European Online Travel to Pass $1 Billion
Marketing

European Online Travel to Pass $1 Billion

27y Michael Pastore

European Online Travel to Pass $1 Billion

The travel industry will be one of the fastest growing sectors for online sales in Europe over the next few years, according to research by Datamonito...

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Using The Right Hook
Marketing

Using The Right Hook

27y Sean Carton

Using The Right Hook

Sean ponders two simple questions: What do computers do best? What do people do best? Computers are good at automation and following instructions. Peo...

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Slow Sites Costing E-Commerce Dollars
Audience

Slow Sites Costing E-Commerce Dollars

27y Michael Pastore

Slow Sites Costing E-Commerce Dollars

Slow download times, the bane of an online shopper's existence, may be costing e-commerce merchants more than $4 billion in sales each year, according...

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@dVENTURE Network Will Use DoubleClick's DART
Media

@dVENTURE Network Will Use DoubleClick's DART

27y Beth Cox

@dVENTURE Network Will Use DoubleClick's DART

The @dVENTURE Network, a division of VentureDirect Worldwide, signed touse DoubleClick's DART(Dynamic Advertising Reporting and Targeting) technology ...

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Adsmart's NetFuerza Adds 13 New Sites to Hispanic Network
Media

Adsmart's NetFuerza Adds 13 New Sites to Hispanic Network

27y Beth Cox

Adsmart's NetFuerza Adds 13 New Sites to Hispanic ...

Ad network Adsmart said it has added 13 new Web sitesto its NetFuerza division, which is dedicated exclusively to the U.S.Hispanic and Latin American ...

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Doublespace to Launch Suite101.Com's Marketing Campaign
Media

Doublespace to Launch Suite101.Com's Marketing Campaign

27y Beth Cox

Doublespace to Launch Suite101.Com's Marketing Cam...

Community and guide site operation Suite101.com Inc. said that New York basedDoublespace will head up Suite101.com'sbrand and marketing campaign. Read...

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US Firms Buying E-Commerce Software
Marketing

US Firms Buying E-Commerce Software

27y Michael Pastore

US Firms Buying E-Commerce Software

Within the next six months, e-commerce software will be purchased by nearly half, or 46.7 percent, of US organizations, according to a study by Comput...

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LifeMinders.Com Signs Exclusive Ad Pact With InsWeb
Media

LifeMinders.Com Signs Exclusive Ad Pact With InsWeb

27y Beth Cox

LifeMinders.Com Signs Exclusive Ad Pact With InsWe...

LifeMinders.com Inc., a provider of freepersonal e-mail reminders and tips, signed a deal with insurance site InsWeb making the latter the exclusivead...

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Beyond Interactive Plans Campaign for NewsPage.com
Media

Beyond Interactive Plans Campaign for NewsPage.com

27y Beth Cox

Beyond Interactive Plans Campaign for NewsPage.com

Beyond Interactive was selected by NewsPage.com, a provider of personalizednews and information to business people on the Web, for an online campaignd...

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NetCreations Partners With MySoftware
Media

NetCreations Partners With MySoftware

27y Beth Cox

NetCreations Partners With MySoftware

Opt-in e-mail marketing company NetCreations Inc. entered apartnership with MySoftware Co., a provider of Internetdirect marketing services, to make N...

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Furniture.com Launches Multimillion-Dollar Brand Campaign
Media

Furniture.com Launches Multimillion-Dollar Brand Campaign

27y Beth Cox

Furniture.com Launches Multimillion-Dollar Brand C...

Online furniture retailer Furniture.com, which just closed on $35million in third-round financing, launched a multimillion-dollar brandinginitiative a...

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emaildirect Signs With Lages for PR
Media

emaildirect Signs With Lages for PR

27y Beth Cox

emaildirect Signs With Lages for PR

Lages & Associates, a high-tech publicrelations firm, has been selected by emaildirect Inc. as its publicrelations agency of record. Read More...

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Want Traffic? - Pretend It's An Election Year
Marketing

Want Traffic? - Pretend It's An Election Year

27y Todd Raphael

Want Traffic? - Pretend It's An Election Year

Political campaign managers will tell you that one endorsement from a member of the school board, the Kiwanis, or the Rotary is worth dozens of endors...

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About.com, HotJobs.com in Content, Advertising Alliance
Media

About.com, HotJobs.com in Content, Advertising Alliance

27y Beth Cox

About.com, HotJobs.com in Content, Advertising All...

