Execs & Accounts: WorldNow, Quantcast, Cellufun
Media

Execs & Accounts: WorldNow, Quantcast, Cellufun

17y Enid Burns

Execs & Accounts: WorldNow, Quantcast, Cellufun

SWX Right Now selects World Now for site management; Quantcast and TiVo join forces to provide online and offline audience measurement; Cellufun adds ...

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Specific Media: Moving Up
Media

Specific Media: Moving Up

17y Anna Maria Virzi

Specific Media: Moving Up

With so many ad networks on the scene, it takes work for any single one to get noticed. Specific Media made a splash with a 10th anniversary party at ...

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Another Day, Another Agency Research Project: WPP and Microsoft Partner to Study Search for Branding
Media

Another Day, Another Agency Research Project: WPP and Microsoft Partner to ...

17y Kate Kaye

Another Day, Another Agency Research Project: WPP ...

Search for branding campaigns? It's been done, but search is certainly not the go-to method for brand building Read More...

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Photos in and Around Cannes, Wednesday
Media

Photos in and Around Cannes, Wednesday

17y Zachary Rodgers

Photos in and Around Cannes, Wednesday

Some shots from in and around the Cannes Lions festival yesterday and today Read More...

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Fallout of Nofollow and Search Engine Advice
Search

Fallout of Nofollow and Search Engine Advice

17y Erik Dafforn

Fallout of Nofollow and Search Engine Advice

SEOs, Google, nofollow, and homeless kittens. Intrigued? Read More...

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A Little E-Mail Budget Goes a Long Way
Email

A Little E-Mail Budget Goes a Long Way

17y Karen Gedney

A Little E-Mail Budget Goes a Long Way

How to use e-mail to capture low-hanging revenue. Read More...

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The Language of Behavioral Marketing, Part 2
Data insights

The Language of Behavioral Marketing, Part 2

17y Brian Massey

The Language of Behavioral Marketing, Part 2

Translating what behavioral marketing vendors say and what they really mean. Read More...

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Social Media in the Nonprofit Sector
Social

Social Media in the Nonprofit Sector

17y Dave Evans

Social Media in the Nonprofit Sector

An initiative helps several nonprofit organizations develop a social media marketing plan. Here's what turned up. Read More...

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Big Industry Players Join IAB Europe
Media

Big Industry Players Join IAB Europe

17y Jack Marshall

Big Industry Players Join IAB Europe

The IAB Europe has added a number of major players to its corporate membership roster, including Google, Microsoft, Orange, and Alcatel-Lucent Read Mo...

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Faces at Cannes: Bruno Bertani
Media

Faces at Cannes: Bruno Bertani

17y Zachary Rodgers

Faces at Cannes: Bruno Bertani

I snapped this shot of Cannes attendee Bruno Bertani as we both enjoyed a brief escape from the tomb-like Palais des Festivals Read More...

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BK's Whopper Sacrifice Favored to Win at Cannes. Should It?
Media

BK's Whopper Sacrifice Favored to Win at Cannes. Should It?

17y Zachary Rodgers

BK's Whopper Sacrifice Favored to Win at Cannes. S...

If it wins a Cyber Grand Prix, as everyone here appears to expect, Burger King's Whopper Sacrifice campaign by Crispin Porter + Bogusky will have made...

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Hyatt Launches Verizon Mobile Campaign through Microsoft
Media

Hyatt Launches Verizon Mobile Campaign through Microsoft

17y Jack Marshall

Hyatt Launches Verizon Mobile Campaign through Mic...

Global Hyatt Corp has partnered with Microsoft and Verizon to launch a mobile ad campaign, which it hopes will drive registrations to the hotel chain'...

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Fewer Nations Represented in Cannes Cyber Lion Shortlist
Media

Fewer Nations Represented in Cannes Cyber Lion Shortlist

17y Zachary Rodgers

Fewer Nations Represented in Cannes Cyber Lion Sho...

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Fewer Nations Represented in Cannes Cyber Lion Shortlist
Agency Spotlight

Fewer Nations Represented in Cannes Cyber Lion Shortlist

17y Zachary Rodgers

Fewer Nations Represented in Cannes Cyber Lion Sho...

