Execs & Accounts for May 28, 2003
Media

Execs & Accounts for May 28, 2003

23y Pamela Parker

Execs & Accounts for May 28, 2003

LookSmart seeks a CFO; Eyeblaster bows its Hamburg office; and Lightningcast scores a big client. Read More...

View article
The Perfect Storm: Marketing to Youth
Marketing

The Perfect Storm: Marketing to Youth

23y David Cohen

The Perfect Storm: Marketing to Youth

Youth doesn't differentiate between cable and broadcast TV. Expect the same between traditional and digital media -- soon. Read More...

View article
Telefonica Makes $2B Terra Lycos Bid
Media

Telefonica Makes $2B Terra Lycos Bid

23y Brian Morrissey

Telefonica Makes $2B Terra Lycos Bid

The combination would allow the telecom to tightly integrate the Internet unit's broadband offerings with its access business. Read More...

View article
Search Privacy: An Issue?, Part 2
Search

Search Privacy: An Issue?, Part 2

23y Danny Sullivan

Search Privacy: An Issue?, Part 2

What search engines know about you when you do a search. Part two of a two-part series. Read More...

View article
Study: Pop-Ups Work
Media

Study: Pop-Ups Work

23y Brian Morrissey

Study: Pop-Ups Work

UPDATE: The Web's most vilified ad format is 13 times more effective at generating clicks and conversions than a standard banner, according to Adverti...

View article
Nearly 750,000 Surf Net in Central America
Audience

Nearly 750,000 Surf Net in Central America

23y Robyn Greenspan

Nearly 750,000 Surf Net in Central America

Only 2 percent of the region's 38.2 million citizens are online. Read More...

View article
Law, Order, and Spam
Analytics

Law, Order, and Spam

23y Mark Sakalosky

Law, Order, and Spam

Making a federal case out of the problem. Read More

View article
Bonzi Settles Deceptive Ad Suit
Media

Bonzi Settles Deceptive Ad Suit

23y Brian Morrissey

Bonzi Settles Deceptive Ad Suit

The software company agrees to end practices that might cause some users to confuse its ads with computer system warnings. Read More...

View article
MSP: Slow, Steady Progress
Marketing

MSP: Slow, Steady Progress

23y Martin Lindstrom

MSP: Slow, Steady Progress

Four steps to put the 'me selling proposition' into action. Read More...

View article
Matrix Scores Online
Media

Matrix Scores Online

23y Brian Morrissey

Matrix Scores Online

The sci-fi movie generates a large amount of Web traffic, as movie studies turn to the Internet to build film franchises. Read More...

View article
Fixed Position Placements
Media

Fixed Position Placements

23y James Hering

Fixed Position Placements

New media, meet old school. Let's fix ad positions! Read More

View article
Traveler's First Trip is Often the Internet
Marketing

Traveler's First Trip is Often the Internet

23y Robyn Greenspan

Traveler's First Trip is Often the Internet

Whether it's used for research or for purchase, the Internet is an increasingly valuable tool for travelers. Read More...

View article
Jupiter Research Launches Search Service
Media

Jupiter Research Launches Search Service

23y Brian Morrissey

Jupiter Research Launches Search Service

The researcher will advise businesses on how best to orient a search strategy within their overall marketing mix. Read More...

View article
Interactivity: For a Call to (More) Action
Analytics

Interactivity: For a Call to (More) Action

23y Bryan Eisenberg

Interactivity: For a Call to (More) Action

Using interactivity to motivate consumer behavior. Read More...

View article
Optical Module Market Sees Growth
Audience

Optical Module Market Sees Growth

23y ClickZ Stats Staff

Optical Module Market Sees Growth

Once stifled by the economic downturn and manufacturers' resistance to new technology, a billion dollar recovery is expected by 2007. Read More...

View article
EarthLink to Roll Out Challenge-Response, Rich Media Blocker
Media

EarthLink to Roll Out Challenge-Response, Rich Media Blocker

23y Brian Morrissey

EarthLink to Roll Out Challenge-Response, Rich Med...

UPDATE: In the midst of the anti-spam frenzy, the ISP will roll out tools that give its 5 million users tougher protection against unwanted e-mail and...

View article
Powerful House Leaders Join Anti-Spam Crowd
Media

Powerful House Leaders Join Anti-Spam Crowd

23y Roy Mark

Powerful House Leaders Join Anti-Spam Crowd

Tauzin, Sensenbrenner file legislation to allow consumers to opt-out of any commercial e-mail they choose not to receive. Read More...

View article
Can You Say [Phrase” in E-Mail?
Email

Can You Say [Phrase” in E-Mail?

23y Pamela Parker

Can You Say [Phrase” in E-Mail?

How to overcome spam barriers that can block even legitimate e-mail. Read More...

View article
PayPal Scammers Getting Bolder, Better
Media

PayPal Scammers Getting Bolder, Better

23y Mark Leon

PayPal Scammers Getting Bolder, Better

Payment facilitator for eBay looks for new ways to help regulators fight fraud attempts by scammers that hijack the PayPal brand. Read More...

View article
B2B Search Best Practices
Paid Search

B2B Search Best Practices

23y Kevin Lee

B2B Search Best Practices

Long lead times and complex products are just two of the challenges faced by B2B search marketers. How to overcome these and more. Read More...

View article
Report: Rich Media E-Mail Still Too Pricey
Media

Report: Rich Media E-Mail Still Too Pricey

23y Brian Morrissey

Report: Rich Media E-Mail Still Too Pricey

Jupiter Research finds that rich media e-mail messages are not yet cost-effective for marketers. Read More...

View article
Europe Poised for High-Speed Surge
Data insights

Europe Poised for High-Speed Surge

23y Robyn Greenspan

Europe Poised for High-Speed Surge

Currently at less than 20 percent penetration, broadband subscriptions will surge to almost half of the online population by 2008. Read More...

View article
FTC Contends No Spam Silver Bullet Exists
Media

FTC Contends No Spam Silver Bullet Exists

23y Roy Mark

FTC Contends No Spam Silver Bullet Exists

Senate panel told efforts to curb spam should involve a variety of technological, legal and consumer action. Read More...

View article
Jupitermedia Adds Half-Page Ad Format
Media

Jupitermedia Adds Half-Page Ad Format

23y Brian Morrissey

Jupitermedia Adds Half-Page Ad Format

The company says about a third of its technology news and information sites can now accommodate the large ad unit. Read More...

View article
Job Seekers Have Choices
Audience

Job Seekers Have Choices

23y Robyn Greenspan

Job Seekers Have Choices

There may not be a lot of jobs available, but there are a lot of places to look for them. Most Global 500 companies operate their own careers site, an...

View article
Relational Database Market Dips 7%
Marketing

Relational Database Market Dips 7%

23y Pamela Parker

Relational Database Market Dips 7%

Research shows database vendors experienced the sting of stingy spending last year as revenues for new database licensing dipped to $6.6 billion from ...

View article
Kick-Starting List Growth: A Case Study
Email

Kick-Starting List Growth: A Case Study

23y Jeanne Jennings

Kick-Starting List Growth: A Case Study

If harvesting and appending are no-nos, how can you dramatically speed up your e-mail address acquisition? Read More...

View article
1 1,137 1,138 1,139 1,140 1,141 1,669