Places. Read More...

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Top 15 Marketing Experts' Columns of 2010
Marketing

Top 15 Marketing Experts' Columns of 2010

15y Anna Maria Virzi

Top 15 Marketing Experts' Columns of 2010

Call it the Facebook and Twitter effect. Marketers sought out practical information about initiating and measuring social media efforts. Read More...

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10 Social Media 2010 Highlights (Data Included)
Actionable Analysis

10 Social Media 2010 Highlights (Data Included)

15y Heidi Cohen

10 Social Media 2010 Highlights (Data Included)

From the Gulf oil spill to the FIFA World Cup, social media is all about events and issues that matter to people. Read More...

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Paid Links…Paid Likes...Paid RT...Spam Free Results?
Search

Paid Links…Paid Likes...Paid RT...Spam Free Results?

15y Mark Jackson

Paid Links…Paid Likes...Paid RT...Spam Free Result...

Stop trying to be everything to everybody in the social space. Read More...

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Hey 'Little Fockers,' We're Watching You on Facebook
Marketing

Hey 'Little Fockers,' We're Watching You on Facebook

15y Christopher Heine

Hey 'Little Fockers,' We're Watching You on Facebo...

New comedy film has been running Facebook.com ads for 3 months, garnering 257,500 "likes." Read More...

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7 Sins of Social Media Marketers
Asia

7 Sins of Social Media Marketers

15y Rudi Leung

7 Sins of Social Media Marketers

Here are seven ways how not to do your social media campaign. Read More...

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Boston Market Uses Facebook to Sell Holiday Gift Cards
Social

Boston Market Uses Facebook to Sell Holiday Gift Cards

15y Christopher Heine

Boston Market Uses Facebook to Sell Holiday Gift C...

Restaurant chain targets consumers that are mindful of the hectic holidays. Read More...

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Facebook: The Case for Commerce Is Emerging
Social

Facebook: The Case for Commerce Is Emerging

15y Cathy Halligan

Facebook: The Case for Commerce Is Emerging

Facebook as a meaningful source of referral traffic for e-commerce is a trend, and the business case is arriving. Read More...

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'Project Reindeer' Ties a Bow on Gap's Big Social Media Year
Social

'Project Reindeer' Ties a Bow on Gap's Big Social Media Year

15y Christopher Heine

'Project Reindeer' Ties a Bow on Gap's Big Social ...

Clothing retailer has leveraged Facebook, Twitter, Groupon, Foursquare, and Loopt since last summer. Read More...

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Malcolm Gladwell Is Wrong. Social Media IS Revolutionary
Social

Malcolm Gladwell Is Wrong. Social Media IS Revolutionary

15y Erik Qualman

Malcolm Gladwell Is Wrong. Social Media IS Revolut...

Whatever your opinion on the subject of social, one has to admit it's causing a communication revolution. Read More...

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Mercedes Throttles up Social Contest for Super Bowl
Marketing

Mercedes Throttles up Social Contest for Super Bowl

15y Christopher Heine

Mercedes Throttles up Social Contest for Super Bow...

Carmaker launches a Twitter-based "race" that also includes a strong Facebook play. Read More...

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Facebook Messages - 8 Points to Consider
Email

Facebook Messages - 8 Points to Consider

15y Simms Jenkins

Facebook Messages - 8 Points to Consider

How will Facebook Messages shake up your e-mail program? Read More...

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E-mail Takes the Chill Off Holiday Campaigns
Media

E-mail Takes the Chill Off Holiday Campaigns

15y Tessa Wegert

E-mail Takes the Chill Off Holiday Campaigns

Clever companies are engaging consumers with holiday shopping on the brain and inciting immediate responses. Read More...

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You Say Social, I Say Tomato...But Let's Not Call the Whole Thing Off
Marketing

You Say Social, I Say Tomato...But Let's Not Call the Whole Thing Off

15y Jonathan Shapiro

You Say Social, I Say Tomato...But Let's Not Call ...

With integration being an important aspect of any profitable campaign, how do we concisely categorize social media, group buying, mobile, and local ad...

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Location-Based Search and the Future of SEO
Search

Location-Based Search and the Future of SEO

15y Crispin Sheridan

Location-Based Search and the Future of SEO

Catch up with the mobile consumer by carving out more digital and social "real estate." Read More...

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The Future Is Relevance
Social

The Future Is Relevance

15y Sam Decker

The Future Is Relevance

Applying the lenses of other people to your products means collecting and displaying relevant user-generated content. Read More...

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Facebook's Footprint Grows on External Sites
Social

Facebook's Footprint Grows on External Sites

15y Christopher Heine

Facebook's Footprint Grows on External Sites

Social giant says 250 million monthly viewers interact with either Facebook Connect or social plug-ins. Read More...

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Digital Marketing Trends: The Good, Bad, and Ugly in 2010
Asia

Digital Marketing Trends: The Good, Bad, and Ugly in 2010

15y Ashok Lalla

Digital Marketing Trends: The Good, Bad, and Ugly ...

A roundup of leading digital trends that stood out in 2010. Read More...

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Facebook To Expand EMEA Presence with 100 New Dublin Hires
Marketing

Facebook To Expand EMEA Presence with 100 New Dublin Hires

15y Jack Marshall

Facebook To Expand EMEA Presence with 100 New Dubl...

Among vacancies are positions for legal data protection staff and Eastern European sales staff. Read More...

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Offline Media Translates Into Online Buzz
Search

Offline Media Translates Into Online Buzz

15y Lisa Buyer

Offline Media Translates Into Online Buzz

Online PR lessons learned from Mark Zuckerberg's "60 Minutes" interview. Read More...

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Facebook: The Latino Way
Marketing

Facebook: The Latino Way

15y Gustavo Razzetti

Facebook: The Latino Way

Brands are connecting to Latinos on Facebook by tapping into the Latino soul. Consider these examples. Read More...

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Nivea Uses Facebook to Facilitate New Year's Kisses
Social

Nivea Uses Facebook to Facilitate New Year's Kisses

15y Lisa Lacy

Nivea Uses Facebook to Facilitate New Year's Kisse...

Contest will unite two long-distance couples in Times Square for a kiss to ring in 2011. Read More...

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Sacramento Kings Fill Box Seats With Online Influencers
Social

Sacramento Kings Fill Box Seats With Online Influencers

15y Ken Liebeskind

Sacramento Kings Fill Box Seats With Online Influe...

Pro basketball team comps Twitter and Facebook influencers for this Saturday's game against Mavs. Read More...

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Sears Tests 'Group Liking' on Facebook
Marketing

Sears Tests 'Group Liking' on Facebook

15y Christopher Heine

Sears Tests 'Group Liking' on Facebook

If enough Facebook users 'like' a proposed deal, it's unlocked for purchase. Read More...

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K-Swiss Restarts 'Kenny Powers' on Twitter, Facebook
Social

K-Swiss Restarts 'Kenny Powers' on Twitter, Facebook

15y Christopher Heine

K-Swiss Restarts 'Kenny Powers' on Twitter, Facebo...

Fictional character headlines both the sneaker brand's Promoted Trend ad buy on Twitter and a fun Facebook app. Read More...

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Facebook Messages: Inbox Savior or Terror?
Email

Facebook Messages: Inbox Savior or Terror?

15y Simms Jenkins

Facebook Messages: Inbox Savior or Terror?

What you need to know to protect your e-mail program. Read More...

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