Google Aims to Hire More Than 6,000 This Year
Marketing

Google Aims to Hire More Than 6,000 This Year

15y Douglas Quenqua

Google Aims to Hire More Than 6,000 This Year

Recruiting wish list includes more than 300 advertising-related vacancies. Read More...

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Breaking Down the Barriers to Right-Time Messaging
Advanced Email Marketing

Breaking Down the Barriers to Right-Time Messaging

15y Ryan Deutsch

Breaking Down the Barriers to Right-Time Messaging

Communications should not be promotional or transactional; communications should simply be "right-time" and based on subscriber behavior. Read More...

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How Brands Can Tap Facebook and Twitter on Xbox and PS3
Media

How Brands Can Tap Facebook and Twitter on Xbox and PS3

15y Wes Keltner

How Brands Can Tap Facebook and Twitter on Xbox an...

Imagine if your social network could generate in-game content. Read More...

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Latinos in #Twitterlandia
Marketing

Latinos in #Twitterlandia

15y Giovanni Rodriguez

Latinos in #Twitterlandia

Many Latinos are gathering on Twitter via hashtags. How do marketers connect with them? Read More...

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Get Social Done by Getting Social With Your Development Team
Social

Get Social Done by Getting Social With Your Development Team

15y Sam Decker

Get Social Done by Getting Social With Your Develo...

Five tips for creating an effective relationship between marketing and software development teams. Read More...

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Blekko - How You Can Use It for Marketing Your Site [Video]
Search

Blekko - How You Can Use It for Marketing Your Site [Video]

15y Sage Lewis

Blekko - How You Can Use It for Marketing Your Sit...

An overview of the new search engine, Blekko, and whether or not it can give Google a run for its money. Read More...

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Facebook Debuts User Generated Ad Option
Social

Facebook Debuts User Generated Ad Option

15y Christopher Heine

Facebook Debuts User Generated Ad Option

Coca Cola, Levi's, and Anheuser Busch are already running "Sponsored Stories." Read More...

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The 7 Virtues of SEO That Made a Difference in 2010
Analytics

The 7 Virtues of SEO That Made a Difference in 2010

15y Andy Radovic

The 7 Virtues of SEO That Made a Difference in 201...

Start 2011 with these SEO considerations to ensure maximum return of your investment. Read More...

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Report: Twitter Ad Sales to Reach $250M by 2012
Social

Report: Twitter Ad Sales to Reach $250M by 2012

15y Christopher Heine

Report: Twitter Ad Sales to Reach $250M by 2012

EMarketer predicts micro-blogging site will become Facebook's social advertising sidekick. Read More...

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What Are the Top 5 Brand Pages on Foursquare?
Data insights

What Are the Top 5 Brand Pages on Foursquare?

15y Anna Maria Virzi

What Are the Top 5 Brand Pages on Foursquare?

You can check in and tune in four out of the five. Read More...

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Google Offers Privacy Plug-In for Chrome
Data insights

Google Offers Privacy Plug-In for Chrome

15y Kate Kaye

Google Offers Privacy Plug-In for Chrome

Feature works with industry’s self-regulatory program. Separately, Mozilla backs do-not-track HTTP header. Read More...

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Agency Vet DeCourcy Launches Social-Media Firm for Havas
Social

Agency Vet DeCourcy Launches Social-Media Firm for Havas

15y Douglas Quenqua

Agency Vet DeCourcy Launches Social-Media Firm for...

New agency will bring together its own technologists with videographers, journalists and other content creators. Read More...

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FTC Extends Comments Deadline for Privacy Report
Data insights

FTC Extends Comments Deadline for Privacy Report

15y Zachary Rodgers

FTC Extends Comments Deadline for Privacy Report

Ad industry groups, privacy advocates, and others now have until Feb. 18 to submit feedback on Do-Not-Track. Read More...

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Got Mobile? 8 Mobile Marketing Strategies You Need NOW!
Actionable Analysis

Got Mobile? 8 Mobile Marketing Strategies You Need NOW!

