Digitas Exec Finds Inspiration in Move to Serve Non-profits at Mindshare
Media

Digitas Exec Finds Inspiration in Move to Serve Non-profits at Mindshare

19y Kate Kaye

Digitas Exec Finds Inspiration in Move to Serve No...

Former Digitas SVP Huard G. Smith has taken a decidedly less prominent position at a small interactive firm serving non-profits, institutions and indu...

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HuffPo Revamps, Adds Options for Advertisers
Media

HuffPo Revamps, Adds Options for Advertisers

19y Fred Aun

HuffPo Revamps, Adds Options for Advertisers

A site redesign should go over well with advertisers concerned about content association. Read More...

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Eco Chat with GE and Governator Streams Live in Video Banner Ad
Media

Eco Chat with GE and Governator Streams Live in Video Banner Ad

19y Matthew G. Nelson

Eco Chat with GE and Governator Streams Live in Vi...

GE, PointRoll and Akamai teamed to provide a live in-banner interview with GE and California Governor Schwarzenegger discussing ecological issues. Rea...

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FTC Query Into Google/DoubleClick Unlikely to Block Deal
Media

FTC Query Into Google/DoubleClick Unlikely to Block Deal

19y Zachary Rodgers

FTC Query Into Google/DoubleClick Unlikely to Bloc...

The frothiness of digital marketing M&A activity may work in Google's favor. Read More...

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Google and Microsoft Adding Street Level Views to Maps
Media

Google and Microsoft Adding Street Level Views to Maps

19y Matthew G. Nelson

Google and Microsoft Adding Street Level Views to ...

Both Microsoft and Google are adding new features to their Map applications available online, and frankly both look pretty cool Read More...

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Execs & Accounts for May 29, 2007
Media

Execs & Accounts for May 29, 2007

19y Matthew G. Nelson

Execs & Accounts for May 29, 2007

Agency.com names Jordan Warren to lead San Francisco office; Air2Web hires former Nokia execs; Toshiba adds Bazaarvoice reviews. Read More...

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Third Screen Media Network Gets Game
Media

Third Screen Media Network Gets Game

19y Enid Burns

Third Screen Media Network Gets Game

Third Screen Media continues to sign additional publishers to its mobile ad network in the wake of its agreement to be bought by AOL's Advertising.com...

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Lucasfilms Embraces Star Wars Mash-ups
Media

Lucasfilms Embraces Star Wars Mash-ups

19y Zachary Rodgers

Lucasfilms Embraces Star Wars Mash-ups

Star Wars video mash-ups were probably the first video mash-ups – especially if you count the hundreds of clips with light sabers edited into regular ...

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Facebook Lets Advertisers Reach Members Via Free Apps
Media

Facebook Lets Advertisers Reach Members Via Free Apps

19y Matthew G. Nelson

Facebook Lets Advertisers Reach Members Via Free A...

The social media site has opened a system to 65 partners, including Microsoft, Amazon, Red Bull and others. Read More...

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Execs & Accounts for May 25, 2007
Media

Execs & Accounts for May 25, 2007

19y Matthew G. Nelson

Execs & Accounts for May 25, 2007

MediaWhiz shuffles execs among its holdings; Yahoo Real Estate gets Reply features; Artix Entertainment joins in-game ad network. Read More...

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More Distribution Deals for CBS, Dow Jones Online
Media

More Distribution Deals for CBS, Dow Jones Online

19y Kate Kaye

More Distribution Deals for CBS, Dow Jones Online

CBS experiments with embeddable video, some of it ad-supported, through relationships with Voxant, Videoegg, and social tool providers. Read More...

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Distribution's Brand Effect Neglected at Media Event
Media

Distribution's Brand Effect Neglected at Media Event

19y Kate Kaye

Distribution's Brand Effect Neglected at Media Eve...

Yesterday I sat in on an Argyle Executive Forum event , "2007 Market Trends in Media," featuring folks from TBS, MySpace, Hearst, Reuters and others, ...

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Google Testing In-Stream Video Ads
Media

Google Testing In-Stream Video Ads

19y Matthew G. Nelson

Google Testing In-Stream Video Ads

A small group of AdSense publishers will test :30 Flash-based ads. Read More...

