Retailers Hope Facebook Sales Come of Age Soon
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Retailers Hope Facebook Sales Come of Age Soon

16y Christopher Heine

Retailers Hope Facebook Sales Come of Age Soon

1-800-Flowers aims to improve Facebook conversions this Mother's Day. Read More...

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MerchantCircle Teams with Demand Media for Answers Distribution
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MerchantCircle Teams with Demand Media for Answers Distribution

16y Kate Kaye

MerchantCircle Teams with Demand Media for Answers...

Local business directory and marketing services firm MerchantCircle has paired with Demand Media-owned Answerbag to help small businesses show off the...

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Google and Bing Grow Share of U.S. Search Spend and Clicks
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Google and Bing Grow Share of U.S. Search Spend and Clicks

16y Jack Marshall

Google and Bing Grow Share of U.S. Search Spend an...

Yahoo continues to lose search revenue. Read More...

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Twitter Finally Unveils Its Ad Model
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Twitter Finally Unveils Its Ad Model

16y Zachary Rodgers

Twitter Finally Unveils Its Ad Model

'Promoted Tweets' resembles search advertising. Advertisers including Best Buy, Sony Pictures, and Virgin America have signed on. Read More...

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Paid Search Market Enjoys a Healthy Start to 2010
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Paid Search Market Enjoys a Healthy Start to 2010

16y Jack Marshall

Paid Search Market Enjoys a Healthy Start to 2010

Increased spend from retail, auto and financial advertisers buoys market. Read More...

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Goodyear Selects Digitas as Interactive Agency
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Goodyear Selects Digitas as Interactive Agency

16y Zachary Rodgers

Goodyear Selects Digitas as Interactive Agency

Tire maker also names Omnicom's GSD&M Idea City. Read More...

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Former ValueClick CEO Reinstated, Stressing Growth
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Former ValueClick CEO Reinstated, Stressing Growth

16y Kate Kaye

Former ValueClick CEO Reinstated, Stressing Growth

The company looks ahead to acquisitions, possibly in the affiliate marketing space. Read More...

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Digital Make Believe Builds Anticipation for Iron Man 2
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Digital Make Believe Builds Anticipation for Iron Man 2

16y Kate Kaye

Digital Make Believe Builds Anticipation for Iron ...

Elaborate viral campaigns for films like Dark Knight, Watchmen and Iron Man 2 could become even more prevalent now that Producers Guild of America wil...

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Some Early iPad Apps Deliver Better Ad Experience Than Others
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Some Early iPad Apps Deliver Better Ad Experience Than Others

16y Jack Marshall

Some Early iPad Apps Deliver Better Ad Experience ...

Aspects of WSJ application ads provide poor user experience. Read More...

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Ask Grows Share of U.S. Searches in March
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Ask Grows Share of U.S. Searches in March

16y Jack Marshall

Ask Grows Share of U.S. Searches in March

Google loses share, while Bing remains relatively flat. Read More...

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IKEA Imposter Attracts Thousands of Facebook Fans Per Hour
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IKEA Imposter Attracts Thousands of Facebook Fans Per Hour

16y Christopher Heine

IKEA Imposter Attracts Thousands of Facebook Fans ...

Lead-gen player lures fans with $1,000 gift card offer; IKEA cries foul. Read More...

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Health Marketers Drag Feet as Patients Flock to Social Media
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Health Marketers Drag Feet as Patients Flock to Social Media

16y Joan Voight

Health Marketers Drag Feet as Patients Flock to So...

The experience of two health-related properties suggests that advertiser interest has not kept pace with traffic to online communities. Read More...

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Apple Launches 'iAd,' Mobile Ad Platform for iPhone and iPad
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Apple Launches 'iAd,' Mobile Ad Platform for iPhone and iPad

16y Jack Marshall

Apple Launches 'iAd,' Mobile Ad Platform for iPhon...

Apple will sell and serve the ads itself, with a 60/40 split in favor of app developers. Read More...