15y Heidi Cohen

Got Mobile? 8 Mobile Marketing Strategies You Need...

Consider your business objectives, target audience, and related metrics before you set the course for your mobile marketing. Read More...

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Rachel Sterne Named NYC's First Chief Digital Officer
Marketing

Rachel Sterne Named NYC's First Chief Digital Officer

15y Kate Kaye

Rachel Sterne Named NYC's First Chief Digital Offi...

Social media entrepreneur is charged with helping NYC strengthen digital media presence and streamline internal digital communications. Read More...

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E-mail Marketing Is the Gateway to eCRM
Automation

E-mail Marketing Is the Gateway to eCRM

15y Stephanie Miller

E-mail Marketing Is the Gateway to eCRM

As your organization moves toward a CRM-driven approach, utilize the value of your e-mail marketing talent and data to get you started. Read More...

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Handling Spam Complaints: Unsubscribe Rules
Email

Handling Spam Complaints: Unsubscribe Rules

15y Jeanne Jennings

Handling Spam Complaints: Unsubscribe Rules

Analyze your spam complaints, even if your deliverability is fine. Part two in a four-part series. Read More...

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Social Media Measurement 101
Search

Social Media Measurement 101

15y Ron Jones

Social Media Measurement 101

Define measurable goals, identify your performance metrics, set up your measurement tools, and decide when and how often to measure. Read More...

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Interactive Advertising Makes the World Go 'Round
Marketing

Interactive Advertising Makes the World Go 'Round

15y Pace Lattin

Interactive Advertising Makes the World Go 'Round

Six pros and cons of interactive advertising and how it can affect the industry. Read More...

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Ex-Democratic Party Staffer Agencies Team to Integrate TV, Web Video
Marketing

Ex-Democratic Party Staffer Agencies Team to Integrate TV, Web Video

15y Kate Kaye

Ex-Democratic Party Staffer Agencies Team to Integ...

Creative digital media firm Strategic Productions is partnering with newly-launched McKenna Pihlaja, a firm focused on strategic media consulting. Rea...

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U.S. Search Ad Spending Sees Strong Growth
Data insights

U.S. Search Ad Spending Sees Strong Growth

15y Jack Marshall

U.S. Search Ad Spending Sees Strong Growth

Google continues to attract more spend, despite Microsoft and Yahoo's search partnership. Read More...

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Correction: Google's Version of Groupon Is Not Live
Marketing

Correction: Google's Version of Groupon Is Not Live

15y Christopher Heine

Correction: Google's Version of Groupon Is Not Liv...

Search giant will soon join the burgeoning digital deals space. Read More...

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Interactive Marketing: A Crash Course
Marketing

Interactive Marketing: A Crash Course

15y Anna Maria Virzi

Interactive Marketing: A Crash Course

Lessons from Hyper Island's three-day class for creative professionals. Read More...

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Google's Keyword Tool Goes Mobile
Paid Search

Google's Keyword Tool Goes Mobile

15y Kevin Lee

Google's Keyword Tool Goes Mobile

Make sure your site is mobile-friendly and consider modifying both your expectations of success and your specific success metrics for your mobile camp...

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Get Re-Inspired by Web Design
Analytics

Get Re-Inspired by Web Design

15y Jack Aaronson

Get Re-Inspired by Web Design

Where did all the interesting websites go? Here are two companies still doing cool things. Read More...

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Mixed Messages on Future of Privacy Law in 2011
Data insights

Mixed Messages on Future of Privacy Law in 2011

15y Kate Kaye

Mixed Messages on Future of Privacy Law in 2011

Rep. Cliff Stearns said he will revive his privacy bill draft, but a Washington, D.C. privacy lawyer thinks passage of a privacy bill this year is unl...

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Using Conversion Funnel to Analyse Digital Campaign Effectiveness
Analytics

Using Conversion Funnel to Analyse Digital Campaign Effectiveness

15y Hari Shankar

Using Conversion Funnel to Analyse Digital Campaig...

An approach for marketers to track, measure, and analyse their visitors' journeys. Read More...

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