John Lewis receives Peta's compassionate marketing award for Monty the Penguin
Headline News

John Lewis receives Peta's compassionate marketing award for Monty the Peng...

11y Leighann Morris

John Lewis receives Peta's compassionate marketing...

"Slick creations such as this ad show that using actual animals, as well as being cruel, is utterly unnecessary", said Peta, praising the John Lewis C...

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Blackberry attempts to stay current with new BBM features (Video)
Disruptive MarTech

Blackberry attempts to stay current with new BBM features (Video)

11y Leighann Morris

Blackberry attempts to stay current with new BBM f...

Do you remember BBM? No? It's the blackberry-to-blackberry messaging system that nobody uses anymore because everyone has iMessage. Read More...

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Most coveted digital marketing skills for 2014 (Infographic)
Insights

Most coveted digital marketing skills for 2014 (Infographic)

11y Leighann Morris

Most coveted digital marketing skills for 2014 (In...

As part of the Online Marketing Institute's 2014 State of Digital Marketing Talent study, they asked 747 advertising and Fortune 500 marketing executi...

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Facebook adds Ebola donation button
Disruptive MarTech

Facebook adds Ebola donation button

11y Leighann Morris

Facebook adds Ebola donation button

Facebook has added an Ebola button to users' profile pages, to raise money to go the International Medical Corps, the International Federation of Red ...

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Every meeting ever: The perfect parody of a digital workplace
Video

Every meeting ever: The perfect parody of a digital workplace

11y Leighann Morris

Every meeting ever: The perfect parody of a digita...

If you've had the pleasure of never having to attend a work meeting, then this hilarious and accurate sketch by Tripp and Tyler sums it up perfectly. ...

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Calldorado post-call ads: The new mobile advertising
Disruptive MarTech

Calldorado post-call ads: The new mobile advertising

11y Leighann Morris

Calldorado post-call ads: The new mobile advertisi...

Introducing Calldorado: the 'Post-Call Ad' format that serves ads to the phone screen directly after a phone call. Read More...

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Your Digital Marketing Road-Map (Infographic)
Media

Your Digital Marketing Road-Map (Infographic)

11y Leighann Morris

Your Digital Marketing Road-Map (Infographic)

A much-needed infographic, which presents the essential components of an effective marketing plan, focusing on the areas that need to be considered in...

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The landscape of social login
Insights

The landscape of social login

11y Leighann Morris

The landscape of social login

More and more people are logging into sites and apps with Facebook. The latest report from Gigya shows that worldwide, 58% of social logins happen wit...

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The John Lewis Christmas ad is here
Video

The John Lewis Christmas ad is here

11y Leighann Morris

The John Lewis Christmas ad is here

For the British, Christmas is about food, booze, presents.... and the John Lewis Christmas ad. It's finally here! Read More...

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John St.'s reactvertising parody
Headline News

John St.'s reactvertising parody

11y Leighann Morris

John St.'s reactvertising parody

Us digital people can laugh at ourselves from time to time you know, and here's the proof from John St. advertising. This video parody has got us in s...

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Toyota comedians prank passersby for new campaign
Acquisition

Toyota comedians prank passersby for new campaign

11y Leighann Morris

Toyota comedians prank passersby for new campaign

In our favourite campaign video of the week, four musical comedians hide in a Toyota Aygo and improvise songs about the people they see passing a spot...

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Digital marketing budgets will increase by 8% in 2015, says survey
Insights

Digital marketing budgets will increase by 8% in 2015, says survey

11y Leighann Morris

Digital marketing budgets will increase by 8% in 2...

A survey has found that of the 51% of companies who plan to increase their digital marketing budget in 2015, the average increase will be 17%. Read Mo...

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Statistics on female usage of social media (Infographic)
Insights

Statistics on female usage of social media (Infographic)

11y Leighann Morris

Statistics on female usage of social media (Infogr...

Ladies! It seems like we spend much more time of social media than men, and here is the data to prove it. Read More...

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Hungary suspends Internet tax after huge backlash
Headline News

Hungary suspends Internet tax after huge backlash

11y Leighann Morris

Hungary suspends Internet tax after huge backlash

Hungary's prime minister says the government will suspend a planned tax on Internet usage and reconsider the matter next year after huge backlash and ...

