Whether you're worried about global warming or rising fuel costs, Earth Day has gained a new generation of supporters Read More...
View articleJust when you thought there were enough interactive advertising task forces, councils, and advisory groups, here's the latest. Break Media, an online ...
View articleIt's odd to see a major ad campaign, even a cause-based one, pay its way with donations Read More...
View articleIn addition to acquiring Activeweave, the firm is in the preliminary stages of building out an ad network. Read More...
View articleBeta platform allows brands to create and maintain their profiles. Read More...
View articleDigital marketing company teams up with four publishing partners that include more than 200 business-to-business Web properties Read More...
View articleSarah Fay becomes the first digital agency native to rise to the top of a major ad agency network in the United States. Read More...
View articleHow's this for cool? I'll be interviewing the one-and-only Arianna Huffington, political pundit extraordinaire and HuffingtonPost co-founder at tomorr...
View articleKate Kaye, who joined ClickZ in March 2006, has been promoted to senior editor. At ClickZ, Kate launched a special section, Campaign '08 , devoted to ...
View articleIn a first, the number of Internet users in China has surpassed the United States. China had more than 220 million users as of February, according to ...
View articleMovable Type developer has launched an ad platform for bloggers and acquired a New York-based firm that will give it more brand services capabilities....
View articleMySpace consolidates sales and marketing under Berman; GroupM appoints first director of digital investment; Suchet departs Kefta. Read More...
View articleAmerica's first major ad blitz on climate change will be built around the Internet. Could the social media strategy backfire? Read More...
View articleGone are former Tacoda CFO Mark Pinney, SVP Ad Sales Matt Arkin, SVP Marketing and Business Development Larry Allen, plus Jaye. Read More...
View articleFinding is part of a broader study on how frequently Web pages are altered in transit. Read More...
View articleEloqua, which helps marketers and their sales teams reach out to prospects using e-mail, direct mail, and the Web adds new channels to its platform. R...
View articleThe flurry leading up to ad:tech prompted a bit of a rant last week about best practices for marketing to the media Read More...
View articleThe new NBC Universal Digital Studio aligns with Omnicom Media Group Digital as its first agency partner. Read More...
View articleA CBS Interactive reorg; Executive appointments at R/GA, Mediaedge:cia, [x+1] and StrongMail. Read More...
View articleRebecca Lieb announced today that she will leave her post as editor-in-chief of the ClickZ Network to pursue independent opportunities in the interact...
View articleAll eyes were on the company's click growth ahead of its earnings release today, and Google didn't disappoint. Read More...
View articleGoogle's quarterly earnings call this afternoon will offer further clues. Read More...
View articleUnder the reorg, Mindshare Interaction will be completely absorbed into the WPP Group-owned global agency. Read More...
View articleRollout comes three months after IAC took a stake in HealthCentral. Read More...
View articleGeorge Kliavkoff, chief digital officer for NBC Universal, said the company's digital properties are on track to generate $1 billion in revenue this y...
View articleSan Francisco-based ad agency builds up search marketing practice, expands U.K. media planning operations, and more. Read More...
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