Are Trekkies Having all the Fun in Social Apps?
Marketing

Are Trekkies Having all the Fun in Social Apps?

16y Rob Weber

Are Trekkies Having all the Fun in Social Apps?

Discover the factors successful social media apps like Trek Me, Tweet in Klingon, and Vitamin Water's FlavorCreator have in common. Read More...

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Purpose-Driven Online Advertising
Marketing

Purpose-Driven Online Advertising

16y Anna Maria Virzi

Purpose-Driven Online Advertising

Informational advertising helps brands explain complex, confusing, or controversial issues. Here are four examples. Read More...

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On-Demand Video Service SeeSaw Beats Hulu to U.K. Launch
Marketing

On-Demand Video Service SeeSaw Beats Hulu to U.K. Launch

16y Jack Marshall

On-Demand Video Service SeeSaw Beats Hulu to U.K. ...

Much of SeeSaw's content mirrors what's already available via YouTube. Shows feature 60-second ad breaks. Read More...

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Arriving at the Crossroad of Search and Social
Marketing

Arriving at the Crossroad of Search and Social

16y Aaron Kahlow

Arriving at the Crossroad of Search and Social

Search needs social as much as social needs search. Read More...

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Open vs. Closed Systems: A Shift Continues
Marketing

Open vs. Closed Systems: A Shift Continues

16y Gary Stein

Open vs. Closed Systems: A Shift Continues

What happens when the best traits of the Web's open and closed systems are blended? Here are four benefits. Read More...

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Getting Into the SEMPO Tempo
Marketing

Getting Into the SEMPO Tempo

16y Mike Grehan

Getting Into the SEMPO Tempo

After eight years, a trade association for search marketers is growing up into a very smart and knowledgeable organization that actually gets things d...

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Geo-Targeting: Old School and New School
Marketing

Geo-Targeting: Old School and New School

16y Robin Neifield

Geo-Targeting: Old School and New School

As Google emphasized this week in its Google Buzz announcement, location is an immediate and important relevance enhancer. Read More...

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It's Time for MSN, MySpace, and Yahoo to Pick Fights
Marketing

It's Time for MSN, MySpace, and Yahoo to Pick Fights

16y Adam Cahill

It's Time for MSN, MySpace, and Yahoo to Pick Figh...

Apple's taking on Google. Facebook and Google are sparring. Media brands on the sidelines must get aggressive - or get marginalized. Read More...

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Seven Signs of the Desktop Web Apocalypse
Marketing

Seven Signs of the Desktop Web Apocalypse

16y Jeremy Lockhorn

Seven Signs of the Desktop Web Apocalypse

Has Web access migrated from desktop toward mobile? Here are seven signs that the end is near for Web on the desktop. Read More...

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E-mail Marketing's Future in a Twitter World
Marketing

E-mail Marketing's Future in a Twitter World

16y Anna Maria Virzi

E-mail Marketing's Future in a Twitter World

Twitter, Facebook, and other social networks will change e-mail marketing - in a good way. Here's how. Read More...

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The 22 Immutable Laws of Marketing No Longer Apply
Marketing

The 22 Immutable Laws of Marketing No Longer Apply

16y Augustine Fou

The 22 Immutable Laws of Marketing No Longer Apply

The game has changed as the balance of power shifts away from advertisers to the very people they used to target. First in a three part series. Read M...

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Five Statistics That Matter (and Why)
Marketing

Five Statistics That Matter (and Why)

16y Gary Stein

Five Statistics That Matter (and Why)

A list of the five data points out there that can help to confirm or deny some of the truths that we have become accustomed to. Read More...

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What Apple's iPad Means for Marketers
Marketing

What Apple's iPad Means for Marketers

16y Sean Carton

What Apple's iPad Means for Marketers

Online marketers will have to adjust their approaches because of this game-changing device. Here's why. Read More...

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Dear Client...
Marketing

Dear Client...

16y Robin Neifield

Dear Client...

