AllBusiness, Shopping.com to Offer B2B Comparison Shopping
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AllBusiness, Shopping.com to Offer B2B Comparison Shopping

22y Kevin Newcomb

AllBusiness, Shopping.com to Offer B2B Comparison ...

Small business-focused Web site AllBusiness.com and comparison-shopping service Shopping.com launched a customized comparison shopping platform for sm...

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IAB Releases, Cloaks Rich Media Guidelines
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IAB Releases, Cloaks Rich Media Guidelines

22y Pamela Parker

IAB Releases, Cloaks Rich Media Guidelines

Organization publishes ad-industry guidelines, readable only if users download and install a proprietary app (and then, just barely). Read More...

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Bits and Bytes for September 20, 2004
Media

Bits and Bytes for September 20, 2004

22y Kevin Newcomb

Bits and Bytes for September 20, 2004

IAB sets pop-up rules; British Airways launches online effort; the WSJ and Consumer Reports agree to share online content; and a computer services fir...

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Execs & Accounts for September 20, 2004
Media

Execs & Accounts for September 20, 2004

22y Zachary Rodgers

Execs & Accounts for September 20, 2004

Overture to expand internationally; Bizjournals taps Tacoda; Five publishers sign on to use EyeWonder's online video formats; Ad Council selects prefe...

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IAB: Search Sends Online Ad Spend Soaring
Media

IAB: Search Sends Online Ad Spend Soaring

22y Robyn Greenspan

IAB: Search Sends Online Ad Spend Soaring

Total online revenues jumped roughly 40 percent for both the second quarter of 2004 and the first half of the year. Read More...

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ContextWeb Steps Into the Contextual Advertising Ring
Media

ContextWeb Steps Into the Contextual Advertising Ring

22y Kevin Newcomb

ContextWeb Steps Into the Contextual Advertising R...

Newly launched ContextAd attempts to mix the best features of content analysis and page categorization for more ad relevance. Read More...

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On the Online Campaign Trail
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On the Online Campaign Trail

22y Zachary Rodgers

On the Online Campaign Trail

A host of phenomena are contributing to make the Internet central to this election season. Read More...

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Start-Up EnhanceRate Debuts Real-Time Deliverability
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Start-Up EnhanceRate Debuts Real-Time Deliverability

22y Pamela Parker

Start-Up EnhanceRate Debuts Real-Time Deliverabili...

The Silicon Valley firm says its patent-pending technology is a step ahead of the competition's. Read More...

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Bits and Bytes for September 17, 2004
Media

Bits and Bytes for September 17, 2004

22y Pamela Parker

Bits and Bytes for September 17, 2004

Amazon kicks off viral promotion for A9; and inGamePartners launches ad server. Read More...

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MSN Grows Research Division
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MSN Grows Research Division

22y Rebecca Lieb

MSN Grows Research Division

The company hopes focusing on research will help spur online ad adoption. Read More...

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Execs & Accounts for September 17, 2004
Media

Execs & Accounts for September 17, 2004

22y Zachary Rodgers

Execs & Accounts for September 17, 2004

UV fills three new executive posts; Mindjet hires Brightmail's former marketing head; FreeLotto.com taps Interep. Read More...

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Bounty for Spammers? FTC Issues Mixed Report
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Bounty for Spammers? FTC Issues Mixed Report

22y Zachary Rodgers

Bounty for Spammers? FTC Issues Mixed Report

The FTC is lukewarm on the efficacy of a bounty system as a means of CAN-SPAM enforcement. Read More...

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Search Leads Travelers to Destinations
Media

Search Leads Travelers to Destinations

22y Robyn Greenspan

Search Leads Travelers to Destinations

Search plays a prominent travel planning role, but a dip in usagecould signal opportunity for vertical engines. Read More...

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FindWhat Inks Local Search Distribution Deal
Media

FindWhat Inks Local Search Distribution Deal

22y Kevin Newcomb

FindWhat Inks Local Search Distribution Deal

FindWhat will provide locally targeted pay-per-click and pay-per-call advertising on Bizjournals.com's 41 business news sites. Read More...

