Flycast Bolsters Management, Sales Force
Media

Flycast Bolsters Management, Sales Force

27y Beth Cox

Flycast Bolsters Management, Sales Force

San Francisco-based ad networkFlycast Communications Corp. added fourveteran executives to its management team. Read More...

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Microsoft Tops Banner Impression Count
Media

Microsoft Tops Banner Impression Count

27y Beth Cox

Microsoft Tops Banner Impression Count

Microsoft was the top Web advertiser by banner impression for the week endingApril 18, according to the Nielsen//NetRatings syndicatedad research serv...

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etown.com Launches Nine-City Advertising Test
Media

etown.com Launches Nine-City Advertising Test

27y Beth Cox

etown.com Launches Nine-City Advertising Test

Preparing for its version 2.0 launch this July, home electronics retailingsite etown.com launched a series of advertisingtests and research studies to...

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Too Much Hype in Online Brokerage Ads?
Media

Too Much Hype in Online Brokerage Ads?

27y Beth Cox

Too Much Hype in Online Brokerage Ads?

Television commercials for online brokerages that present overly optimisticvisions of potential stock market riches are drawing attention fromregulato...

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24/7 Media Europe to Rep for GLBN's UK-iNvest
Media

24/7 Media Europe to Rep for GLBN's UK-iNvest

27y Beth Cox

24/7 Media Europe to Rep for GLBN's UK-iNvest

GlobalNet Financial.com Inc. in London and 24/7 Media Europe signed anexclusive worldwide sales representation agreement for UK-iNvest.com, scheduled ...

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MyPoints.com Integrates Mypoints With BonusMail
Media

MyPoints.com Integrates Mypoints With BonusMail

27y Beth Cox

MyPoints.com Integrates Mypoints With BonusMail

San Francisco-based incentive marketing company MyPoints.com Inc. merged its MyPoints andBonusMail membership programs to integrated direct marketing ...

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Lists.com to Develop Commercial E-Mail List Brokerage
Media

Lists.com to Develop Commercial E-Mail List Brokerage

27y Beth Cox

Lists.com to Develop Commercial E-Mail List Broker...

Orlando, FL-based Lists.com Inc. said it is developing a searchengine and directory for e-mail lists on the Internet and is also developinga commercia...

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Netoy.com Plans Ad Campaign on Lycos
Media

Netoy.com Plans Ad Campaign on Lycos

27y Beth Cox

Netoy.com Plans Ad Campaign on Lycos

Largo, FL-based Internet toy retailer >Netoy.com Corp. said it plans a three-monthadvertising campaign with Lycos Inc. Read More...

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NetGravity Posts 1Q Loss of $3.75 Million
Media

NetGravity Posts 1Q Loss of $3.75 Million

27y Beth Cox

NetGravity Posts 1Q Loss of $3.75 Million

San Mateo, CA-based NetGravity Inc. reported a net loss forthe first quarter ending March 31 of $3.75 million, or $0.28 per share,compared to a net lo...

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NetZero Names New Chairman And CEO
Media

NetZero Names New Chairman And CEO

27y Beth Cox

NetZero Names New Chairman And CEO

Westlake Village, CA-based NetZero Inc. a free, ad-backed ISP, namedmarketing veteran Mark R. Goldston as chairman CEO. Read More...

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Eastern Mountain Sports Signs With IMG
Media

Eastern Mountain Sports Signs With IMG

27y Beth Cox

Eastern Mountain Sports Signs With IMG

Manchester, NH, Eastern Mountain Sports (EMS) has retained http://www.imgroup.net (IMG) as aninteractive agency to building brand awareness and traffi...

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Uniglobe Travel to Advertise on AltaVista
Media

Uniglobe Travel to Advertise on AltaVista

27y Beth Cox

Uniglobe Travel to Advertise on AltaVista

Vancouver, BC-based Uniglobe Travel Online Inc. said it hasadded search site AltaVista to its marketing campaign.Spending was not disclosed. Read More...

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Report Predicts Banner Use to Decline
Media

Report Predicts Banner Use to Decline

27y Beth Cox

Report Predicts Banner Use to Decline

A new industry study predicts banner ads, which accounted for 52 percent of alladvertising dollars on the Internet in 1998, will decline in importance...

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Kodak, Honda, Konami Sign for Baseball Production
Media

Kodak, Honda, Konami Sign for Baseball Production

27y Beth Cox

Kodak, Honda, Konami Sign for Baseball Production

Kodak, Honda and Konami have signed on as primary sponsors of "Baseball's 100Greatest Players," a joint production of The Sporting News and NBC.Some v...