Ten recommendations to get the best from your digital agency partner. Read More

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Industry Vet Toby Gabriner Jumps from Tribal Fusion to Adap.tv
Marketing

Industry Vet Toby Gabriner Jumps from Tribal Fusion to Adap.tv

16y Fred Aun

Industry Vet Toby Gabriner Jumps from Tribal Fusio...

Gabriner was previously CEO at [x+1] and president of Carat Fusion. Read More...

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Five Application Marketing Trends
Marketing

Five Application Marketing Trends

16y Rob Weber

Five Application Marketing Trends

Online marketers should take note of these developments in app marketing. Read More...

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Learning From the Best of the Best in Online Marketing
Marketing

Learning From the Best of the Best in Online Marketing

16y Anna Maria Virzi

Learning From the Best of the Best in Online Marke...

ClickZ kicks off the year with 16 seasoned marketing pros who will share their expertise in search marketing, social media marketing, analytics, and m...

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Majority of Mobile Ads in U.K. Served to Apple Devices
Marketing

Majority of Mobile Ads in U.K. Served to Apple Devices

16y Jack Marshall

Majority of Mobile Ads in U.K. Served to Apple Dev...

Apple's iPhone and iPod Touch devices now account for over 70 percent of AdMob's mobile ad requests in the U.K., but only around 36 percent of ads are...

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2010: Social Media Removes the Dam of Gutenberg-Google
Marketing

2010: Social Media Removes the Dam of Gutenberg-Google

16y Aaron Kahlow

2010: Social Media Removes the Dam of Gutenberg-Go...

The discovery process of quality content unfolds, as social media starts to control the flow of content to the end consumer. Read More...

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YouTube to Stream Live Ad-Supported IPL Cricket Matches
Marketing

YouTube to Stream Live Ad-Supported IPL Cricket Matches

16y Jack Marshall

YouTube to Stream Live Ad-Supported IPL Cricket Ma...

YouTube will stream live, ad-supported coverage of the all 2010 Indian Premier League cricket matches everywhere but the U.S., promising near-global r...

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Microsoft Responds to EU by Limiting Search Data Retention
Marketing

Microsoft Responds to EU by Limiting Search Data Retention

16y Jack Marshall

Microsoft Responds to EU by Limiting Search Data R...

Google still stores users' IP addresses for up to nine months, while Yahoo anonymizes search and other data after three months. Read More...

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Social Campaign Management: At Long Last
Marketing

Social Campaign Management: At Long Last

16y Gary Stein

Social Campaign Management: At Long Last

A new tool is finally here for businesses that want to communicate through social media and be able to filter it: social CRM. Read More...

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Can You Really Take Something Called Twitter Seriously?
Marketing

Can You Really Take Something Called Twitter Seriously?

16y Mike Grehan

Can You Really Take Something Called Twitter Serio...

A Twitter skeptic changes his stripes. But don't thank Ashton Kutcher. Read More...

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Social Media -- No Casual Undertaking
Marketing

Social Media -- No Casual Undertaking

16y Robin Neifield

Social Media -- No Casual Undertaking

If you open the social media channel, you have to be ready to keep it open. Start with a plan. Read More...

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AOL Shutters European Offices
Marketing

AOL Shutters European Offices

16y Jack Marshall

AOL Shutters European Offices

Offices will close in Germany, Finland, Sweden and Spain, while "significant" cuts are planned in the U.K. and elsewhere. Read More...

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Tablets, 4G Technology, and E-readers at CES
Marketing

Tablets, 4G Technology, and E-readers at CES

16y Jeremy Lockhorn

Tablets, 4G Technology, and E-readers at CES

A look at the best innovations to come out of the Las Vegas tech tradeshow. Read More...

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France Mulls Online Ad Tax as Google Objects
Marketing

France Mulls Online Ad Tax as Google Objects

16y Jack Marshall

France Mulls Online Ad Tax as Google Objects

Report suggests a levy of one to two percent on ad revenue earned by Yahoo, Google, and others. Read More...

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