CultureFinder.com Taps Biederman Kelly Krimstein & Partners
Media

CultureFinder.com Taps Biederman Kelly Krimstein & Partners

26y Pamela Parker

CultureFinder.com Taps Biederman Kelly Krimstein &...

In what it says is a move to gear up its advertising efforts, CultureFinder.com on Monday signed Biederman Kelly Krimstein & Partners(BKK&P) to be its...

View article
Third Age Media Selects Citron Haligman Bedecarré as Agency
Media

Third Age Media Selects Citron Haligman Bedecarré as Agency

26y Pamela Parker

Third Age Media Selects Citron Haligman Bedecarré ...

Third Age Media, the publishers of baby boomer-oriented ThirdAge.com, on Monday picked Citron Haligman Bedecarré to develop itsadvertising. Read More...

View article
Kozmo.com Pays Starbucks $150 Million in Marketing Alliance
Media

Kozmo.com Pays Starbucks $150 Million in Marketing Alliance

26y Enid Burns

Kozmo.com Pays Starbucks $150 Million in Marketing...

Kozmo.com, the pioneering online delivery service, Monday inked a joint marketing pactwith Starbucks Coffee Co. under which the Internet start-up will...

View article
The Hacks and IPv6
Media

The Hacks and IPv6

26y Dana Blankenhorn

The Hacks and IPv6

The recent denial-of-service hacks against Yahoo!, eBay, CNN, Amazon, Buy.com and others bring to mind the conundrums that a solution would produce fo...

View article
Dot-Com or Not-com? Branding Backlash Hits Start-Ups
Media

Dot-Com or Not-com? Branding Backlash Hits Start-Ups

26y Pamela Parker

Dot-Com or Not-com? Branding Backlash Hits Start-U...

In an environment in which dot-com is becoming synonymous withflash-in-the-pan companies running sometimes-offensive televisionadvertising, Internet s...

View article
Space Asia, DoubleClick Expand Asian Operations
Media

Space Asia, DoubleClick Expand Asian Operations

26y Matt Story

Space Asia, DoubleClick Expand Asian Operations

Independent Internet advertising network Space Asia Media and DoubleClick Asia this week expanded into new regions to further each company's play for ...

View article
ComputerJobs.com Takes Out Ads on Yahoo!
Media

ComputerJobs.com Takes Out Ads on Yahoo!

26y Pamela Parker

ComputerJobs.com Takes Out Ads on Yahoo!

ComputerJobs.com, a job site thatspecializes in information technology opportunities, on Friday said it hadmade an advertising deal with Yahoo!,which ...

View article
Mimeo.com Taps Martin Agency as AOR
Media

Mimeo.com Taps Martin Agency as AOR

26y Pamela Parker

Mimeo.com Taps Martin Agency as AOR

Mimeo.com, a company that prints andbinds documents that businesses send in over the Internet, on Friday chosethe Martin Agency as its firstagency of ...

View article
FreeShop.com, MapQuest.com Sign Promo Deal
Media

FreeShop.com, MapQuest.com Sign Promo Deal

26y Team ClickZ

FreeShop.com, MapQuest.com Sign Promo Deal

Online direct marketing company FreeShop.com Inc. this week signed a marketingpartnershipwith MapQuest.com Inc. to bring travelinformation and a wide ...

View article
WebVan Launches First TV Ads in San Francisco Area
Media

WebVan Launches First TV Ads in San Francisco Area

26y Pamela Parker

WebVan Launches First TV Ads in San Francisco Area

Grocery delivery company Webvan onFriday kicks off a regional integrated campaign with the debut of TVadvertisements, which will pepper the San Franci...

View article
MXG Media Begins Ad Blitz to Teen Girls
Media

MXG Media Begins Ad Blitz to Teen Girls

26y Pamela Parker

MXG Media Begins Ad Blitz to Teen Girls

MXG Media, the publishers of MXG Magazine (formerly moXieGirl), MXGtv, and the newly re-launched MXGonline.com, on Thursday kicked off amulti-million ...

View article
Brain Bug Allies With Cronin and Company
Media

Brain Bug Allies With Cronin and Company

26y Pamela Parker

Brain Bug Allies With Cronin and Company

In a classic marriage of the traditional and the Internet age, 53-year-oldmarketing firm Cronin and Co. onThursday teamed up with interactive agency B...

View article
Give Me Notice or Give Me Death
Media

Give Me Notice or Give Me Death

26y Dana Blankenhorn

Give Me Notice or Give Me Death

Dana sees a link between AOL's alleged "upgrade from hell," the lawsuit against DoubleClick, and the rise of John McCain. Marketers are so anxious to ...