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Online Graphic Novel Creator Skips Ad Agencies
Media

Online Graphic Novel Creator Skips Ad Agencies

19y Matthew G. Nelson

Online Graphic Novel Creator Skips Ad Agencies

The creator hopes to signal a new era of advertisers working directly with content creators. Read More...

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Questions for TurnHere CEO Brad Inman
Media

Questions for TurnHere CEO Brad Inman

19y Kate Kaye

Questions for TurnHere CEO Brad Inman

TurnHere's online filmmaking and distribution service is headed in yet more directions. Read More...

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2006 Online Ad Spending Hits Nearly $17 Billion
Media

2006 Online Ad Spending Hits Nearly $17 Billion

19y Kate Kaye

2006 Online Ad Spending Hits Nearly $17 Billion

Revenue rose 35 percent over 2005, according to an annual report from the Interactive Advertising Bureau and PricewaterhouseCoopers Read More...

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Mobile Web Adoption to Follow Better Pricing
Media

Mobile Web Adoption to Follow Better Pricing

19y Enid Burns

Mobile Web Adoption to Follow Better Pricing

US growth of mobile Web adoption has been slow, though more attractive pricing and interactive features will provide a boost. Read More...

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Google to Buy FeedBurner, Source Says
Media

Google to Buy FeedBurner, Source Says

19y Bill McGuire

Google to Buy FeedBurner, Source Says

Google has reached an agreement to buy RSS analytics firm and ad network FeedBurner, a person with knowledge of the negotiations told ClickZ News. The...

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AOL Turns Off Images in Web-Based Mail
Media

AOL Turns Off Images in Web-Based Mail

19y Zachary Rodgers

AOL Turns Off Images in Web-Based Mail

Disabling images in e-mails may mean lower click-throughs for marketers. Read More...

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Media General's Newspapers Get Upgraded
Media

Media General's Newspapers Get Upgraded

19y Matthew G. Nelson

Media General's Newspapers Get Upgraded

Media parent company Media General is experimenting with video and RSS news feed features for its online newspaper sites using Vmix and NewsGator, and...

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Digital Marketing Remainders for May 23, 2007
Media

Digital Marketing Remainders for May 23, 2007

19y Zachary Rodgers

Digital Marketing Remainders for May 23, 2007

Joost has yet another content deal, with CAA, but it's a little cryptic. The talent agency will support Joost's "efforts to secure" new content." I ta...

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Execs & Accounts for May 23, 2007
Media

Execs & Accounts for May 23, 2007

19y Matthew G. Nelson

Execs & Accounts for May 23, 2007

Lowe's Companies goes Tribal; Mino Wireless hires Skype exec; Virgin Mobile USA takes JumpTap. Read More...

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Turn Turns to CPM
Media

Turn Turns to CPM

19y Matthew G. Nelson

Turn Turns to CPM

Turn Inc., which is described by its CEO as an automatic targeting ad network, is expanding to offer bidded CPM pricing in addition to its bidded CPA ...

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Google to Ban Essay Mill Ads
Media

Google to Ban Essay Mill Ads

19y Bill McGuire

Google to Ban Essay Mill Ads

In a blow to lazy college students worldwide, Google will ban ads from essay-writing services Read More...

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HotJobs Exec Departure from Yahoo Won't Affect Newspaper Group
Media

HotJobs Exec Departure from Yahoo Won't Affect Newspaper Group

19y Kate Kaye

HotJobs Exec Departure from Yahoo Won't Affect New...

So, as reported Friday, SVP and GM of Yahoo HotJobs Dan Finnegan has decided to leave the company Read More...

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U.S. Banks Top Typosquatting Targets
Media

U.S. Banks Top Typosquatting Targets

19y Matthew G. Nelson

U.S. Banks Top Typosquatting Targets

Not surprisingly, Web sites for banks are some of the most tempting targets for "typosquatters," according to CitizenHawk Read More...

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Finally! A Mobile Application I Really Need!
Media

Finally! A Mobile Application I Really Need!

19y Matthew G. Nelson

Finally! A Mobile Application I Really Need!

There's been much to do for years about companies all trying to find the "killer app" for mobile devices, but I'm thinking that perhaps Mobio has fina...

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