Careful - You're Being 'Tailed'
Media

Careful - You're Being 'Tailed'

19y Rebecca Lieb

Careful - You're Being 'Tailed'

Is any phrase more incorrectly used these days than "long tail"? Initially, (immediately following Chris Anderson's Wired magazine piece which introdu...

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Google to Move MySpace off Top 8?
Media

Google to Move MySpace off Top 8?

19y Kate Kaye

Google to Move MySpace off Top 8?

Pardon the lame MySpace humor, but as far as The Wall Street Journal is concerned, Google might move the social networking site off its top eight frie...

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Coca-Cola Passes Super Bowl Ad Across Media
Media

Coca-Cola Passes Super Bowl Ad Across Media

19y Enid Burns

Coca-Cola Passes Super Bowl Ad Across Media

Some Super Bowl ads go into the vaults after airing during the Super Bowl, others appear on every screen, and even relay to printed media Read More...

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Diller Promises Big Investments in IAC Digital Originals
Media

Diller Promises Big Investments in IAC Digital Originals

19y Zachary Rodgers

Diller Promises Big Investments in IAC Digital Ori...

The chairman and CEO of IAC/InterActiveCorp sang the praises of SEO, and warned Google is close to having no competitors. Read More...

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Habeas Offers E-mail Reputation Checks to Small Business
Media

Habeas Offers E-mail Reputation Checks to Small Business

19y Matthew G. Nelson

Habeas Offers E-mail Reputation Checks to Small Bu...

Mom and pop shops are increasingly seeking help in tracking their reputations as e-mail senders. Read More...

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Hachette Goes for In-Market Decorators with New Online Home Hub
Media

Hachette Goes for In-Market Decorators with New Online Home Hub

19y Kate Kaye

Hachette Goes for In-Market Decorators with New On...

The goal is to attract action-oriented consumers through resources and utilitarian site features. Read More...

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Execs & Accounts for February 7, 2007
Media

Execs & Accounts for February 7, 2007

19y Matthew G. Nelson

Execs & Accounts for February 7, 2007

NBC Universal makes Jeff Zucker president and CEO, Metacafe makes two executive appointments, and Tremor Media adds two vice presidents. Read More...

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Execs & Accounts for February 7, 2007
Media

Execs & Accounts for February 7, 2007

19y Matthew G. Nelson

Execs & Accounts for February 7, 2007

NBC Universal makes Jeff Zucker president and CEO, Metacafe makes two executive appointments, and Tremor Media adds two vice presidents Read More...

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Political Ad Spend in '06, More Message Ads to Come
Media

Political Ad Spend in '06, More Message Ads to Come

19y Kate Kaye

Political Ad Spend in '06, More Message Ads to Com...

If you follow the online political ad scene closely, you'll see the same names and same issues come up over and over Read More...

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Wal-Mart's Video Download Site: A New Level of Beta
Media

Wal-Mart's Video Download Site: A New Level of Beta

19y Rebecca Lieb

Wal-Mart's Video Download Site: A New Level of Bet...

Sheesh, Wal-Mart Read More

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Diller Does Online Video
Media

Diller Does Online Video

19y Zachary Rodgers

Diller Does Online Video

IAC/InterActiveCorp.'s making a belated push into online video with an expansion of CollegeHumor.com to include original clips Read More...

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Amnesty Intl. Makes Mobile Call for Human Rights
Media

Amnesty Intl. Makes Mobile Call for Human Rights

19y Rebecca Lieb

Amnesty Intl. Makes Mobile Call for Human Rights

Cell phones just got a little less annoying. Human rights organization Amnesty International has just launched Amnesty Wireless , a new mobile phone s...

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IAC Boosts Media and Ad Revenues in Q4
Media

IAC Boosts Media and Ad Revenues in Q4

19y Enid Burns

IAC Boosts Media and Ad Revenues in Q4

Media and advertising group revenues continue to increase at IAC/InterActiveCorp. Read More...

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Super Bowl Advertisers Missed Opportunities
Media

Super Bowl Advertisers Missed Opportunities

19y Kevin Newcomb

Super Bowl Advertisers Missed Opportunities

An analysis of search marketing by television advertisers at this year's Super Bowl finds most fell short of creating integrated, cross-channel campai...

