MasterCard and 1travel.com Enter Marketing Alliance
Media

MasterCard and 1travel.com Enter Marketing Alliance

27y Team ClickZ

MasterCard and 1travel.com Enter Marketing Allianc...

MasterCard International signed a marketing alliance with 1travel.com , an online discount travelservice. Read More...

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Dodge Plans Integrated Campaign With Sports Illustrated, CNN
Media

Dodge Plans Integrated Campaign With Sports Illustrated, CNN

27y Team ClickZ

Dodge Plans Integrated Campaign With Sports Illust...

Time Inc.'s Sports Illustrated magazine and Turner BroadcastingSystem Inc.'sCNN News Group have partnered with Dodge, a division of DaimlerChrysler,in...

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Beware The Subtext
Marketing

Beware The Subtext

27y Nick Usborne

Beware The Subtext

Subtext is a powerful thing. It's lurking behind every line you publish. You may think you are saying one thing...when what you are actually communica...

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Media Consortium Acquires AdOne Classified Network
Media

Media Consortium Acquires AdOne Classified Network

27y Team ClickZ

Media Consortium Acquires AdOne Classified Network

Internet classified ad company AdOne Classified Networkand its ClassifiedWarehouse.com consumer Web site have been acquired by a consortium of America...

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AdForce Reaches 4 Billion Ads Per Month
Media

AdForce Reaches 4 Billion Ads Per Month

27y Team ClickZ

AdForce Reaches 4 Billion Ads Per Month

AdForce said it is now deliveringInternetads at the run rate of 4 billion impressions per month. Read More...

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WorldsAway Launches "Ad-Objects"
Media

WorldsAway Launches "Ad-Objects"

27y Team ClickZ

WorldsAway Launches "Ad-Objects"

The WorldsAway division ofFujitsu launched what it calls the first commercial "ad-object" on theInternet in the form of a virtual jukebox that dispens...

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Web Hits Growth Spurt in Q4
Audience

Web Hits Growth Spurt in Q4

27y Michael Pastore

Web Hits Growth Spurt in Q4

Market research firm INTECO Corp.'s latest survey compares Web data from the first and last quarter of 1998, and finds it truly was a breakout year fo...

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The Smell of Success
Email

The Smell of Success

27y Nick Usborne

The Smell of Success

Must an offline and online presence be mutually exclusive? Or can they co-exist beautifully, fully integrated and vested in the other's success? Nick ...

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24/7 Media, InterAd Launch European Online Ad Network
Media

24/7 Media, InterAd Launch European Online Ad Network

27y Team ClickZ

24/7 Media, InterAd Launch European Online Ad Netw...

New York City-based 24/7 Media Inc. is taking a $4 millionmajority stake in London-based InterAd Holdings Ltd. and launching a Europeanad network call...

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24/7 Plans Additional Public Stock Offering
Media

24/7 Plans Additional Public Stock Offering

27y Team ClickZ

24/7 Plans Additional Public Stock Offering

Internet ad network 24/7 Media Inc. in New York City said itfiled a registration statement with the SEC for a follow-on public offering of4 million sh...

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HyperBanner.net Private Labels "Cash-It" Service from Refer-it.com
Media

HyperBanner.net Private Labels "Cash-It" Service from Refer-it.com

27y Team ClickZ

HyperBanner.net Private Labels "Cash-It" Service f...

HyperBanner.net in Israel, aninternational banner-exchange network, signed a partnership deal with Refer-it.com , a directory of revenue-sharing progr...

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i-traffic Names Creative Director
Media

i-traffic Names Creative Director

27y Team ClickZ

i-traffic Names Creative Director

Interactive direct marketing agency i-traffic in New York City named Brad Epstein as its creative director. Epstein will report to i-traffic CEO Scott...

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European ISP Market Worth $2.2 Billion
Audience

European ISP Market Worth $2.2 Billion

27y Michael Pastore

European ISP Market Worth $2.2 Billion

The latest report on the European ISP market has found that the pricing structure in the Internet access industry has changed even though the price of...

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Amazon.com, GeoCities Renew Marketing Agreement
Media

Amazon.com, GeoCities Renew Marketing Agreement

27y Team ClickZ

Amazon.com, GeoCities Renew Marketing Agreement

Community site operation GeoCities renewed its marketing agreement with bookand music retailer Amazon.com. Read More...