U.S. nabs 5 fewer than last year, other nations see sharper declines or disappeared from the list entirely. Read More...

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MySpace Cuts Overseas Operations, Two Thirds of Staff Axed
Marketing

MySpace Cuts Overseas Operations, Two Thirds of Staff Axed

17y Jack Marshall

MySpace Cuts Overseas Operations, Two Thirds of St...

Economic downturn blasts MySpace as huge cuts are made to international staff following U.S. layoffs. Read More...

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New Yahoo Display Tool May Compete with Newspaper Partners
Media

New Yahoo Display Tool May Compete with Newspaper Partners

17y John Gaffney

New Yahoo Display Tool May Compete with Newspaper ...

New DIY display tools launched by Yahoo and Google could add insult to already injured newspaper publishers. Read More...

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Cannes Attendees Find Future Is Now for Touch-Screen Tech
Agency Spotlight

Cannes Attendees Find Future Is Now for Touch-Screen Tech

17y Zachary Rodgers

Cannes Attendees Find Future Is Now for Touch-Scre...

Interactive touch screens offer a glimpse at new opportunities for advertisers. Read More...

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Execs & Accounts: Rosetta, Red Door Interactive, Microsoft Mobile Advertising
Media

Execs & Accounts: Rosetta, Red Door Interactive, Microsoft Mobile Adver...

17y Enid Burns

Execs & Accounts: Rosetta, Red Door Interactiv...

Rosetta hires a new chief creative officer; Red Door Interactive creates a mobile Web landing page for Cricket Communications; Microsoft Mobile Advert...

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Honey, Social Media Shrunk Big Business
Marketing

Honey, Social Media Shrunk Big Business

17y Gary Stein

Honey, Social Media Shrunk Big Business

Online marketing has become personal again. Here are a few rules to guide your big, or small, business. Read More...

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Recognize Customers as Individuals, Part 1
Analytics

Recognize Customers as Individuals, Part 1

17y Neil Mason

Recognize Customers as Individuals, Part 1

"I am not a number, I am a person," is a famous line from a 1960s cult TV program. Customers would be well served if online businesses remembered it. ...

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Socially Enabled Ads: An Update
Media

Socially Enabled Ads: An Update

17y Harry Gold

Socially Enabled Ads: An Update

A look at the latest ad units from Facebook, YouTube, Google, and in widgets. Read More...

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What Does the New iPhone Mean for Video?
Media

What Does the New iPhone Mean for Video?

17y Todd Krieger

What Does the New iPhone Mean for Video?

Apple's iPod, iTunes, and iPhone App Store were game-changers. Will Apple's 3G S do the same for mobile video? Read More...

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Cannes Lions, Monday photos
Media

Cannes Lions, Monday photos

17y Zachary Rodgers

Cannes Lions, Monday photos

Some shots from in and around the Palais des Festivals today Read More...

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Cannes by the Numbers: Cyber Entries Fall Below '06 Levels
Media

Cannes by the Numbers: Cyber Entries Fall Below '06 Levels

17y Zachary Rodgers

Cannes by the Numbers: Cyber Entries Fall Below '0...

The number of Cyber Lions entries dropped this year for the first time since 2003, when the Web economy bottomed out Read More...

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Razorfish Cuts 10 Percent of New York City Staff
Media

Razorfish Cuts 10 Percent of New York City Staff

17y Kate Kaye

Razorfish Cuts 10 Percent of New York City Staff

Recession continues to eat away at Razorfish, which has reduced its New York staff yet again. Read More...

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Faces at Cannes: Elijah Torn
Media

Faces at Cannes: Elijah Torn

17y Zachary Rodgers

Faces at Cannes: Elijah Torn

I made my first Cannes buddy before I even got to France Read More...

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OPA's Super-Sized Display Ads Now Running on Major Sites
Media

OPA's Super-Sized Display Ads Now Running on Major Sites

17y Zachary Rodgers

OPA's Super-Sized Display Ads Now Running on Major...

Cosmopolitan.com, Discovery.com, and BizJournals.com have tried out new, larger formats announced by the association back in March. Read More...

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