Google Kills Its Radio Product in Sudden Turnaround
Media

Google Kills Its Radio Product in Sudden Turnaround

17y Kate Kaye

Google Kills Its Radio Product in Sudden Turnaroun...

As recently as last week, Google was still making last ditch efforts to revive the radio program. The firm may have stiff competition if it moves into...

View article
'Day of Reckoning' May Come to Online Ad Sector, Says FTC Commissioner
Media

'Day of Reckoning' May Come to Online Ad Sector, Says FTC Commissioner

17y Kate Kaye

'Day of Reckoning' May Come to Online Ad Sector, S...

Separate statements from two commissioners who voted in favor of revised FTC behavioral ad principles indicate a strong undercurrent in favor of regul...

View article
Study: Twitter Users Are More Mobile
Media

Study: Twitter Users Are More Mobile

17y Enid Burns

Study: Twitter Users Are More Mobile

Pew study also provides a portrait of a Twitter user. Read More...

View article
Lingerie Brand Spices up Twitter for Valentine's and Beyond
Media

Lingerie Brand Spices up Twitter for Valentine's and Beyond

17y Kate Kaye

Lingerie Brand Spices up Twitter for Valentine's a...

British lingerie maker Agent Provocateur, through agency StrawberryFrog, uses Twitter in tandem with a blog, Facebook, and timely Web video in a socia...

View article
Execs & Accounts: Oddcast, TMP, McAndrews
Media

Execs & Accounts: Oddcast, TMP, McAndrews

17y Enid Burns

Execs & Accounts: Oddcast, TMP, McAndrews

Oddcast creates a viral campaign for Disney's Surrogate; Ziff Davis Enterprise CFO heads to TMP; Brian McAndrews joins Clearwire's board. Read More...

View article
Twitter: Premium Features for Brands Possible, Nothing to Announce
Media

Twitter: Premium Features for Brands Possible, Nothing to Announce

17y Zachary Rodgers

Twitter: Premium Features for Brands Possible, Not...

Twitter may begin charging brands and other commercial users for premium features such as identity verification, as Marketing Magazine and a gaggle of...

View article
4INFO Expands SMS Ad Distribution
Media

4INFO Expands SMS Ad Distribution

17y Fred Aun

4INFO Expands SMS Ad Distribution

Paves way for more reach in SMS ads by offering APIs to publishers, mobile operators and SMS aggregators. Read More...

View article
An Ad-Supported Video App for Android Phones
Media

An Ad-Supported Video App for Android Phones

17y Enid Burns

An Ad-Supported Video App for Android Phones

1Cast app for G1 follows Web player and iPhone app. Infinity, BP and Chilis are advertisers. Read More...

View article
Clickable TV Deal Brings Interactive TV to Atlanta Area
Media

Clickable TV Deal Brings Interactive TV to Atlanta Area

17y Douglas Quenqua

Clickable TV Deal Brings Interactive TV to Atlanta...

Grey Television taps Backchannelmedia to bring interactive ads to about 7 million homes. Read More...

View article
Execs & Accounts: MRM Worldwide, Razorfish, TBWAChiatDay
Media

Execs & Accounts: MRM Worldwide, Razorfish, TBWAChiatDay

17y Enid Burns

Execs & Accounts: MRM Worldwide, Razorfish, TB...

[sub] MRM Worldwide gets an account for dog food; Starwood renews its media account with Razorfish, and TBWAChiatDay New York promotes Jamie Gallo. Re...

View article
Print Ads Dead, Google Extends a Hand to Magazines
Media

Print Ads Dead, Google Extends a Hand to Magazines

17y Zachary Rodgers

Print Ads Dead, Google Extends a Hand to Magazines

When Google announced the closure of its print ads program last month , the company swore it's still committed to helping print rags monetize their on...

View article
Phorm: Online by the End of the Year?
Media

Phorm: Online by the End of the Year?

17y Jack Marshall

Phorm: Online by the End of the Year?

Kent Ertugrul, CEO of ISP-level behavioral targeting outfit Phorm, expects U.K Read More...

View article
U.K. Politicians Turn to Google for Economic Advice
Media

U.K. Politicians Turn to Google for Economic Advice

17y Jack Marshall

U.K. Politicians Turn to Google for Economic Advic...

