Google shares the moments that made up 2013 in its annual Zeitgeist video and interactive site that shows what mattered to people across the globe in ...
View articleDunkin' Donuts hosts a live recipe contest linked to Bravo Top Chef, while Toyota lets users collaborate on car choices. Read More...
View articleB2Beacon aims to provide free, unbiased educational resources for B2B digital marketers including: a new approach called “The Company Buying Journey”;...
View articleAccording to eMarketer, YouTube will bring Google a whopping $5.6 billion in gross global advertising revenues for 2013. Read More...
View articleColumnist Krista Neher shares tips and predictions for social media marketers hoping to improve their game in 2014. What's hot in social... and what's...
View articleInternal NSA documents pointing at Google's lack of security allowing the government to spy on the back of its cookies relaunches the data debate. Rea...
View articlePageRank is only one of the ranking factors Google uses. Now that it's updated only infrequently, where should webmasters focus to improve a site and ...
View articleGoogle Glass has very few "applications" as we know them. Columnist Jack Aaronson shares his experience using Google Glass and contemplates the marke...
View articleTwitter has unveiled Tailored Audiences, a retargeting option for advertisers that allows targeting of Promoted Tweets and Accounts based on external ...
View articleNot only are digital marketers grappling with new social media sites popping up daily, they also face new challenges to integrate mobile apps, messagi...
View articleColumnist Adam Singer from Google shares three areas to think about programatically, to let machines do the work so you can focus on the creative work...
View articleNew Google Shopping features allow consumers to view product details with ease across devices - including an expansion of a feature that provides a 36...
View articlePLAs have to potential to make or break your holiday season; with Black Friday and Cyber Monday around the corner, PLA problems and opportunities shou...
View articleColumnist Gregg Stewart has a few suggestions for Santa this year, to help local marketers get more out of Google+, Google Maps and Places. Read More...
View articlePublicis Groupe agencies DigitalLBi and Razorfish have committed to spending more across Google's video, mobile and display properties. Read More...
View articleSearch trends and behaviors are changing, so should your content's focus. Read More...
View articleGoogle is allowing advertisers to test Nielsen's online ad measurement product when they negotiate ad buys on Google's YouTube. Many industry analysts...
View articleSEOs must strive for a combination of both quality and quantity, but there's always a tension between the two. Sometimes it can feel that by focusing ...
View articleSEO is undergoing significant change. Here are several sensible and logical things marketers can do today to mitigate the effects of encrypted search ...
View articleAccording to buzz at SES Chicago, marketers are moving toward a more holistic way of thinking about media, marketing and devices. Read More...
View articleIn his keynote on November 7, Nick Burcher addressed hashtags, TV shows, YouTube, social listening, data analysis, paid media, calls to action and eve...
View articleWith so many tools, channels, and devices to work with, how do marketers invest their resources and budgets effectively? Three of the top minds from G...
View articleGoogle wants to obtain more mainstream advertisers with deep pockets in Greater China, to build their brands online. Read More...
View articleNew research from Gigya shows that although Facebook remains the dominant social login, Google+ is making gains in North America, Europe, and for e-co...
View articleDo you think your website might have been affected by the Hummingbird algorithm Google quietly rolled out in August? Columnist Dave Lloyd from Adobe e...
View articleGoogle has reportedly signed a multi- million deal with MediaVest, part of Publicis. The agreement means guaranteed ad investment in YouTube, web and ...
View articleGoogle+ updates and enhancements announced today will make interactive media fans happy. The social network unveiled Auto Awesome Movies, upgrades to ...
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