Former CEO of Metromail Joins AdForce Board
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Former CEO of Metromail Joins AdForce Board

27y Beth Cox

Former CEO of Metromail Joins AdForce Board

Cupertino, CA-based AdForce Inc. said that Barton Faber, asenior executive in the database marketing industry, has joined the company'sboard of direct...

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K2 Design Posts Loss But Revenues on the Rise
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K2 Design Posts Loss But Revenues on the Rise

27y Beth Cox

K2 Design Posts Loss But Revenues on the Rise

New York City-based K2 Design Inc. reported a net loss for thefirst quarter ended March 31 of $681,481, or 20 cents per basic share,compared to net in...

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VentureDirect Worldwide Named Online AOR for drkoop.com
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VentureDirect Worldwide Named Online AOR for drkoop.com

27y Beth Cox

VentureDirect Worldwide Named Online AOR for drkoo...

New York City-based VentureDirect Worldwide was namedonline agency of record for drkoop.com, a consumer-oriented Internethealthcare network headed by ...

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GetSmart.com Launches TV Campaign
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GetSmart.com Launches TV Campaign

27y Beth Cox

GetSmart.com Launches TV Campaign

Burlingame, CA-based consumer and business borrower marketplace GetSmart.com launched a national TVadvertising campaign to continue to broaden brand a...

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VIDS Powers Flycast Network at AboveNet
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VIDS Powers Flycast Network at AboveNet

27y Beth Cox

VIDS Powers Flycast Network at AboveNet

High-bandwidth systems integrator VIDS Technologies Inc. and AboveNet Communications installed a turnkey,high bandwidth service for the Flycast Commun...

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GoingOnce.net Signs MetaCrawler Sponsor Pact
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GoingOnce.net Signs MetaCrawler Sponsor Pact

27y Beth Cox

GoingOnce.net Signs MetaCrawler Sponsor Pact

Coral Springs, FL-based AllnetServices.com Corp. said the company has signedan online sponsorship agreement with Go2Nnet Inc. for its GoingOnce.net au...

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Psst! Want a Peek at the Competition's TV Spots?
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Psst! Want a Peek at the Competition's TV Spots?

27y Beth Cox

Psst! Want a Peek at the Competition's TV Spots?

Competitive Media Reporting (CMR) in New YorkCity launched AdFlash.cmr.com, a newWeb-based productthat allows client advertisers and agencies to see a...

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Staples Signs With Be Free for Affiliate Marketing
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Staples Signs With Be Free for Affiliate Marketing

27y Beth Cox

Staples Signs With Be Free for Affiliate Marketing

Marlborough, MA-based Be Free Inc. signed an agreement with officesupply store operator Staples Inc. to serve as Staples.com's exclusive affiliate pro...

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Looksmart Launches One-to-One Banner Exchange
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Looksmart Launches One-to-One Banner Exchange

27y Beth Cox

Looksmart Launches One-to-One Banner Exchange

San Francisco-based Web directory company Looksmart launched a free one-to-oneadvertising banner exchange program that it said "will double the indust...

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More Lawsuits Filed Against Hitsgalore.com
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More Lawsuits Filed Against Hitsgalore.com

27y Beth Cox

More Lawsuits Filed Against Hitsgalore.com

Two more class action stockholder lawsuits have been filed against troubledonline ad operation Hitsgalore.com, one by the Los Angeleslaw firm of Stull...

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Adsmart Signs Lowestfare.com as Network Partner
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Adsmart Signs Lowestfare.com as Network Partner

27y Beth Cox

Adsmart Signs Lowestfare.com as Network Partner

Andover, MA-based Adsmart said that Las Vegas-based discounttravel services marketer Lowestfare.com has joined the onlineadvertising network. Read Mor...

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MediaVest Signs 7-Year Pact With Nielsen Media Research
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MediaVest Signs 7-Year Pact With Nielsen Media Research

27y Beth Cox

MediaVest Signs 7-Year Pact With Nielsen Media Res...

New York City-based MediaVest Worldwide Inc., one of the world's largestmedia management companies, signed a seven-year, full-service contract with Ni...

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Lot21 Begins Campaign for Hooked on Phonics
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Lot21 Begins Campaign for Hooked on Phonics

27y Beth Cox

Lot21 Begins Campaign for Hooked on Phonics

San Francisco-based Lot21 Interactive launched an onlineadvertising campaign to emphasize Gateway Learning Corp.'s all-new "Hooked onPhonics -- Learn ...

