Fact or Facebook?
Media

Fact or Facebook?

15y Tessa Wegert

Fact or Facebook?

Forced to compete with countless mediums for attention, brand marketers are increasingly turning to the unusual approach of creating Facebook pages fo...

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Will Apple's Siri Change the Voice of Local Search?
Local

Will Apple's Siri Change the Voice of Local Search?

15y Gregg Stewart

Will Apple's Siri Change the Voice of Local Search...

By tying voice commands to proximity and a robust business listings database, users can search and select businesses on the go in a much more user-fri...

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Tips on Growing Your App Business Using Actionable Insights
Media

Tips on Growing Your App Business Using Actionable Insights

15y Rob Weber

Tips on Growing Your App Business Using Actionable...

Four ways you can use your data for actionable insights that will have a major impact on your app business. Read More...

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Offline Performance-Based Media for the Integrated Marketing Practitioner
Marketing

Offline Performance-Based Media for the Integrated Marketing Practitioner

15y Gavin Ballas

Offline Performance-Based Media for the Integrated...

Stay on top of this new trend by taking note of performance-based deals in the offline space. Read More...

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'Likes' Through Incentives
Asia

'Likes' Through Incentives

15y Pushkar Sane

'Likes' Through Incentives

Is the method of brands offering incentives to spike 'likes' and fans on social platforms sustainable? Using Surf Excel as an example, I'll show why i...

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FM Extends Ad Network to WordPress Bloggers
Social

FM Extends Ad Network to WordPress Bloggers

15y Douglas Quenqua

FM Extends Ad Network to WordPress Bloggers

WordPress hosts 24 million blogs, including 15 percent of the top million sites. Read More...

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NFL, Pepsi Look to Make Web More Social
Data insights

NFL, Pepsi Look to Make Web More Social

15y Christopher Heine

NFL, Pepsi Look to Make Web More Social

New Buddy Media tool will help the brands implement Facebook apps on their sites. Read More...

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ClickZ Politics Downloads
Marketing

ClickZ Politics Downloads

15y Kate Kaye

ClickZ Politics Downloads

Learn about political video advertising and digital campaigns in these free resources from ClickZ Politics! Read More...

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Lenovo Defies Gravity With YouTube Space Lab Contest
Media

Lenovo Defies Gravity With YouTube Space Lab Contest

15y Joan Voight

Lenovo Defies Gravity With YouTube Space Lab Conte...

A bid to become a top-of-mind tech brand among youth. Read More...

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Google Yanks Some Search Referral Data, Angering Marketers
Search

Google Yanks Some Search Referral Data, Angering Marketers

15y Zachary Rodgers

Google Yanks Some Search Referral Data, Angering M...

Keyword data for logged in users will no longer be transferred to websites. Read More...

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Chevy to Give Away 27 Cars With Scvngr
Media

Chevy to Give Away 27 Cars With Scvngr

15y Christopher Heine

Chevy to Give Away 27 Cars With Scvngr

Automaker launches nationwide geo-social campaign. Read More...

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Social Media for HR: Building Talent Communities
Social

Social Media for HR: Building Talent Communities

15y Dave Evans

Social Media for HR: Building Talent Communities

How to create the opportunity for high-value job candidates to raise their hands and request more information based on conversational exposure. Read M...

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The New SEO: 'Siri Engine Optimization'
Search

The New SEO: 'Siri Engine Optimization'

15y Crispin Sheridan

The New SEO: 'Siri Engine Optimization'

How will Siri, and voice-based search in general, change how people search from their mobile devices? Read More...

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Marketing in the Mode of the Consumer
Data insights

Marketing in the Mode of the Consumer

15y Rob Graham

Marketing in the Mode of the Consumer

Does your offer make things easier for your consumer and not just for you? Read More...

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Yahoo Exceeds Expectations, Fails to Thrill
Media

Yahoo Exceeds Expectations, Fails to Thrill

15y Susan Kuchinskas

Yahoo Exceeds Expectations, Fails to Thrill

Third quarter display ad revenue was flat. Read More...

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Studies: Facebook Shows Big Gains in Malaysia, Singapore
Asia

Studies: Facebook Shows Big Gains in Malaysia, Singapore

15y Adaline Lau

Studies: Facebook Shows Big Gains in Malaysia, Sin...

Research underscores why brands marketers must connect with consumers on the social network. YouTube matters, too. Read More...

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Shopkick Signs First Supermarket Chain
Media

Shopkick Signs First Supermarket Chain

15y Christopher Heine

Shopkick Signs First Supermarket Chain

Giant Eagle wants CPG sales to soar with help from mobile app. Read More...

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Execs & Accounts: Pandora Hires CMO, eDialog Names Barrat Prez
Marketing

Execs & Accounts: Pandora Hires CMO, eDialog Names Barrat Prez

15y ClickZ News Staff

Execs & Accounts: Pandora Hires CMO, eDialog Names...

Simon Fleming-Wood becomes first CMO of Internet radio service, which faces tough new competition in the U.S. Read More...

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Facebook Studio Gets A Makeover
Social

Facebook Studio Gets A Makeover

15y Christopher Heine

Facebook Studio Gets A Makeover

Search box and education content highlight new design. Read More...

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Learning the 1-2-3's of Back to School in the Digital Space
Marketing

Learning the 1-2-3's of Back to School in the Digital Space

15y Pashmeena Hilal

Learning the 1-2-3's of Back to School in the Digi...

Retailers who choose not to create seamless on- and offline sales initiatives may be left behind in the 2012 back-to-school season. Read More...

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Applying Steve Jobs' Rules of Success to Email Marketing
Advanced Email Marketing

Applying Steve Jobs' Rules of Success to Email Marketing

15y Tal Nathan

Applying Steve Jobs' Rules of Success to Email Mar...

If you start with doing what you love, the rest will flow from there. Read More...

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How Do You Scale Social Media? Ask the Latinosphere
Marketing

How Do You Scale Social Media? Ask the Latinosphere

15y Giovanni Rodriguez

How Do You Scale Social Media? Ask the Latinospher...

Everyone wants to do it. But who really knows how? Read More...

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Supersize My Ad
Media

Supersize My Ad

15y Hollis Thomases

Supersize My Ad

Web publishers have to balance the line between the content that attracts the user in the first place and the ad experience that's likely to distract ...

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It's the Conversion, Stupid
Search

It's the Conversion, Stupid

15y Sage Lewis

It's the Conversion, Stupid

If you are determining your paid search metrics by numbers other than conversions, you need to pay attention. Read More...

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Get Direct With Digital Brand Advertising!
Asia

Get Direct With Digital Brand Advertising!

15y Kate Clough

Get Direct With Digital Brand Advertising!

Too much emphasis is placed on audience reach when brand campaigns are developed and this poses a significant danger to marketers. Here's why. Read Mo...

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Phones Have an Off Button; Why Real-Time Marketers Need to Use It
Asia

Phones Have an Off Button; Why Real-Time Marketers Need to Use It

15y Andrew Knott

Phones Have an Off Button; Why Real-Time Marketers...

Brands do not need to be always on in every moment of a consumer's day. But here's how to win their hearts via mobile. Read More...

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AmEx Leads $12 Million Investment in Clickable
Social

AmEx Leads $12 Million Investment in Clickable

15y Zachary Rodgers

AmEx Leads $12 Million Investment in Clickable

Cash infusion follows the launch of two American Express Open marketing tools that use Clickable technology. Read More...

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