U.K Read More

View article
Online Ad Spending Remains Strong Down Under
Media

Online Ad Spending Remains Strong Down Under

17y Jack Marshall

Online Ad Spending Remains Strong Down Under

Despite falling ad revenues in Europe and the U.S Read More...

View article
Oodle Scores New Funding to Develop 'Social Classifieds'
Media

Oodle Scores New Funding to Develop 'Social Classifieds'

17y Zachary Rodgers

Oodle Scores New Funding to Develop 'Social Classi...

Investment of $5.6 million follows listings deal with Facebook. Read More...

View article
FM Helps Cheetos Place 'Boredom Busters' Content on Blogs
Media

FM Helps Cheetos Place 'Boredom Busters' Content on Blogs

17y Douglas Quenqua

FM Helps Cheetos Place 'Boredom Busters' Content o...

Seven blogs take part in a sponsorship program meant to encourage mid-day work breaks. Read More...

View article
Execs & Accounts: Big Fuel, Pandora, Cadient
Media

Execs & Accounts: Big Fuel, Pandora, Cadient

17y Enid Burns

Execs & Accounts: Big Fuel, Pandora, Cadient

Big Fuel names its first executive creative director; former AOL exec joins Pandora. Read More...

View article
Quote of the Day: Commercial Defamation 2.0
Media

Quote of the Day: Commercial Defamation 2.0

17y Zachary Rodgers

Quote of the Day: Commercial Defamation 2.0

"The Internet is a culture of rights rather than responsibilities Read More...

View article
Recession Strikes Razorfish on West Coast
Media

Recession Strikes Razorfish on West Coast

17y Kate Kaye

Recession Strikes Razorfish on West Coast

Citing the challenging economic climate, the agency blamed 70 job cuts on financial and technology clients reducing their ad budgets. Read More...

View article
Sportgenic Aims to Support Cross-Media Sports Advertising
Media

Sportgenic Aims to Support Cross-Media Sports Advertising

17y Fred Aun

Sportgenic Aims to Support Cross-Media Sports Adve...

Platform will support sale and management of online, print, and TV media, plus event sponsorships. Read More...

View article
WPP's GroupM Snaps Up Italian Digital Agency
Media

WPP's GroupM Snaps Up Italian Digital Agency

17y Kate Kaye

WPP's GroupM Snaps Up Italian Digital Agency

This post was written by Jack Marshall As it continues to scoff everything in sight, WPP(acman) today acquired a controlling stake in Italian interact...

View article
Super Bowl Buzz Measures Vary Along With Value to Advertisers
Media

Super Bowl Buzz Measures Vary Along With Value to Advertisers

17y Kate Kaye

Super Bowl Buzz Measures Vary Along With Value to ...

Determining ad winners and losers from an online buzz perspective isn't always as clear cut as adding up field goals and touchdowns. Read More...

View article
MSN's New Celebrity Site Gets Ad Support From MediaVest
Media

MSN's New Celebrity Site Gets Ad Support From MediaVest

17y Enid Burns

MSN's New Celebrity Site Gets Ad Support From Medi...

MSN and BermanBraun create a site to showcase celebrities and entertainment. Read More...

View article
Execs & Accounts: Air America, Condé Nast Digital, Acxiom
Media

Execs & Accounts: Air America, Condé Nast Digital, Acxiom

17y Enid Burns

Execs & Accounts: Air America, Condé Nast Digital,...

Air America restructures its sales team; Drew Schutte is promoted at Condé Nast Digital. Read More...

View article
Average Search CPC Data by Category for January 2009
Media

Average Search CPC Data by Category for January 2009

17y rumo

Average Search CPC Data by Category for January 20...

Cost-per-click data by vertical category in search in the U.S. Read More...

View article
IAB Pushes for Common Language Between Video Ads and Players
Media

IAB Pushes for Common Language Between Video Ads and Players

17y Zachary Rodgers

IAB Pushes for Common Language Between Video Ads a...

The responsibility for creating standards in video advertising is fragmenting Read More...

View article
Viacom Lawyer Joins Obama's Justice League
Media

Viacom Lawyer Joins Obama's Justice League

17y Kate Kaye

Viacom Lawyer Joins Obama's Justice League

The lawyer who led the Viacom suit against Google has just joined Obama's flock as associate deputy attorney general Read More...

View article
1 80 81 82 83 84 684