View article
Flycast, R.H.Donnelley Team to Target Small Businesses
Media

Flycast, R.H.Donnelley Team to Target Small Businesses

26y Pamela Parker

Flycast, R.H.Donnelley Team to Target Small Busine...

Flycast Communications, the ad networkowned by CMGI that's being folded intosister company Engage Technologies, onThursday inked a deal to provide ad ...

View article
Siegel & Gale Drops "&", Launches Marketing Effort
Media

Siegel & Gale Drops "&", Launches Marketing Effort

26y Pamela Parker

Siegel & Gale Drops "&", Launches Marketing Effort

Interactive agency Siegel & Gale this week dropped the "&" from itsname, and kicked-off a $6 million advertising campaign to promote itselfand its new...

View article
QuoteMedia.com Joins DoubleClick Network
Media

QuoteMedia.com Joins DoubleClick Network

26y Pamela Parker

QuoteMedia.com Joins DoubleClick Network

QuoteMedia.com, a provider offinancial analytical tools, on Thursday tapped DoubleClick to serve and sell its ads. Read More...

View article
Agency.com Launches Worldwide Wireless Practice
Media

Agency.com Launches Worldwide Wireless Practice

26y Pamela Parker

Agency.com Launches Worldwide Wireless Practice

Interactive agency Agency.com onThursday kicked off its new wireless practice, which will occupy 40employees in the company's London, Singapore, Amste...

View article
EWRX Taps Adsmart to Sell, Serve its Ads
Media

EWRX Taps Adsmart to Sell, Serve its Ads

26y Pamela Parker

EWRX Taps Adsmart to Sell, Serve its Ads

EWRX, a company that operates specialtyautomotive sites, and whose name is pronounced e-works, this week chose CMGI-owned Adsmart to rep its sites, jo...

View article
ISP Angered Over Time Warner Ad Policies
Media

ISP Angered Over Time Warner Ad Policies

26y Pamela Parker

ISP Angered Over Time Warner Ad Policies

New York-based GiSCO israising a stink after having been turned away from buying TV advertisingon Time Warner cable systems in itsregion because the m...

View article
24/7 Media, AT&T Worldnet Forge Closer Ties
Media

24/7 Media, AT&T Worldnet Forge Closer Ties

26y Pamela Parker

24/7 Media, AT&T Worldnet Forge Closer Ties

Building on an existing alliance, ad company 24/7 Media and the AT&T Worldnet ISP on Wednesday announced anextension of their relationship, which ...

View article
Magnifi Launches Content Site for Marketers
Media

Magnifi Launches Content Site for Marketers

26y Pamela Parker

Magnifi Launches Content Site for Marketers

Magnifi, a business-to-business company serving ad agencies and marketers,this week launched Magnifi.com, a freecontent and information portal, that a...

View article
Media Metrix Acquires Scandinavian Measurement Firm
Media

Media Metrix Acquires Scandinavian Measurement Firm

26y Pamela Parker

Media Metrix Acquires Scandinavian Measurement Fir...

Internet measurement firm MediaMetrix on Wednesday took a step toward expanding its internationalcapabilities, with the acquisition of Sifo Interactiv...

View article
Holidays Lead to Ad Spending Explosion
Media

Holidays Lead to Ad Spending Explosion

26y Michael Pastore

Holidays Lead to Ad Spending Explosion

Dot-com companies began the fourth quarter with an adspending explosion, spending $473 million in the month ofOctober alone, up more than 500 percent ...

View article
Erasing History
Media

Erasing History

26y Dana Blankenhorn

Erasing History

As the Internet becomes the public record of our time, more and more of that record is being routinely lost. Most news stories are lost forever after ...

View article
Carol Wright and Friends Hit the Web
Media

Carol Wright and Friends Hit the Web

26y Dana Blankenhorn

Carol Wright and Friends Hit the Web

Coolsavings made quite a splash by bringing coupons to the web. Now the real competition begins. Carol Wright, Val-Pak, and all the other coupons that...

View article
AOL, Footlocker.com Strike $21.5 Million Marketing Deal
Media

AOL, Footlocker.com Strike $21.5 Million Marketing Deal

26y Pamela Parker

AOL, Footlocker.com Strike $21.5 Million Marketing...

Footlocker.com, the onlinesportswear retailing subsidiary of VenatorGroup, on Tuesday inked a two-year $21.5 million marketing deal with America Onlin...

View article
MessageMedia Partners With Agencies To Capture New Customers
Media

MessageMedia Partners With Agencies To Capture New Customers

26y Pamela Parker

MessageMedia Partners With Agencies To Capture New...

E-mail marketing firm MessageMedia on Tuesday named Grey Advertising as the charter partner inits Agency Alliance Program, aimed at boosting the compa...

View article
1 546 547 548 549 550 684