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QuadrantONE CEO Ellenthal Will Leave
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QuadrantONE CEO Ellenthal Will Leave

16y Kate Kaye

QuadrantONE CEO Ellenthal Will Leave

UPDATE: Ellenthal will leave the local ad net - co-owned by Gannett, Hearst, Tribune, and The New York Times Company - for a position with an undisclo...

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Foursquare Cracks Down on Users Who Cheat Local Biz Promotions
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Foursquare Cracks Down on Users Who Cheat Local Biz Promotions

16y Christopher Heine

Foursquare Cracks Down on Users Who Cheat Local Bi...

Social location platform says new system will stop fraudsters from gaming small business rewards programs. Read More...

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Gap Launches Shopping App for iPad [Video]
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Gap Launches Shopping App for iPad [Video]

16y Jack Marshall

Gap Launches Shopping App for iPad [Video]

Application features Gap-related content and allows purchases. Read More...

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Burst Acquires U.K. Network OTP Media
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Burst Acquires U.K. Network OTP Media

16y Douglas Quenqua

Burst Acquires U.K. Network OTP Media

OTP serves parenting, automotive, sports, and other verticals. Read More...

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Gannett Digital Chief Saridakis Quits
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Gannett Digital Chief Saridakis Quits

16y Zachary Rodgers

Gannett Digital Chief Saridakis Quits

A rising star at Gannett, Saridakis led many of the company's aggressive moves in digital media. Read More...

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Congress Calls for Further Inspection of Google's AdMob Deal
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Congress Calls for Further Inspection of Google's AdMob Deal

16y Kate Kaye

Congress Calls for Further Inspection of Google's ...

Senator Herb Kohl joins the growing chorus calling for inspection of Google's proposed AdMob acquisition. Read More...

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MSN's 'Glo' Site: Eye Candy for Women, and Brands
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MSN's 'Glo' Site: Eye Candy for Women, and Brands

16y Zachary Rodgers

MSN's 'Glo' Site: Eye Candy for Women, and Brands

Glo is the second site to result from Microsoft's deal with BermanBraun, after the celeb site Wonderwall. Read More...

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Passenger Opens Community Platform to Agencies
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Passenger Opens Community Platform to Agencies

16y Douglas Quenqua

Passenger Opens Community Platform to Agencies

BBMG and Digitas are among agencies using social media platform for research and campaign testing. Read More...

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U.K. Searches for PayPal Drop in March
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U.K. Searches for PayPal Drop in March

16y Jack Marshall

U.K. Searches for PayPal Drop in March

U.K. searches related to online payment service PayPal fell drastically in the two months ending March 31, according to data from Hitwise. Read More...

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AOL to Sell or Close Bebo by June
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AOL to Sell or Close Bebo by June

16y Jack Marshall

AOL to Sell or Close Bebo by June

Company not in a position to further support the ailing social network. Read More...

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Yelp Discontinues Ad Offering, Exposes Filtered Reviews
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Yelp Discontinues Ad Offering, Exposes Filtered Reviews

16y Kate Kaye

Yelp Discontinues Ad Offering, Exposes Filtered Re...

In the wake of lawsuits from small businesses claiming corrupt ad sales practices, local listings site Yelp has discontinued one ad type and will add ...

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ClickZ Video: First Look at Some Big Media iPad Ads
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ClickZ Video: First Look at Some Big Media iPad Ads

16y Zachary Rodgers

ClickZ Video: First Look at Some Big Media iPad Ad...

We demo and discuss ad experiences in a handful of the top news applications. Read More...

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LeBron Sells the Tickets, So Cavaliers Use Mobile to Boost Brands
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LeBron Sells the Tickets, So Cavaliers Use Mobile to Boost Brands

16y Christopher Heine

LeBron Sells the Tickets, So Cavaliers Use Mobile ...

Cleveland team has created in-game SMS revenues, while doubling mobile list this season. Read More...

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Advertisers Spend Big on iPad, But Potential Far From Proven
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Advertisers Spend Big on iPad, But Potential Far From Proven

16y Jack Marshall

Advertisers Spend Big on iPad, But Potential Far F...

Sponsorships of some iPad apps are running between $75,000 and $300,000. Read More...

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