When compared with the super cities of South America and China, London's population is relatively insignificant - however the city still clutches onto...
View articleMicrosoft has admitted that it deliberated rebranding Internet Explorer to combat “negative perceptions” – with a future rebrand not out of the questi...
View articleThe hotly anticipated release of Apple’s latest update will soon be among us, and as ever it's crawling with rumours – but what do marketers NEED to k...
View articleResearchers predict the growth of the wearable tech market to claw in 135m by 2018, half of which will stem from smart watches. Read More...
View articleBanner ads account for a small 4% of mobile ads run by entertainment brands, as the market moves towards rich media formats to compliment the growing ...
View articleWe're all susceptible to the bewildering powers of colour, the influence it has over our mood alone is fascinating - but how does it make us spend? Re...
View articleTwitter is transitioning, with updates to its current ad function and video extensions – but how have Promoted Tweets themselves been performing? Read...
View articleTwitter could be extending its promotion capabilities by launching a beta trial of its Promoted Video ad service, to offer brands an “easy” distributi...
View articleThe list-loving site is to launch sites in Berlin, Mexico City, Mumbai and Tokyo this year. Read More...
View articleBeacon technology is offering a new era of mobile targeted marketing - take a look at this video to see how fashion brands like House of Fraser and Cu...
View articleIt is the ultimate dream of any marketing manager - that a positive image associated with your brand gets catapulted around the internet - free of cha...
View articleAs the digital world continues its uncompromising consumption of commerce, the end of the paper receipt could be nigh, as a Kickstarter campaign seeks...
View articleFor the red-blooded and adventurous heterosexual man out there - Red Bull's latest stunt film will probably not disappoint. Read More...
View articleAccording to Stratton Craig, spelling and grammar mistakes were voted the biggest turn-off online, ahead of poor design. Check out this infographic fo...
View articlePerhaps leading to the demise of human social skills, most of us are dependent on the digital world much like our own cardiovascular system, according...
View articleThe luxury retail magnate, Net-a-Porter, is launching its first ever digital out-of-home campaign which will display global online sales in real-time....
View articleLevi’s are tapping into the image conscious Millennial market by constructing an arty user-populated site, showcasing how people #LiveInLevis. Read Mo...
View articleTransport for London is trialling a free WiFi scheme on two buses operating across the capital - if successful it is hoped sponsors could help fund it...
View articleThe online marketplace beat others such as Argos, Tesco and John Lewis - with Ofcom finding that eBay had a mobile reach of 34%. Read More...
View articleJapan is world-renowned for producing odd adverts and this latest offering, promoting Pao Facial Fitness device, is no exception. Read More...
View articleYou've got a great idea, you've built a beautiful website to support it and everything looks shiny and new - but how do you get the world to see it? R...
View articleWeChat is often cited as WhatsApp’s familiar Chinese cousin, however with wider functionality and almost 400m active users (and growing) western brand...
View articleDan Cobley is ending his eight-year stint at Google to launch Brightbridge Capital, a London-based financial technology incubator in partnership with ...
View articlePuma has enlisted Twitter’s new ‘flock to unlock’ ad feature - which releases exclusive content once a sufficient number of users have retweeted – to ...
View articleKenshoo's latest research finds that quarterly search advertising spend is up 23% - noting that in the UK 38% of all paid search clicks during the qua...
View articleIt's the end of the 'friendly games' in Scotland, and who better to celebrate the international event than the country's national beverage; Irn Bru. R...
View articleHeineken has teamed up with Star Cabs to offer lucky punters a stagger-free ride across London - all you need to do is buy a pint and download an app....
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