The newsletter ad network's share in SendOutMail.com will let it cross-sell publishing services. Read More...
View articleStart-ups that last year were dissing venture capitalists are today begging to be bought. To hear some folks tell it, the sky is falling, and it hit t...
View articleThe firms are betting their automated, profile-based system will entice offline broadcasters to stream. Read More...
View articleContent-intensive sponsorships is the name of the game for NBC and Quokka's Olympics site. Read More...
View articleLawyers seem to be a necessary evil. Dana has a friend who's been trying to do a win-win business deal, but lawyers on all sides have stalled it for m...
View articleThe ad industry giant beat street estimates and said it will streamline operations after a busy year of acquisitions. Read More...
View articleThe clothing manufacturer will integrate print and online media to target young, hip consumers. Read More...
View articleThe direct e-mail marketing company will offer services in Japan through a joint venture. Read More...
View articleA marketing start-up aims to rescue advertisers from the toil of tweaking. Read More...
View articleIn the wake of several streaming content site failures, the talk-only site rolls out a new campaign aimed at attracting new users. Read More...
View articleThe online marketer expanded its product suite with another consumer-oriented acquisition. Read More...
View articleFor the third year in a row, the job site makes another splurge. Read More...
View articleOne aspect of email marketing that needs elucidation is content selection. A good list is only half the battle. It's what goes into the email that cou...
View articleThe rewards-for-browsing company rolls out another surfer incentive program. Read More...
View articleMP3.com offers new opt-in messages; Juno to roll out ad-supported game site; Microsoft offers Stamps.com services. Read More...
View articleFormer partner Amazon.com declined to re-up its deal with the portal following a pact with AOL. Read More...
View articleThe conventional wisdom Dana got at a fancy dinner in New York last week was that we're either headed for a nasty recession or a "soft landing." This ...
View articleThe broadband company tapped the agency to deliver an integrated branding campaign. Read More...
View articleThe No. 8 dialup provider in the nation continues its successful strategyto acquire subscribers by co-marketing with bricks-and-mortar companies. Read...
View articleEngage, yesmail, IN2 tapped for deals; Mypoints buys back; PC Data goes global Read More...
View articleThe popular children's TV show lends its brand and marketing clout to a site for new parents. Read More...
View articleIll-fated TV groom Rick Rockwell lends his face to a lottery site's new ad campaign. Read More...
View articleMany businesses think that because it's free to send email, more email is better than less email. Jeremy Bachmann of Countrywide Credit Industries Inc...
View articleIn the shadow of impending court proceedings, recording labels are moving to promote their artists on Napster's site and service. Read More...
View articleThe giant portal player highlights its mobile services with a new campaign. Read More...
View articleAs you probably know by now, internet.com bought ClickZ this week. Good thing internet.com CEO Alan Meckler was the first speaker at the ClickZ B2B Em...
View articleThe pay-for-placement search engine hopes to leverage recent partnerships to boost ad sales. Read More...
View article