Last week, Amobee acquired Videology. We talk with them about what this means for their business and for the industry as a whole. Read More...
View articleAI company Phrasee recently announced funding to expand into the US market. We sit down with CEO Parry Malm to discuss their product, company, upcomin...
View articleThis guest post comes from Dave Atchison, the CEO of New Engen. He discusses the recent California Consumer Privacy Act and what it means for digital ...
View articleAt the beginning of the summer, the General Data Protection Regulation went into effect, requiring marketers in the EU to obtain explicit consent from...
View articleModern finance is going through a real shake-up. Growing discontent amongst consumers over traditional banking services has seen a host of new players...
View articleFacebook's announcement of its Watch video service is a clear bid to tap into the lucrative TV market. How will it affect digital ad spend, and what d...
View articleThe luxury goods industry faces a unique challenge when it comes to digital disruption. For businesses in other sectors, online channels offer a way t...
View articleTravel and tourism is one of the world’s largest industries. Global international tourism is currently valued at over 1.2 trillion USD. 1.24bn people ...
View articleAdvancements in technology have fundamentally changed the way the media industry operates. Consumers and media platforms alike have shifted online, wi...
View articleBig banks might have been too big to fail, but they're not too big to be disrupted. Fueled by a fintech revolution in every corner of the financial se...
View articleTom Puthiyamadam, Global Digital Leader at PricewaterhouseCoopers and ClickZ’s featured Digital Leader for October, discusses how to digitally transfo...
View articleEcommerce sites such as Amazon play a more significant role in the customer journey than other channels including TV advertising, social media, online...
View articleVR and AR, along with smart technology and the Internet of Things, are two of the biggest marketing trends to keep an eye on. So it’s no surprise hat ...
View articleChatbots. Since the surge of hype surrounding this AI-based technology in 2016, there have been untold amounts of speculation about its potential: for...
View articleThere are few technologies that companies are more excited about than AI. It has the potential to completely reshape how companies operate across func...
View articleAd fraud is one of the hottest topics in the digital advertising ecosystem this year and for good reason: it's a big problem that is costing advertise...
View articleThose of us with an interest in digital business are obsessed with disruption. We’ve seen Amazon, with its infinite shelves, disrupt book retailers. W...
View articleGrowth marketing is about encouraging marketing to focus on the entire funnel, rather than simply winning new customers. ClickZ’s August 2017 webcast ...
View articleThe way in which consumers access the online world is changing and fragmenting. Social media, digital assistants, chatbots and more are making it quic...
View articleEcommerce Europe's latest research, "European Ecommerce Report 2017", has some fascinating insight into which countries are driving growth in the Euro...
View articleIt’s a channel with a host of potential benefits, but SMS marketing has fallen out of fashion somewhat recently with marketers in the US and Europe, p...
View articleThis week, Amazon held its third-annual Prime Day, a shopping holiday that the retail giant created and has turned into one of the biggest sales days ...
View articleWhen talking about the huge disruption that is taking place in retail markets today, Amazon is often singled out as the culprit. But Amazon's success ...
View articleRetail is at war. On one side sit historic brick-and-mortar stores, built from the ground up to become titans of industry. On the other, ecommerce ins...
View articleAccount-based marketing (ABM) is gathering steam as a B2B marketing strategy. New technology has enabled businesses to identify, target and advertise ...
View articleMary Meeker's annual Internet Trends Report is one of the most highly-anticipated presentations in our industry, and this year a significant section f...
View articleFor years, marketers have scrutinized every aspect of the customer journey--but it is becoming increasingly apparent that just understanding it isn't ...
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