A couple of weeks ago Nick stuck his neck out by saying online incentives wouldn't produce customer loyalty. He also predicted he'd get feedback on th...
View articleThe latest results of Healtheon Corp.’s Internet Survey of MedicineTM revealed that 85 percent of physicians surveyed are currently using the In...
View articleISP call failure rates in the UK have more than doubled compared to the last quarter of 1998, according to the UK BenchMark Report by Inverse Network ...
View article[IC_ARTICLE_OBJECT [SHOW IC_Article_ID] “table1”] Much like the 1998 holiday season introduced online shopping to the world, the 2000 pr...
View articleConsumers are becoming more comfortable with online shopping for a variety of goods and services, according to a study conducted by Opinion Research C...
View articleA number of issues were visited and re-visited on industry discussion lists last week. Read More...
View articleDeborah gives you an in-depth look at using advertising networks to reach a great number of people within your target audience. The networks can give ...
View articleIf you are interested in expanding your brand through e-mail, Kathleen Burke has one word for you: "Database." But retailers need to make sense of tha...
View articleThe Home and Garden category attracts the highest percentage of first-time buyers, followed by the Gift category according to analysis by BizRate.com....
View articleIs your company's web site a pot of gold or a money pit? Do you know how people use it, and what's happening on it? If not, you're wasting your web in...
View articleA while back, Nick used to get really excited about the concept of community on the Net. But if he had a wad of cash to build a new category or busine...
View articleA study by Cyber Dialogue and Booz-Allen & Hamilton found that consumers today rely significantly less on the traditional offline broker structures fo...
View articleWhat's the future of opt-in email, personalization, web advertising and promotion? Deborah made some predictions way back in 1997...and the future is ...
View articleA mis-attributed quote last week on sample size, pep talks on selling advertising, search engines' lack of editorial integrity and unfair relevancy te...
View articleIf a viewer checking local weather on MyYahoo! opens a full screen fat media window, downloads a coupon, makes an immediate purchase and also remember...
View articleIf you write a sloppy intro to an ad or article in a newspaper, your crime will be at the bottom of the cat's litter tray by the end of the day, anywa...
View articleHow effectively can online customers be turned into regular customers at ecommerce sites through the use of incentives? Nick sticks his neck out with ...
View articleIf nothing else, an online advertising campaign produces a pile of data. There's no need to be intimidated or cast it aside. A little effort in the ri...
View articleInternet-based e-commerce will skyrocket, but only companies that develop and implement entirely new business models will succeed, according to a repo...
View articleSean urges you to get on the Cluetrain, a manifesto for all business people that tells you how connections are forged. And it's not through PowerPoint...
View articleDo you ever wonder what happens when you go to an e- commerce web site and input your information to receive personalized recommendations? What wheels...
View articlePaid listings on AltaVista are a pain in the patootie, is the Net is... or is it ain't a branding vehicle, and sample size dust-up when testing creati...
View articleNick thinks it's better to put up too many signs on your web site than too few. After the first few visits to your site, visitors won't bother to read...
View articleIt's not what they had in mind when the idea for e-commerce was developed, but a recent survey found that some online shoppers would buy more products...
View articleNick has the best defense against the advice of experts who don't have the faintest idea what they're talking about. Forget their resumes and qualific...
View articleAccording to research by Cognitiative Inc., one-third of consumers dislike sales-oriented e-mail so much they avoid the vendors that send it. Read Mor...
View articleThe increase in Internet use by small businesses is creating a slew of new opportunities for ISPs, according to a report by International Data Corpora...
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