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Flip.com Launches for Teen Girls, Backed by Buzz and Homegrown Ads
Media

Flip.com Launches for Teen Girls, Backed by Buzz and Homegrown Ads

19y Zachary Rodgers

Flip.com Launches for Teen Girls, Backed by Buzz a...

CondéNet's new media creation site launches with several beauty and fashion advertisers. Read More...

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Eurekster Adds Community Features
Media

Eurekster Adds Community Features

19y Kevin Newcomb

Eurekster Adds Community Features

Swickis now offer community answers to results, as well as a new ad product. Read More...

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Video Killed the Press Release?
Media

Video Killed the Press Release?

19y Matthew G. Nelson

Video Killed the Press Release?

We get a lot of press releases sent to us here at ClickZ, most of them from public relation agencies keen on our covering their clients, but few and f...

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Lee Readies HotJobs Launch, Gets Cozier with Yahoo
Media

Lee Readies HotJobs Launch, Gets Cozier with Yahoo

19y Kate Kaye

Lee Readies HotJobs Launch, Gets Cozier with Yahoo

I got the chance to chat with Greg Schermer, VP interactive media at Lee Enterprises this afternoon Read More...

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Amazon Using RSS to Feed Daily Deals
Media

Amazon Using RSS to Feed Daily Deals

19y Rebecca Lieb

Amazon Using RSS to Feed Daily Deals

Don't know how long they've been doing it, but Amazon is now offering RSS feeds of its daily "Gold Box" special offers. Like American Express' feeds ,...

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Super Bowl Ad Rundown: URLs Few and Far Between
Media

Super Bowl Ad Rundown: URLs Few and Far Between

19y Zachary Rodgers

Super Bowl Ad Rundown: URLs Few and Far Between

A surprising number of Super Bowl advertisers failed to include a URL in their big game spots, and Search Engine Watch has a thorough rundown of the f...

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Value of User Video Differs for Large Brands and the Long Tail
Media

Value of User Video Differs for Large Brands and the Long Tail

19y Kate Kaye

Value of User Video Differs for Large Brands and t...

While firms like VH1 and Planet Smoothie use it for branding, video platform ViTrue expects small sites to enable user video to generate ad revenue. R...

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Federated Media Grows Network, Partners with comScore
Media

Federated Media Grows Network, Partners with comScore

19y Matthew G. Nelson

Federated Media Grows Network, Partners with comSc...

A relationship with Ask A Ninja marks FM's first move into video. Read More...

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Execs & Accounts for February 5, 2007
Media

Execs & Accounts for February 5, 2007

19y Matthew G. Nelson

Execs & Accounts for February 5, 2007

VitalStream to power online community for Toyota Hybrid; Fathom Online names execs; LinkedIn gets new CEO. Read More...

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With MySpace Friends like These, Who Needs Spammers?
Media

With MySpace Friends like These, Who Needs Spammers?

19y Kate Kaye

With MySpace Friends like These, Who Needs Spammer...

Phished MySpace account passwords, inflated friend lists and bulletin-sending services are readily and cheaply available for online marketers. Read Mo...

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Toyota Drives Baja Campaign onto Handsets
Media

Toyota Drives Baja Campaign onto Handsets

19y Enid Burns

Toyota Drives Baja Campaign onto Handsets

[UPDATE] Toyota has launched a video and banner-driven mobile campaign for its FJ Cruiser using footage from the Baja 1000 race. Read More...

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Questions for eBay Affiliate Program Manager Lily Shen
Media

Questions for eBay Affiliate Program Manager Lily Shen

19y Matthew G. Nelson

Questions for eBay Affiliate Program Manager Lily ...

The auction giant looks to enable affiliates to drive traffic via mobile and TV. Read More...

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McCain Ad Creative and Guesstimated Targets
Media

McCain Ad Creative and Guesstimated Targets

19y Kate Kaye

McCain Ad Creative and Guesstimated Targets

As covered in ClickZ News recently, John McCain's exploratory committee is running some PointRoll ads featuring lots of educational content, interacti...

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