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AOL Pumps Up Football Offering
Media

AOL Pumps Up Football Offering

22y Kevin Newcomb

AOL Pumps Up Football Offering

New interactive features highlight this year's NFL on AOL package for the ISP's broadband subscribers. Read More...

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Feds Call for Summit, ESPs Push On With Authentication
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Feds Call for Summit, ESPs Push On With Authentication

22y Pamela Parker

Feds Call for Summit, ESPs Push On With Authentica...

Efforts to implement e-mail authentication are on a bumpy road, but moving forward. Read More...

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Execs & Accounts for September 15, 2004
Media

Execs & Accounts for September 15, 2004

22y Zachary Rodgers

Execs & Accounts for September 15, 2004

FindWhat.com adds Espotting co-founder to board; The Body Shop taps AKQA to redesign Web site; Avenue A/Razorfish launch a microsite for Ann Taylor. R...

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Amazon Takes A9 Out of Beta
Media

Amazon Takes A9 Out of Beta

22y Kevin Newcomb

Amazon Takes A9 Out of Beta

UPDATE: The e-commerce company raises questions about its search ambitions with a site that boasts several new features. Read More...

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Bits & Bytes for September 15, 2004
Media

Bits & Bytes for September 15, 2004

22y Zachary Rodgers

Bits & Bytes for September 15, 2004

Yahoo! Finance debuts weekend edition; Google upgrades local search functions; EFFIE's to award Web campaigns; eXact acquires Rawhide. Read More...

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ThomasB2B Launches Paid Search
Media

ThomasB2B Launches Paid Search

22y Kevin Newcomb

ThomasB2B Launches Paid Search

The global online advertising network features bid-for-position and pay-per-click pricing for advertisers wishing to reach business-to-business buyers...

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FindWhat Launches Online/Offline Performance-Based Ads
Media

FindWhat Launches Online/Offline Performance-Based Ads

22y Kevin Newcomb

FindWhat Launches Online/Offline Performance-Based...

Findwhat.com's pay-per-call lead generation service allows offline companies to take advantage of online paid search. Read More...

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Yahoo! Snaps Up Musicmatch
Media

Yahoo! Snaps Up Musicmatch

22y Zachary Rodgers

Yahoo! Snaps Up Musicmatch

UPDATE: The $160 million deal comes in the wake of MSN's new digital music launch two weeks ago. Read More...

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DoubleClick Unveils Upgraded Tools, New Group
Media

DoubleClick Unveils Upgraded Tools, New Group

22y Robyn Greenspan

DoubleClick Unveils Upgraded Tools, New Group

After acquiring a marketing applications firm, the company forms anenterprise solutions group. Read More...

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Execs & Accounts for September 13, 2004
Media

Execs & Accounts for September 13, 2004

22y Zachary Rodgers

Execs & Accounts for September 13, 2004

ValueClick shares first brand marketing clients; Goodmail Systems adds Brondmo to advisory board; Agency.com hires two execs. Read More...

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Tacoda Proposes Behavioral Targeting Standards
Media

Tacoda Proposes Behavioral Targeting Standards

22y Kevin Newcomb

Tacoda Proposes Behavioral Targeting Standards

Tacoda's basic set of standardized audience segments are intended as building blocks for comparability, quality assurance and scale in behavioral targ...

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America Online Jumps Into Shopping Search
Media

America Online Jumps Into Shopping Search

22y Pamela Parker

America Online Jumps Into Shopping Search

AOL gets set to debut its catch-up entry into the crowded e-commerce search field. Read More...

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American Airlines Boasts of Understanding Customers in Online Brand Effort
Media

American Airlines Boasts of Understanding Customers in Online Brand Effort

22y Kevin Newcomb

American Airlines Boasts of Understanding Customer...

The multi-channel campaign focuses on service and an understanding of customer needs, with the tagline, 'We know why you fly.' Read More...

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