Amazon's new Home Services may help the e-commerce giant cement its status as a local service marketplace provider across the country. Read More...
View articleOnline wine retailer Cellarmaster Wines has used a virtual pop-up store in a Hong Kong subway station to test engagement and mobile commerce capabilit...
View articleAmerican Express is partnering with brands like Macy's, AT&T, ExxonMobil, and Hulu for Plenti, an upcoming loyalty program that works across a variety...
View articleShazam's chief product officer, Daniel Danker, spoke with ClickZ at South by Southwest about a new feature on the brand's app that will use images and...
View articleContextual commerce combines the power of data from devices like wearables and smartphones with the ease of interaction in physical spaces. But does i...
View articleAmazon has opened an e-commerce store on Alibaba's Tmall retail platform to reach more Chinese shoppers online. Read More...
View articleCompanies without massive budgets should be taking advantage of the benefits of social media to boost their brand's marketing efforts. Read More...
View articleBig data means different things in different regions – in China retailers are finding ways to make it useful. Read More...
View articleThere are a number of challenges to the growth of e-commerce in Southeast Asia, but that shouldn't stop any brand from having a strategy for the regio...
View articleChina's AliExpress is working with local Indonesian e-payment and logistics service providers for a major push into Southeast Asia's e-commerce market...
View articleWeibo has partnered with Alipay to launch a Chinese New Year lucky gift campaign in a bid to recruit users back to the site, and offer greater exposur...
View articleLine’s first mobile grocery app in Thailand is part of an aggressive push into m-commerce across the wider Southeast Asian region, opening up new oppo...
View articleWeChat is the darling of the Chinese app world and no brand should be considering a foray into China without it. Read More...
View articleIndustry experts anticipate that beacon marketing will rise in popularity in 2015. So how can marketers leverage the rich amount of data beacons provi...
View articleA new study from Mindshare indicates that almost half of respondents have tried to get better deals and offers by walking away from shopping carts or ...
View articleSprinklr analyzed data from 18 retailers' social feeds, and ranked them based on impressions and engagement. The Home Depot was the clear winner, beat...
View articleBeer company Anheuser-Busch is introducing a home delivery service for its popular Bud Light brand. The "Bud Light Button" is a new app that allows us...
View articleShoppers are moving to the mobile space, so here are six tips for delivering mobile shopping experiences that will lead to conversions. Read More...
View articleGetting customers to your website is one thing, but converting their clicks to purchases is quite another. Read More...
View articleBy forgetting the "line" between online and offline (O2O) channels, retailers can grow conversions, build loyalty, and step into an omnichannel world....
View articleFor the first time, the jewelry brand is featuring a same-sex couple in its engagement campaign. Read More...
View articleAs part of its new fitness-focused social media marketing, Kohl's is giving gift cards to bloggers who will write about their products. But is there a...
View articleGM and OnStar have partnered with mobile coupon service RetailMeNot to provide drivers with turn-by-turn directions and coupons for thousands of major...
View articleToyota has customized its December sales campaign by using Twitter's targeting capabilities to address customers by their first names in its new ads. ...
View articleAs McDonald's struggles to capture the mobile Millennial demographic, the world's largest fast-food chain outfitted one city's franchises with beacon ...
View articleThe Zoomingdales campaign, named for the act of zooming in, features large Instagram photo mosaics made up of smaller photos, which link back to the B...
View articleWith the growth of the sharing economy, brands must be ready to respond to customers' grievances and issues in a timely manner, or face losing valuabl...
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