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Christie's auction house introduces 'buy it now' button
Disruptive MarTech

Christie's auction house introduces 'buy it now' button

11y Leighann Morris

Christie's auction house introduces 'buy it now' b...

Like eBay, the button will let consumers bypass the bidding process so they can immediately buy products at a set price. However, unlike eBay, the sit...

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The picture superiority effect explained (Video)
Insights

The picture superiority effect explained (Video)

11y Leighann Morris

The picture superiority effect explained (Video)

According to Jeff Bullas, articles with images get 94% more total views than articles without images, and the appeal of pictures is known as the “pict...

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What's viral? Honda: The Other Side
Video

What's viral? Honda: The Other Side

11y Leighann Morris

What's viral? Honda: The Other Side

Prepare to have your mind blown. Honda's latest YoutTube ad lets you change the video from night to day. For real. Read More...

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Students will continue to use Snapchat despite hacks
Insights

Students will continue to use Snapchat despite hacks

11y Leighann Morris

Students will continue to use Snapchat despite hac...

The app's primary demographic, college students, still trust the service and haven't changed their use of the app since the recent high-profile hack, ...

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Microsoft launches its first wearable device
Video

Microsoft launches its first wearable device

11y Leighann Morris

Microsoft launches its first wearable device

Microsoft has launched its first wearable device, now on sale in the US for $199 (£129). The 'Band' is - essentially - a cross platform fitness bracel...

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Matomy Media Group acquires MobFox for $17.6m
Headline News

Matomy Media Group acquires MobFox for $17.6m

11y Leighann Morris

Matomy Media Group acquires MobFox for $17.6m

In a $17.6m deal, Matomy Media Group has acquired mobile advertising platform MobFox. Matomy has invested in the acquisition of the mobile programmati...

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People are actually donating to the 'NoPhone' KickStarter
Disruptive MarTech

People are actually donating to the 'NoPhone' KickStarter

11y Leighann Morris

People are actually donating to the 'NoPhone' Kick...

The NoPhone, a piece of black, rectangular-shaped plastic, has raised nearly $9,000 (over £5,500) on Kickstarter. Why? Because people feel they are to...

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Oasis launches campaign with social boutique e-commerce tool
Acquisition

Oasis launches campaign with social boutique e-commerce tool

11y Leighann Morris

Oasis launches campaign with social boutique e-com...

As part of a wider ploy to boost its current social strategy, Oasis has launched a social commerce drive using Buyapowa’s social boutique e-commerce t...

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New BuzzCity report: The truth about mobile advertising
Insights

New BuzzCity report: The truth about mobile advertising

11y Leighann Morris

New BuzzCity report: The truth about mobile advert...

Surveying 5,100 respondents across 25 countries, BuzzCity's latest report puts a spotlight on mobile users, and has some really interesting results. R...

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Google launches new 'Consumer Barometer' planning tool
Disruptive MarTech

Google launches new 'Consumer Barometer' planning tool

11y Leighann Morris

Google launches new 'Consumer Barometer' planning ...

Google has launched a free tool which lets users download customised data and market-specific information. According to the website, the tool can help...

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Introducing Snapchat's first ad
Acquisition

Introducing Snapchat's first ad

11y Leighann Morris

Introducing Snapchat's first ad

Universal Pictures served Snapchat users a spooky ad. The first company to distribute an advertisement on social-media app, the ad promoted new film “...

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Tumblr Numbrs: The rapid rise of social blogging (Infographic)
Insights

Tumblr Numbrs: The rapid rise of social blogging (Infographic)

11y Leighann Morris

Tumblr Numbrs: The rapid rise of social blogging (...

An interesting point about Tumblr’s user base is that the demographics are almost evenly split between male and female users. Read More...

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Dove utilises Snapchat to expand on digital platforms
Acquisition

Dove utilises Snapchat to expand on digital platforms

11y Leighann Morris

Dove utilises Snapchat to expand on digital platfo...

For the brand's 'self-esteem' campaign, Dove has encouraged fans to send themed Snap pictures to the site, and interact with Dove ambassadors of the p...

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