Japan's spending for advertisements on the Internet in 1997 are estimated tohave totaled 6.04 billion yen, 3.8 times larger than the corresponding sum...
View articleHewlett-Packard , the official IT hardware andmaintenance supplier of the World Cup '98 soccer tournament, launched its World Cup Web site , co-develo...
View articleOgilvy Interactive in NewYork City said that John Balestrieri Jr., 29, vice president and director oftechnology at K2 Design , has joinedOgilvy Intera...
View articleThe Total College SportsNetwork (TCSN) said Compaq ComputerCorp. signed a three-year deal to be a sponsor of the online cybercastsof various NCAA Divi...
View articleArea IP , a new Spanish advertising saleshouse with offices in Barcelona, Madrid, and Girona, said it signedrepresentation agreements with a variety o...
View articleSan Francisco-based CBS MarketWatch is promoting itselfin a new advertising campaign created by Headlands Communications Inc. of MillValley, CA. Read ...
View articleAd-backed e-mail firm Juno Online Services signed an agreementmaking LCI International Inc. theexclusive provider of long distance telephone services ...
View articleThe Classifieds2000 Employment Channel formed strategic agreements with Best SoftwareInc. and HR Sites InternationalInc. to distribute their clients' ...
View articleOnline ad agency The Thinking Media Corp. in NewYork City said it won a U.S. patent for the technique that gives its ActiveAds technology its capabili...
View articleKokopelli New Media , a full-serviceWeb site development, Internet marketing, and multimedia design agency inSiliconAlley, created a new promotional s...
View articleAccipiter Inc. said it createdAccipiter Ltd. to promote Accipiter AdManager solutions and servicesto markets outside of North America. Read More...
View articleSan Francisco-based Adauction.com said it has added 12 new Web publishers and 15 media buyers for its March19 online auction. Read More...
View articleNew Line Cinema said it plans to use Interactive Character Technology createdby New York-based togglethis tobring to life the classic Robot character ...
View articleIPSOS-ASI, an advertising research and evaluation firm in Stamford, CT,released a study saying that banner advertising on America Online "is highly ef...
View articleNew York City-based TheGlobe , an online community with 1.2million members, launched an $8 million ad campaign that will focus largelyon traditional a...
View articleInterAd , a new Europeanadvertising sales house formed by the former European staff of SOFTBANK Interactive Marketing , signedits first site represent...
View articlePalo Alto, CA-based AdKnowledge Inc. said that K2 Design selected its SmartBanner tomanage, serve, and report on clients' Web advertising campaigns. R...
View articleYou have to wonder what's happening at ZULU-tek when you see items like thisfrom Media Daily: Read More...
View articleUnicast Communications Corp. inGreenwich, CT said its new AdController technology has been selected by NetGravity for use by its Web siteclients, incl...
View articleStudent Net Publishing's Student.Com , which offers original dailycontent covering all aspects of college life, formed a distributionpartnership with ...
View articleSan Francisco-based Abele Owners' Network , a national listingservice of homes For Sale By Owner (FSBO), signed a distribution agreementwith Yahoo! Re...
View articleUrban Juice & Soda Company Ltd., maker of Jones Soda, said it is using Parable's patent-pending Things technology to design multimedia promotional cre...
View articleInstant banner update technology is getting hotter. Both Darwin Digital andTotalNEWS are releasing applicationsfor updating banners with news and fres...
View articleNEC Computer Systems Division launched a $6million integrated advertising campaign that will debut at the men's NCAAbasketball tournament. Read More...
View articleAndromedia Inc. introduced ARIA 2.5at Spring InternetWorld in Los Angeles last week, the company's high-performance,real-time Web site activity softwa...
View articleApartments Plus , a provider ofinteractive online apartment listings, said it changed its name toApartments.com and its URL to www.apartments.com . Re...
View articleSan Jose, CA-based Knight Ridder New Media's Real Cities network and New York-based Real Media signed an agreement thatwill expand the network into mo...
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