MyFamily.com, a community site aimedat families, on Wednesday debuted its first television advertisements,taking a warm, family-friendly approach, con...
View articleTicketmaster Online-Citysearch Tuesday inked a dealwith Culturefinder.com that putsthe arts and culture events site's content on the city guide networ...
View articleOnline drugstore more.com and drDrew.com, a health and relationshipssite aimed at teens, Tuesday forged a pact that makes more.com the teensite's excl...
View articleReverse marketplace imandi.com onTuesday made its pick for advertising agency of record, choosing Crispin Porter & Bogusky. Read More...
View articleTechnology network ZDNet Tuesday chose Net Perceptions'solution to help it more effectively target advertisements. Read More...
View articleE-tailer buy.com Tuesday launched a new advertising and marketingcampaign with a simple approach it hopes will help it cut through theso-called "dot-c...
View articleA turnaround starts by turning around an image. Hewlett- Packard CEO Carly Fiorina has launched the public phase of her turnaround effort with a symbo...
View articleOnline ad network Adsmart Monday jumped intothe hot business-to-business space, laying out plans to create verticalnetworks of sites targeting profess...
View articleMarketing Services Group (MSGi) onMonday merged two of its subsidiaries WiredEmpire, a customer relationshipmanagement company, and PegasusInternet, a...
View articleCredit card issuers NextCard and Providian Financial Corp. havesettled a lawsuit filed by NextCard, in which the company accused Providianof copying i...
View articleCMGI, the Internet venture capital firmand holding company, has acquired an 80 percent interest inADTECH Advertising Service Providing GmbH,a German a...
View articleNow that the season has passed, it's time to deal with the hangover. For Internet retailers, or e-tailers, the party was an orgy of ad buys that sent ...
View articleFiguring most of us this New Year's are at home or at our desks (along with the Y2K bug), Dana brings along everyone's favorite parlor game, "Predicti...
View articleWeb development shop Xceed this weekforged an alliance with iMedium, afirm that embeds "hotspots" into visual images, to include iMedium'stechnology i...
View articleAs we prepare for the new millennium, there's a hot new market in people's souls. What's more remarkable is that a reverse sort of Moore's Law is appl...
View articleHome improvement site OurHouse.com onThursday laid out its plans for a national television campaign, to debut onABC's broadcast of the Florida Citrus ...
View articleAngeltips.com, a site that aims tomatch investors with entrepreneurs, says it's re-thinking its advertisingstrategy, dropping its planned Super Bowl b...
View articleJobs site HotJobs.com, which hasgained a reputation for spending big bucks on high-profile ads,Wednesday launched its campaign on the Nasdaq MarketSit...
View articleLet's admit the truth: We're building the web with confederate money. The power and the terror of the Internet economy is that huge amounts of confede...
View articleDisney's Go Network -- which encompasses ABCNEWS.com, Disney.com, ESPN.com, and Mr. Showbiz, along with the Go.com portal site Wednesday started-up an...
View articleCellmania.com, an e-commerce sitethat sells wireless products like phones and pagers, on Wednesday signed anagreement to become a Yahoo! merchantand g...
View articleNews Corp.'s New York Post ,whose NYPost.com Web site gets 12.3million monthly page views, Tuesday signed a deal for PopMail.com to provide it with pe...
View articleInteractive advertising and direct marketing firm L90 has expanded itsnetwork by adding four new Web properties -- Campus Pipeline, Scour, the Sega of...
View articleA week ago Dana wrote about how conservatives face internal conflicts over political issues raised by the Internet. Today Dana takes a look at similar...
View articleInternet Tradeline, which builds"Point and Shop" online stores for small businesses, on Tuesday inked dealswith ShopNow.com and WeTheShoppers.com that...
View articleAs part of an effort to boost its business-to-business offerings,interactive ad company 24/7 Media isbuilding a network that will let advertisers targ...
View articleFoxSports.com and NTN Communications have struck a deal tocreate a co-branded version of QB1, a gamein which players watching a match-up on television...
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