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CompSource Signs With Internet Marketing Group Inc.
Media

CompSource Signs With Internet Marketing Group Inc.

27y Beth Cox

CompSource Signs With Internet Marketing Group Inc...

Cleveland, OH-based online computer products retailer CompSource Inc. said it has signed withInternet Marketing Group Inc. of Florida "for virtually a...

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DoubleClick Signs USABanc.com
Media

DoubleClick Signs USABanc.com

27y Beth Cox

DoubleClick Signs USABanc.com

Philadelphia-based USABancShares' new Internet banking operation, USABanc.com signed with Doubleclick Inc. to begin a nationalonline advertising campa...

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VitaminKingdom.com in Marketing Deal With MiningCo.com
Media

VitaminKingdom.com in Marketing Deal With MiningCo.com

27y Beth Cox

VitaminKingdom.com in Marketing Deal With MiningCo...

Johnston, RI-based Micro Laboratories Inc. said its planned onlinenutritional supplement store, VitaminKingdom.com, has signed an exclusivesponsorship...

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Wyndham Joins iVillage.com as Business Travel Channel Sponsor
Media

Wyndham Joins iVillage.com as Business Travel Channel Sponsor

27y Beth Cox

Wyndham Joins iVillage.com as Business Travel Chan...

Dallas-based Wyndham Hotels & Resorts has signed with iVillage.com as the network's business travelchannel sponsor, making it the first hotel company ...

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USADATA.com to Release InterWatch 2.0
Media

USADATA.com to Release InterWatch 2.0

27y Beth Cox

USADATA.com to Release InterWatch 2.0

USADATA.com will unveil InterWatch Electronic 2.0 (IWE2), a Web portaloffering access to an extensive online advertising database, at the WebAdvertisi...

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Engage Technologies Signs 30 New Accipiter Clients
Media

Engage Technologies Signs 30 New Accipiter Clients

27y Beth Cox

Engage Technologies Signs 30 New Accipiter Clients

Andover, MA-based Engage Technologies said 30 new customershave signed contracts to use its Accipiter AdManager profile-driven onlineadvertising solut...

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IPVoice.com Plans TV Advertising Campaign
Media

IPVoice.com Plans TV Advertising Campaign

27y Beth Cox

IPVoice.com Plans TV Advertising Campaign

IPVoice.com Inc. plans to launch a TVcampaign April 27 to tout its "Voice over the Internet" service to consumersand businesses in both the United Sta...

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Typos--The Web's Dirty Little Secret
Media

Typos--The Web's Dirty Little Secret

27y Beth Cox

Typos--The Web's Dirty Little Secret

International financial services firm Citigroup filed a lawsuit alleging thata pornographic Web site business was wrongfully using its Citibanksubsidi...

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Annuncio Delivers Internet Marketing Automation App
Media

Annuncio Delivers Internet Marketing Automation App

27y Beth Cox

Annuncio Delivers Internet Marketing Automation Ap...

Marketing automation company Annuncio Software said it is now shippingits flagship product Annuncio Live, enabling marketers to automate Internetand i...

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USWeb/CKS Posts Loss for First Quarter
Media

USWeb/CKS Posts Loss for First Quarter

27y Beth Cox

USWeb/CKS Posts Loss for First Quarter

Santa Clara, CA-based USWeb/CKS reported a 1999 first quarternet loss of $51.7 million or $0.73 per share, which included non-cash andmerger-related c...

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24/7 Media Forms New Direct Marketing Service
Media

24/7 Media Forms New Direct Marketing Service

27y Beth Cox

24/7 Media Forms New Direct Marketing Service

New York City-based 24/7 Media Inc. has launched 24/7 Direct, aservice for direct marketers with transactional marketing objectives such asuser regist...

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BeautyBuys.com Launches TV, Online Ad Campaign
Media

BeautyBuys.com Launches TV, Online Ad Campaign

27y Beth Cox

BeautyBuys.com Launches TV, Online Ad Campaign

Syosset, NY-based Synergy Brands Inc. launched a Mother's Day ad campaign forits online store, BeautyBuys.com, utilizing variousportals and the Lifeti...

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InfoSpace.com Signs 35 New Advertising Agreements First Quarter
Media

InfoSpace.com Signs 35 New Advertising Agreements First Quarter

27y Beth Cox

InfoSpace.com Signs 35 New Advertising Agreements ...

Redmond, WA-based InfoSpace.com, a provider of privatelabel solutions for content, community and commerce, said it signed 35 newadvertising agreements...

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