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View articleAs we near the end of 2014, here's a look at what social media marketing trends brands need to be on the lookout for in the coming year. Read More...
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View articleIn advance of his session at ClickZ Live Chicago, Walgreens’ Seth Meisel shares his best remarketing and prospecting strategies. Read More...
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View articleThis first part of a two-part column asks email experts what they think about Google's latest addition to the email ecosystem, and what it means for m...
View articleIntegrating your data can help you make it even more valuable. What is the best way to integrate? Read More...
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View articleYahoo is trying to compete with the established players in the programmatic marketplace, but can it make a splash in the space? Read More...
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View articleFor effective international content marketing, understanding local interests and audiences is key. Read More...
View articleIn an increasingly global digital marketplace, it's even more important to localize your messages - or risk them falling flat. Read More...
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View articleApple’s foray into the mobile payment space with Apple Pay is long awaited, by both Apple fans and the industry, but is it a game changer? Read More...
View articleFor those who have already decided to bid on competitor terms in pay-per-click search, here are some best practices to consider. Read More...
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View articleThe consolidation of the email ecosystem mirrors the trends in digital marketing as a whole, as seen in these five examples. Read More...
View articleThe future of social media is in paid content, which requires a different strategy than organic. How can you prepare? Read More...
View articleDigital platforms offer the perfect opportunity to test a marketing campaign for new Asian markets. Read More...
View articleJust because your industry may not be the most "exciting" one out there doesn't mean you can't produce engaging, interesting content. Read More...
View articleIn the past few years there have been many technological changes that have greatly impacted the book publishing industry. Are they helping or harming?...
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