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When Design Is NOT Design
Marketing

When Design Is NOT Design

27y B.L. Ochman

When Design Is NOT Design

Somehow, in the rush to make the web into its own distinct medium, many terms have been confused. And in this space where a spade isn't always called ...

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IXL Wins Delta Air Lines Contract
Media

IXL Wins Delta Air Lines Contract

27y Team ClickZ

IXL Wins Delta Air Lines Contract

Delta Air Lines signed a five-year agreement with iXL Inc., an Atlanta-basedInternet services firm which will conceive, design and build Web-relatedpr...

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Why Banner Blocking Is Good
Media

Why Banner Blocking Is Good

27y Jay Schwedelson

Why Banner Blocking Is Good

How can someone whose livelihood depends on the success and growth of online advertising actually call technology that blocks banner advertising a GOO...

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Times Direct Marketing Named Interactive AOR for Peapod
Media

Times Direct Marketing Named Interactive AOR for Peapod

27y Team ClickZ

Times Direct Marketing Named Interactive AOR for P...

Times Direct Marketing Inc. , San Francisco based direct and online marketing agency, was named the online marketingagency of record for interactive g...

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iToast' Launches Instant Prize Site, WinDough.Com
Media

iToast' Launches Instant Prize Site, WinDough.Com

27y Team ClickZ

iToast' Launches Instant Prize Site, WinDough.Com

Interactive Toaster Company Inc. launched WinDough , a patent pending, ad-backed Prize Window. Read More...

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DoubleClick Signs AltaVista to Three-Year Ad Pact
Media

DoubleClick Signs AltaVista to Three-Year Ad Pact

27y Team ClickZ

DoubleClick Signs AltaVista to Three-Year Ad Pact

Ad network DoubleClick Inc. in New York City signedAltaVista to a three-year advertising services agreement. Read More...

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USWeb/CKS Acquires Two Companies
Media

USWeb/CKS Acquires Two Companies

27y Team ClickZ

USWeb/CKS Acquires Two Companies

USWeb/CKS Corp. acquired two companies outside the U.S.that provide system/network integration, network management and securitysystems--Sysicom of Fra...

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Greg Manning Auctions Signs With SSD&W
Media

Greg Manning Auctions Signs With SSD&W

27y Team ClickZ

Greg Manning Auctions Signs With SSD&W

Greg Manning Auctions Inc. (GMAI) said it signed withSSD&W, an integratedmarketing and communications firm, "to help the companybecome the premier Int...

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CBQ Inc. Acquires Stake in Net Access Exchange Inc.
Media

CBQ Inc. Acquires Stake in Net Access Exchange Inc.

27y Team ClickZ

CBQ Inc. Acquires Stake in Net Access Exchange Inc...

Dallas-based CBQ Inc. said that its wholly owned subsidiary,CyberQuest Inc., has acquired, through an exchange of stock, an interest in anInternet acc...

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Don't Neglect The Basics
Media

Don't Neglect The Basics

27y Holly Betts

Don't Neglect The Basics

No matter how much huffing and puffing and money you throw into online branding and ad banners, that kind of marketing will only get a visitor to your...

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Top 10 Web Properties of December '98
Audience

Top 10 Web Properties of December '98

27y Michael Pastore

Top 10 Web Properties of December '98

Here are the Top 10 Web properties for the month of December 1998 ranked by unique audience according to Net Ratings Inc. A property is defined as a c...

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German Online Ad Market Reportedly Up 24%
Media

German Online Ad Market Reportedly Up 24%

27y Team ClickZ

German Online Ad Market Reportedly Up 24%

German computer magazine Konrad said that spending on Internet advertising inGermany jumped 24 percent in 1998 to an estimated $24 million to $30 mill...

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Top 25 Web Properties and Sites of December 1998
Audience

Top 25 Web Properties and Sites of December 1998

27y Michael Pastore

Top 25 Web Properties and Sites of December 1998

Here are the Top 25 Web sites and properties for the month of December 1998 ranked by unique audience according to Media Metrix. These rankings includ...

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