More Money = More Surfing
Audience

More Money = More Surfing

23y Robyn Greenspan

More Money = More Surfing

The digital divide has not disappeared, as research reveals a correlation between household income and Internet usage, with high earners spending the ...

View article
Consumers Get Spam Savvy
Ad Industry Metrics

Consumers Get Spam Savvy

23y Brian Morrissey

Consumers Get Spam Savvy

Consumers have become adept at sorting wanted e-mail from unwanted spam. Read More...

View article
Image, and Web Site Images
Analytics

Image, and Web Site Images

23y Bryan Eisenberg

Image, and Web Site Images

Graphics are more than window-dressing. Do your site graphics inform, persuade and sell? When are images better than words? Read More...

View article
What They're Doing Down Under
Audience

What They're Doing Down Under

23y Robyn Greenspan

What They're Doing Down Under

The combination of high Internet penetration, an active and tenured population, and high-speed connectivity resulted in a ripe e-commerce and e-bankin...

View article
Kids Are Media Users Too
Audience

Kids Are Media Users Too

23y Robyn Greenspan

Kids Are Media Users Too

Kids' bedrooms are acting as complete entertainment centers, often making it difficult for parents to monitor media activity. Read More...

View article
How Do Your Analytics Stack Up?
Analytics

How Do Your Analytics Stack Up?

23y Nancy Joyce

How Do Your Analytics Stack Up?

New retail data. Does your commerce site measure up? If it doesn't, we have a list of fixes. Read More...

View article
The Deadly Duo: Spam and Viruses, September 2003
Data insights

The Deadly Duo: Spam and Viruses, September 2003

23y Robyn Greenspan

The Deadly Duo: Spam and Viruses, September 2003

The spam volume has risen, thanks to the proliferation of unwanted political messages that are being cast across the Internet. Read More...

View article
Keyword Research: Optimization for Conversion
Analytics

Keyword Research: Optimization for Conversion

23y Bryan Eisenberg

Keyword Research: Optimization for Conversion

Keywords and -phrases can be your most powerful conversion tool. How to use them to your best advantage. Read More...

View article
Biz Leaders Prefer Web
Audience

Biz Leaders Prefer Web

23y Robyn Greenspan

Biz Leaders Prefer Web

A pair of studies reveal that high-ranking global execs turn to the Web before any other medium. Read More...

View article
Personalized Holidays
Analytics

Personalized Holidays

23y Jack Aaronson

Personalized Holidays

Crafting personalized offers for personal holidays. Read More

View article
Regional Differences Among Users
Audience

Regional Differences Among Users

23y Robyn Greenspan

Regional Differences Among Users

Online surfing habits could be dictated by geography – or vice-versa – according to research that analyzes usage and advertising reactions by U.S. reg...

View article
Mistakes Happen
Analytics

Mistakes Happen

23y Mark Sakalosky

Mistakes Happen

Your personal, private information will never be released to a third party for any reason. Unless, of course, it is. Read More...

View article
Global Usage, August 2003
Audience

Global Usage, August 2003

23y ClickZ Stats Staff

Global Usage, August 2003

Nielsen//NetRatings offers insight on the global Internet population's home usage. Read More...

View article
Canadians Are Frequent Connectors
Audience

Canadians Are Frequent Connectors

23y Robyn Greenspan

Canadians Are Frequent Connectors

Many of the nation's surfers access the Internet several times daily, with a small percentage staying connected all day long. Read More...

View article
E-Marketers Face Challenges
Ad Industry Metrics

E-Marketers Face Challenges

23y Robyn Greenspan

E-Marketers Face Challenges

Marketing communications firms boast the highest unique open rate, but system-exploiting spammers create obstacles. Read More...

View article
Points of Resolution
Analytics

Points of Resolution

23y Bryan Eisenberg

Points of Resolution

Walk a mile in customers' shoes -- through your own Web site. Read More

View article
African-Americans Create Online Identity
Audience

African-Americans Create Online Identity

23y Robyn Greenspan

African-Americans Create Online Identity

Representing 8 percent of the online population, this demographic will continually increase its spending power and penetration rate. Read More...

View article
Rich Media Reaches New Heights
Ad Industry Metrics

Rich Media Reaches New Heights

23y Pamela Parker

Rich Media Reaches New Heights

Rich and streaming media are on an ever-upward path, but they're still dogged by the same old problems. Read More...

View article
Porn Pages Reach 260 Million
Audience

Porn Pages Reach 260 Million

23y Robyn Greenspan

Porn Pages Reach 260 Million

Explicit online material accounts for 12 percent of all Web sites, generating $2.5 billion in revenue. Read More...

View article
Paid Content Paying Off
Audience

Paid Content Paying Off

23y Robyn Greenspan

Paid Content Paying Off

Driven by broadband, streaming media, and online personals, the paid content market experiences more growth. Read More...

View article
Streamies Proven Early Adopters, E-Shoppers
Ad Industry Metrics

Streamies Proven Early Adopters, E-Shoppers

23y Robyn Greenspan

Streamies Proven Early Adopters, E-Shoppers

The upscale, technically savvy, trend-setting Internet broadcast audience is more likely to try or buy new products or services before the general pop...

View article
Where Do You Think You're Going?
Analytics

Where Do You Think You're Going?

23y Nancy Joyce

Where Do You Think You're Going?

Recapturing customers your Web site 'lost.' Read More

View article
IM Challenges Corp Productivity
Audience

IM Challenges Corp Productivity

23y Robyn Greenspan

IM Challenges Corp Productivity

Employees are often using their instant messaging powers for evil, instead of good, according to research. Read More...

View article
Remote Power: Can PVRs Kill TV Spots?
Ad Industry Metrics

Remote Power: Can PVRs Kill TV Spots?

23y Robyn Greenspan

Remote Power: Can PVRs Kill TV Spots?

As new technology effectively eliminates TV commercials, advertisers are likely to waste billions of dollars unless they find other methods for gettin...

View article
Do You Walk Your Talk?
Analytics

Do You Walk Your Talk?

23y Bryan Eisenberg

Do You Walk Your Talk?

Make an emotional connection with prospects -- identify your brand with a human need. Read More...

View article
U.S. Server Sales Up, IBM Takes Top Spot
Audience

U.S. Server Sales Up, IBM Takes Top Spot

23y Matthew G. Nelson

U.S. Server Sales Up, IBM Takes Top Spot

Intel and Linux server sales were up; Unix were down; and Big Blue looks like the big winner across the board. Read More...

View article
For Whom Isabel Tolls
Audience

For Whom Isabel Tolls

23y Robyn Greenspan

For Whom Isabel Tolls

Online weather-watchers were in full-force as Hurricane Isabel swept its way toward the East Coast of the United States. Read More...

View article
1 246 247 248 249 250 342