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24 Sites Sign With Engage I/PRO
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24 Sites Sign With Engage I/PRO

27y Beth Cox

24 Sites Sign With Engage I/PRO

Redwood City, CA-based Internet Profiles Corp. (I/PRO), a subsidiaryof Andover, MA-based Engage Technologies, said it has signed 24Web sites during th...

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GetSmart.com Launches TV Campaign
Media

GetSmart.com Launches TV Campaign

27y Beth Cox

GetSmart.com Launches TV Campaign

Burlingame, CA-based consumer and business borrower marketplace GetSmart.com launched a national TVadvertising campaign to continue to broaden brand a...

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Food.com Launches Off-line Campaign in 10 Cities
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Food.com Launches Off-line Campaign in 10 Cities

27y Beth Cox

Food.com Launches Off-line Campaign in 10 Cities

San Francisco-based online restaurant takeout and delivery service Food.com (formerly cybermeals) rolled out itsfirst off-line advertising campaign fe...

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BrainPlay.com, Bluefly Plan Women.com Campaigns
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BrainPlay.com, Bluefly Plan Women.com Campaigns

27y Beth Cox

BrainPlay.com, Bluefly Plan Women.com Campaigns

Women.com Networks signed marketing andadvertising agreements withDenver-based kids-oriented retailer BrainPlay.com and New York City-basedclothing re...

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Global Music Network Selects Townsend Agency
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Global Music Network Selects Townsend Agency

27y Beth Cox

Global Music Network Selects Townsend Agency

Global Music Network has selected SanDiego-based The Townsend Agency for its publicrelations and marketing communications effort. Read More...

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FiNet.com Plans Campaign on Ask Jeeves
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FiNet.com Plans Campaign on Ask Jeeves

27y Beth Cox

FiNet.com Plans Campaign on Ask Jeeves

Walnut Creek, CA-based Finet Holdings Corp., owner and operator of homefinance site FiNet.com, signed an advertising agreementwith Ask Jeeves, a provi...

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24/7 Media Signs Two-Year Pact With MapQuest.com
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24/7 Media Signs Two-Year Pact With MapQuest.com

27y Beth Cox

24/7 Media Signs Two-Year Pact With MapQuest.com

New York City-based 24/7 Media Inc. signed MapQuest.com to an expanded, two-yearglobal advertising sales services agreement. Read More...

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EDUVERSE Adds to Internet Advertising Advisory Board
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EDUVERSE Adds to Internet Advertising Advisory Board

27y Beth Cox

EDUVERSE Adds to Internet Advertising Advisory Boa...

Reno, NV-based EDUVERSE Accelerated Learning Systems Inc.appointed advertising executive Mary Doan to the company's InternetAdvertising Advisory Board...

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Avenue A Secures $19 Million in Venture Financing
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Avenue A Secures $19 Million in Venture Financing

27y Beth Cox

Avenue A Secures $19 Million in Venture Financing

Seattle-based interactive agency Avenue A Inc. completed a $19 million roundof financing by three venture capital firms. Read More...

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EDUVERSE Adds to Internet Advertising Advisory Board
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EDUVERSE Adds to Internet Advertising Advisory Board

27y Beth Cox

EDUVERSE Adds to Internet Advertising Advisory Boa...

Reno, NV-based EDUVERSE Accelerated Learning Systems Inc.appointed advertising executive Mary Doan to the company's InternetAdvertising Advisory Board...

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CPR Communications Signs Shnoo.Com Inc.
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CPR Communications Signs Shnoo.Com Inc.

27y Beth Cox

CPR Communications Signs Shnoo.Com Inc.

Teterboro, NJ-based online store Shnoo.com Inc. which beginning in Septemberwill offer seasonal/holiday goods, has contracted with CPR Communications ...

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Newly Named About.com Plans $10 Million Campaign
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Newly Named About.com Plans $10 Million Campaign

27y Beth Cox

Newly Named About.com Plans $10 Million Campaign

New York City-based MiningCo.com Inc. said it plans a $10 million brandinginitiative in support of its new name, About.com Inc. Read More...

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CareerPath.com Adds Eight Newspaper Affiliates
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CareerPath.com Adds Eight Newspaper Affiliates

27y Beth Cox

CareerPath.com Adds Eight Newspaper Affiliates

Los Angeles-based employment advertising site CareerPath.com said it has signed eightnew newspaper affiliates. Read More...

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FiNet.com Plans Campaign on Ask Jeeves
Media

FiNet.com Plans Campaign on Ask Jeeves

27y Beth Cox

FiNet.com Plans Campaign on Ask Jeeves

Walnut Creek, CA-based Finet Holdings Corp., owner and operator of homefinance site FiNet.com, signed an advertising agreementwith Ask Jeeves, a provi...

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