Internet guide network About.com signed a content alliance andadvertising agreement With HotJobs.com Ltd., a career site forexperienced professionals....

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Audiences Interact with Webcasts
Audience

Audiences Interact with Webcasts

27y Michael Pastore

Audiences Interact with Webcasts

A study of Webcast audiences released at Streaming Media East found they are doing far more than listening to and watching online programming, they ar...

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What's The Buzz?
Marketing

What's The Buzz?

27y John Day

What's The Buzz?

It was a light week on both I-Advertising and Online Ads, which was okay because Richard Hoy's ClickZ Forum debuted. ClickZ Forum charter members wres...

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NextCard Launches $10 Million National Branding Campaign
Media

NextCard Launches $10 Million National Branding Campaign

27y Beth Cox

NextCard Launches $10 Million National Branding Ca...

NextCard Inc., which markets an InternetVisa card, launched a $10 million national print branding campaign posing thequestion "What's on your NextCard...

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SeeItFirst.com Launches New Streaming Video Technology
Media

SeeItFirst.com Launches New Streaming Video Technology

27y Beth Cox

SeeItFirst.com Launches New Streaming Video Techno...

SeeItFirst.com delivered a new, enhancedstreaming video technology that will be marketed to TV and radio stations,advertising agencies, Web portals an...

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NewStar Media Picks iAgency to Launch AudioUniverse.com
Media

NewStar Media Picks iAgency to Launch AudioUniverse.com

27y Beth Cox

NewStar Media Picks iAgency to Launch AudioUnivers...

NewStar Publishing and Internet Services, a division of diversifiedentertainment company NewStar Media Inc., selected InterActive Agency Inc. (iAgency...

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Beyond The Banner Extravaganza
Marketing

Beyond The Banner Extravaganza

27y Deborah Kania

Beyond The Banner Extravaganza

We've all seen the increased use of print, television and radio advertising for web sites. Web banners used to be a great way to drive traffic, and in...

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ACD Systems, Conducent Signs Net Ad Agreement
Media

ACD Systems, Conducent Signs Net Ad Agreement

27y Deborah Jessop

ACD Systems, Conducent Signs Net Ad Agreement

Canada's ACD Systems Ltd. has signed an agreement with Conducent, Inc., a U.S.-based company thatintegrates advertising and Internet functionality in ...

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CyberCash, NetGravity Offer One-Click Buying in Banners
Media

CyberCash, NetGravity Offer One-Click Buying in Banners

27y Beth Cox

CyberCash, NetGravity Offer One-Click Buying in Ba...

CyberCash Inc. and NetGravity Inc. formed a partnershipthat makes it possible for merchants to complete a sale inside a banner adwith no additional cl...

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Disney, GO Network Adopt Advertiser Privacy Policy
Media

Disney, GO Network Adopt Advertiser Privacy Policy

27y Beth Cox

Disney, GO Network Adopt Advertiser Privacy Policy

Walt Disney Co.'s Buena Vista Internet Group (BVIG) and Infoseek Corp., homeof the GO Network, said they will no longer accept orpurchase Internet-bas...

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E-Tailers Lack Customer Relationship Plans
Audience

E-Tailers Lack Customer Relationship Plans

27y Michael Pastore

E-Tailers Lack Customer Relationship Plans

Despite a rising consciousness about the importance of loyalty marketing, 70 percent of online retailers lack operational strategies for cultivating t...

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Ad Agency Database Launched
Media

Ad Agency Database Launched

27y Beth Cox

Ad Agency Database Launched

MayDream SA, a U.S.-Euro based Internet company, launched AdForum.com, a searchable database ofadvertising agencies and their creative work. Read More...

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Internet Commerce to Skyrocket
Audience

Internet Commerce to Skyrocket

27y Michael Pastore

Internet Commerce to Skyrocket

The amount of commerce conducted over the World Wide Web will top $1 trillion by 2003, according to a report by International Data Corp. (IDC). Read M...

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USABanc.com Launches $1 Million Cable TV Campaign
Media

USABanc.com Launches $1 Million Cable TV Campaign

27y Beth Cox

USABanc.com Launches $1 Million Cable TV Campaign

Philadelphia-based USABanc.com launched a $1 million series ofnational commercials to air on CNBC and MSNBC promoting its upcoming onlinebanking platf...

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